The life of ordinary people is calm and not as dramatic as in novels and movies. It is full of accidents and surprises.

Even though Lu Heng was not ordinary, the life he lived every day was just like that.

He likes this kind of dull life and has long stopped chasing passion. Changes in mentality and increasing age have made him more adaptable to stability.

Mostly, only business matters will bring him some challenges from time to time.

Hengcheng Group is moving forward firmly and rapidly!

The establishment of the financial subsidiary marks that another industry has entered the group's industrial chain and is no longer controlled by others.

The independence of used car companies means that Hengcheng has begun to truly get involved and even attempt to control this secondary automobile market.

The establishment of a nationwide third-party road rescue agency proposed by Zhao Gen was solemnly put on the group's high-level council after spending 300,000 yuan on market research.

"First of all, I have to thank Director Lu for his willingness to spend more than 300,000 yuan for me to purchase relevant data. Secondly, I want to say that car rescue is really an industry with great potential!"

Zhao Gen stood at the front of the conference room. He was always taciturn in group meetings, but this time he seemed extremely passionate.

In front of the desk of every group senior executive, there is a piece of information, thick and brand-new!

That was what Zhao Gen spent half a month after purchasing data from a professional organization, reorganizing it and giving it to everyone to look at.

What he did at this time was to report the relevant information to others as briefly as possible.

The birth of car rescue, the composition of relevant institutions, the development of the industry, and the specific situation in mainland China

Zhao Gen talked eloquently and spit, and as he was approaching his forties, he was as passionate as Zhao Jing at this moment.

Lu Heng listened attentively, nodding from time to time, but he couldn't help but frown and think.

Others seemed more confused and cautious, but also listened carefully.

Half an hour later, Zhao Gen stopped talking and looked at everyone expectantly.

"Although the 4S stores under the group have accompanying car rescue services, these are only services for a single store and are not the main business. Due to regional restrictions and manpower limitations, they are not actually professional rescue agencies. In my case,

According to the survey, China's development in this industry is extremely chaotic. It is said that heroes emerge from troubled times, and this is a 'chaotic market'. We have every chance to become such a hero!"

Everyone looked at me and I looked at you, looking at each other in confusion, unable to respond, but unable to give many reasons for rejection.

Lu Heng was a little hard to decide at this time. Mainly in this industry, even in the era when he was reborn, no one had made any achievements.

In this unknown situation, he seemed extremely cautious.

"Zhao Jing, what do you think?"

Zhao Jing crossed his fingers and looked solemn. Facing Lu Heng's questioning eyes and Zhao Gen's expectant eyes, he remained silent for a long time.

Even he seemed hesitant at the moment.

Zhao Jing thought for a moment, then slowly opened his mouth and asked several questions.

"The first is the company's business scope. If we are a professional car rescue agency, we must consider the issue of business profitability. The business scope means where we can make profits, and it also means what government agencies we have to deal with!

"

"The second is cost. After considering the business scope, you can get the relevant cost budget. Have you calculated this, Lao Zhao?"

"Finally, how long will it take us to recover costs and gain profits, and where will the future market prospects take us?"

From a non-professional perspective, Zhao Jing raised several of the most professional questions and pointed directly at the key points of an enterprise from birth to development.

"Just like the financial company we established recently, the business scope here is clear. Although the cost is high, profits can be realized quickly. And with Director Lu paying special attention, there will be basically no mistakes and it can be implemented smoothly."

After hearing these words, everyone nodded.

Lu Heng looked at Zhao Gen and said curiously: "As far as I know, road rescue agencies are neither under the management of the traffic police department nor the scope of the traffic management bureau. Once established, either no one cares about it and it grows wildly. Or it is...

It’s difficult to deal with the intervention of many parties. Zhao Gen, what do you think?”

Zhao Gen frowned and said hesitantly: "This is indeed a problem. In my investigation, the car rescue market is really chaotic. There is no subjective book in the industry, no legal rules, no standards, no tax regulations, and the market

There is no order. As far as upper-level management is concerned, just like the second item mentioned by Director Lu, it belongs to cross-management. The industrial and commercial departments, transportation departments, public security and traffic control departments, and even other commercial departments have all intervened. As for the company’s identity, it is also

It’s very confusing, neither the transportation industry nor the automobile maintenance industry can be characterized independently.”

"As for the cost, the purchase and modification cost of a professional rescue vehicle that meets technical standards is more than 200,000 yuan. The cost of a professional tow truck is between 200,000 and 1 million yuan."

"Considering that professional road rescue requires professional personnel, the cost of talent training and recruitment is also high."

Before Zhao Gen finished speaking, even he felt a headache coming later.

Zhao Jing, with a serious and deep face, concluded for him.

"In general, this is a chaotic industry, and neither laws nor government supervision are in place. If it is just this, everyone can accept it. After all, the development of anything has this process. But it is foreseeable.

High costs and slow profitability are unacceptable to the group."

Zhao Gen said hurriedly: "You mean to reject it?"

Zhao Jing nodded and said, "Too long capital recovery time will bring huge financial pressure to the group. Compared with our main business, car rescue is far behind."

Zhao Gen seemed a little unwilling that he had worked hard in all directions and spent so long doing research, but in the end the plan he was extremely confident in was rejected.

He shook his head and said: "Although it is a nationwide car rescue, it does not mean that we invest heavily all at once. We can do it slowly and pilot it in a few cities with high car ownership. And in my opinion, as long as

Car rescue done well will also be a great help to enhance the brand of our Hengcheng Group."

Zhao Jing said no more and looked at Lu Heng.

"Director Lu, what do you think?"

Only Lu Heng can make the final decision.

Especially when it comes to setting up a subsidiary for the group, which is a high-cost investment, no one dares to make a decision.

In order to let everyone see the potential of this market clearly, Zhao Gen applied for more than 300,000 yuan to conduct market research in order to convince Lu Heng.

Lu Heng didn't look at anyone else. He lowered his head, rubbed his chin, and kept thinking.

I have to say that Zhao Gen's last words just now touched him.

Car rescue done well is equivalent to the added value of after-sales service, which can indeed improve the brand power of Hengcheng Group.

The market potential is also large enough. Although the entire car rescue market in China is chaotic, based on such a high number of cars, there is no doubt about its potential.

But Zhao Jing’s words are not without purpose.

The huge cost pressure and slow payback period are difficult for even Lu Heng to bear.

After thinking for a while, Lu Heng knocked on the table.

"Regarding the establishment of a third-party road rescue agency, which is the nationwide car rescue agency you mentioned, Zhao Gen, this matter is a big one. We cannot decide on this project in just one or two meetings. All the information you have collected is

Is it in here?”

Lu Heng asked, pointing to the thick piece of information in front of him.

Zhao Gen was slightly disappointed, but he nodded, "It's all in there. I bought it with money from ten related professional organizations, and after I specially compiled it, it can be regarded as the most authoritative and professional market survey."

"Okay, let's postpone this project for now. I'll go back and study this information carefully, and we'll discuss it again after a while!"

The meeting ended and everyone dispersed with discussion. As far as the atmosphere was concerned, it was actually quite good.

Hengcheng Group has been making big moves recently, new projects are constantly being launched, and the relevant management is very active.

Lu Heng and Zhao Gen had another private chat alone. Although the other party was still a little disappointed, he also picked up his mood and returned to normal work.

Lu Heng could understand his loss and was even happy in his heart.

After the implementation of the previous equity incentive plan, the entire group has gained new vitality from top to bottom.

Even a relatively stable person like Zhao Gen is willing to think and study, and even proposed several plans and projects in succession.

Zhao Gen is also a promoter of the construction of the channel department, but this is just sorting out the group's resources and then dividing them.

The development of the car rescue market this time is a step that truly demonstrates the other party's ambition.

If this project is promoted, judging from its high investment, Zhao Gen will definitely become an existence equal to Zhao Jing.

And if it succeeds, its importance in the group will rise several levels.

Lu Heng smiled slightly, "The old man is also full of new life!"
Chapter completed!