Does Kugou’s reaction matter?

Lu Heng left without waiting for Bian Jiang to answer this question, leaving Bian Jiang to touch his chin and return to the office in confusion.

About ten minutes later, he woke up and couldn't help but smile bitterly.

Kugou's reaction is not important at all to Bian Lu.

The reason is actually very simple!

Kugou has no money, or in other words, no money to participate in this copyright acquisition dispute.

These days, almost all music player companies make no money. Only QQ Music makes a small amount of profit thanks to its VIP system.

But compared to the cost, this profit is not proportional at all.

Everyone is still on the path of seeking cash.

Putting aside their own profits, all companies basically rely on other people's investments for their funding sources.

In comparison, QQ Music has the giant Tencent behind it, and Bianlu has Lu Heng as its financial backer. What does Kugou have?

There is nothing, and most of his investments are small and can only keep the company running.

This can be seen from the fact that Kugou Music makes web games. They are really short of money.

Even if you can make some money from web games, in this competition for copyright acquisition, it will be nothing more than a drop in the bucket.

In other words, even if they wake up and join this competition, they will not be able to make waves and can only sigh in despair.

Bian Jiang shook his head. No wonder the director didn't pay attention to Kugou at all. Kugou has been established. Success is piracy, failure is piracy. I think if any investors investigate music software companies, they will exclude Kugou first.

!

From this point of view, Bian Luyun Music was on the right track from the beginning.

While seeking genuine content, we also focus on user experience. Although the core advantages have not been highlighted yet, the future situation is clear.

In Wanda Plaza, Chu Yi trotted to Chen Xianzhi carrying three cups of black tea, and his eyes fell on the back of the man standing behind the crowd in front.

"your."

Chen Xianzhi took the black tea and said thank you softly.

Chu Yi looked at the man in front of him curiously, "What is the boss looking at?"

Chen Xianzhi replied: "I'm watching an advertisement."

"advertise?"

Lu Heng put his hands in his pockets and looked up at the giant LED screen in the center, waiting for the advertisement for a certain diamond jewelry store to finish playing. After the next advertisement started, his heart skipped a beat.

The video screen slowly started, first showing a road with a sea of ​​traffic, and then the office building as night fell.

A man who looked like he was working overtime pulled his tie, breathed a sigh of relief, then picked up his phone and sent a message.

"Honey, I'm done working overtime, I'm going to take the subway home right away!"

The scene turned, a woman gently tied the tie for a man in a suit, and a little girl stood next to him.

"Don't you need me to deliver it?"

The woman smiled softly and said: "You can drive directly to work, otherwise the road to the kindergarten will take a long detour. I will just take the bus with my daughter."

At the train station, a couple of college students walked out of the train holding hands and looking out of the station with doubts.

"Take a taxi there!"

The video screen moves quickly, and the man who works overtime is crowded in the subway with sweat on his back, looking exhausted.

The woman holding her daughter watched the bus packed with people go away and hailed a taxi anxiously. However, as soon as the taxi stopped, more people rushing to work rushed over.

The daughter in her arms said anxiously: "Mom, you're going to be late!"

Outside the train station, the boy looked at the driver in surprise as he raised a finger.

"One hundred? From here to the destination, it's probably thirty yuan at most!"

The driver said arrogantly: "Let's see if you can get a taxi here, or are you going to let your girlfriend stand here?"

The boy's face was red, and he finally gritted his teeth and took his girlfriend's hand and got into the car.

After the picture, a low and magnetic voice sounded.

"Are you still worried about traveling?"

"Didi makes travel easier!"

A vertical capital d appeared in front of me, and then there was the main page of a software, with men and women of all colors clicking the "Call Express" button.

Then, one car after another quickly appeared around them, including Chery, Changan, Mercedes-Benz and BMW. Without exception, all the drivers would smile.

"Hello, Didi Taxi is at your service!"

The voice-over sounded again, "One click, make travel easier!"

A line of bold black fonts suddenly appeared on the screen. On January 1, 2011, Didi Taxi was officially launched!

Lu Heng looked away and pursed his lips.

"Li Huabing is really fast. It has only been two months and he has already started a publicity campaign."

Chu Yi stepped forward, handed the purchased black tea to Lu Heng, and then stood aside.

Lu Heng held a piece of black tea in a disposable plastic cup in one hand and listened carefully to the reactions around the square.

Generally speaking, large commercial plazas like this will have large screens for video advertisements, and the effect is hard to say.

For example, just like the previous diamond jewelry advertisement, people passing by it basically didn't care.

However, after Didi Taxi's advertisement came out, there was some response.

"What software is this? Can I take a taxi?"

"It seems really convenient. You can take a taxi in the office and the car will be waiting as soon as you get off work."

"I guess the price will be very expensive. There was a Mercedes-Benz in the video just now. Think about it, it costs dozens of yuan for me to take a taxi worth about 100,000 yuan. This Mercedes-Benz car must cost me at least hundreds. I can't take it.

I can’t sit up.”

"I checked in the software store, and it's not there!"

"Oh, is this software going to be launched on New Year's Day?"

Lu Heng withdrew his attention, turned around and walked towards the garage of the shopping mall, followed closely by Chen Xianzhi and Chu Yi.

"Go to the company!"

"Boss, which company do you want to go to?"

Lu Heng was stunned for a moment, then smiled.

In the past, when he wanted to go to the company, Chu Yi would drive him to Hengcheng without saying a word.

But now, Lu Hengguang owns Hengcheng, Ele.me, Bianlu Technology and Xiaoshuidi Technology in Chongqing.

It's natural for Chu Yi to be confused about this.

Xiaoshuidi Technology Co., Ltd. is the company where Didi Taxi is located.

It wasn't originally called this name, but Li Huabing specifically proposed it after he took office.

According to him, relying on only one piece of software would mean that the company's business would be too single. If there is an opportunity in the future, the company can rely on the team that developed the Didi taxi software to develop more products.

Therefore, he requested that the company be renamed Xiaoshuidi. Didi Taxi is now only a product of Xiaoshuidi.

Of course, it is currently the only one.

The office space of Xiaoshuidi Technology Company also moved out of the Hengcheng Group building last month and settled in the high-tech industrial park specially designated by the Bashui District Government.

There, Xiaoshuidi Technology owns a five-story building, which is completely enough to cope with the current situation, or even more than enough.

Lu Heng smiled and said: "Let's go to Xiaoshuidi! I also want to see if Li Huabing has finished the promotional advertisements and has finished the product matter."
Chapter completed!