After finishing the matters at hand, Lu Heng went to have lunch, and in the afternoon he sat with Zhao Jing and chatted about several matters of the group.

This kind of conversation between two people happens from time to time.

After all, as Lu Heng completely finished his studies and had a lot of time freed up, he became more involved in the company.

As the group becomes larger and larger, Zhao Jing is no longer able to make decisions on many matters as easily as he did in the early days.

The two chatted, and while solving things, they also expressed their opinions on the subsequent impact of certain decisions, and occasionally one or two ideas emerged.

The acquisition of land in Hangzhou and Zhejiang is an inevitable result of Hengcheng's development.

It is impossible for such a large group company not to have a few pieces of land for storage. Sometimes, these pieces of land can be useful.

Just like the planned land in Zhejiang, the group plans to expand the automobile decoration factory in the next five years and acquire several small companies to integrate them together.

What Zhao Jing and Lu Heng talked about was mainly about the positioning of Hong.

"That's it! Once the acquisition is successful, Hengyuan Decoration Factory will set up a corresponding company, and the office address will be built on the land we want to acquire. Yu Hong will be the general manager, and the bosses of the small factories acquired will either be allocated corresponding

Either take the job or take the money and send it away.”

Lu Heng said slowly, that woman Yu Hong has also worked for Hengcheng Group for many years, and her ability and loyalty have been tested.

With her as the general manager of Zhejiang Hengyuan Decoration Company, Lu Heng was relieved.

Zhao Jing nodded, he also had the same view. Although Yu Hong was the owner of a small processing factory in the early days, that company had long been acquired by Hengcheng and became the current Hengyuan.

After working for many years, Yu Hong even opened branches to other cities and gained a well-known reputation in the automobile decoration market.

With Yu Hong in charge of this aspect of work, Zhao Jing had no objections.

"By the way, Director Lu, you recently organized a group to research data on car rescue. Do you really want to do this?"

Facing Zhao Jing's inquiry, Lu Heng smiled slightly.

"It's hard to say whether this project will be done or not. I'll have to wait until the data I want is analyzed. But what Zhao Gen said makes sense. The market is there. As long as cars are not eliminated for a day, then the market will be

It will always exist. Instead of waiting until the pattern is gradually formed and it is difficult to insert, we should integrate this industry. And to be honest, we also have the qualifications to integrate and set standards!"

Zhao Jing picked up the tea on the table and sipped it slowly.

Although he previously opposed this project, he did not deny the rationality of Zhao Gen's project. He was just worried about the cost investment issue.

"Although the group is not short of funds now, we have launched many projects and have many places to spend money. In the auto rescue market, the return of capital is too slow, which is not in line with our current strategic positioning of making quick profits and quickly launching small and medium-sized projects."

Lu Heng nodded. He still agreed with Zhao Jing's words.

Although Hengcheng Group's debt ratio is not high, it actually still has some liabilities with major banks.

If a large project such as car rescue is launched, it can be foreseen that there will be great financial pressure.

"I'm waiting for the relevant cost estimates to come out, and then I'll make plans."

After saying this, the two of them didn't have much to talk about.

After Zhao Jing drank tea, he was about to leave, but when he was leaving, he hesitated, turned around and asked a question.

"Director Lu, remember when you came back from your trip to Guangzhou in May, you said that Guangzhou Automobile Group was interested in investing in us?"

Lu Heng raised his eyes and smiled.

"What do you want to ask?"

Zhao Jing gritted his teeth and asked cautiously: "What conditions did they offer?"

Lu Heng shook his head, "I declined at that time and did not come to the negotiation table, so the so-called conditions are meaningless. But I can tell you that the conditions they offered were quite generous. If I had agreed at that time, then projects such as car rescue would

, Hengcheng Group can expand at any time."

After hearing this answer, Zhao Jing took a deep breath.

He has a rough estimate of the budget for the car rescue project, which is at least more than 3 billion, and can even reach more than 5 billion. This is just the cost!

And if Hengcheng accepts investment from GAC, this kind of project can be launched at any time.

The conditions are really quite generous.

Zhao Jing did not ask Lu Heng why he refused.

If he had to ask this kind of question, he would have asked it a few years ago, so he wouldn't have waited until now.

He believed that Lu Heng had his own judgment on this matter.

What's more, the facts are indeed developing for the better.

Hengcheng also had the opportunity to be invested in a few years ago. At that time, the amount ranged from tens to hundreds of millions. Lu Heng has always persisted. To this day, GAC Group is willing to pay no less than several billion.

Come invest.

It can be seen that Lu Heng’s persistence has paid off!

Zhao Jing was about to leave with a calm expression, but Lu Heng's voice came from behind him.

"The rejection is only temporary. The right time has not yet come. You don't have to worry about this issue."

Zhao Jing turned around and nodded to Lu Heng.

"Just use your discretion. I trust your judgment on this matter!"

After the conversation with Zhao Jing ended, Lu Heng continued to work.

However, part of his attention was diverted to Xiaoshuidi Technology Company.

The product Didi Taxi is still very important to Lu Heng.

In order to develop Didi Taxi, Lu Heng went abroad and invested in Uber. He was afraid that Uber's future entry into the Chinese market would affect Didi Taxi.

Li Huabing's return will be in two days.

Taking advantage of this period of time, Lu Heng asked people to find out the relevant information about Xiaoshuidi Company since its establishment and studied it carefully.

The outbreak of negative news has been mainly concentrated in the past two or three months, and there may be more in the future.

Although this is bad news, everything can be analyzed from the other side.

Why did it cause various controversies after half a year of rapid development?

It's just that the development has been great and the scale has gradually increased. In other words, the so-called forest has become bigger and there are all kinds of birds.

From this point of view, Lu Heng is actually very satisfied. At least Didi Taxi's development speed under the leadership of Li Huabing is gratifying.

As of August now, it has been nearly a year since the establishment of Xiaoshuidi Company, and it has been eight months since the release of Didi Taxi app.

In eight months, Li Huabing submitted the following answer sheet.

There are 60 million passengers, more than 3 million drivers, and the number of registered users is growing at an average monthly rate of 20%. It is conceivable that by the end of the year, the user data is very likely to exceed the 100 million mark!

As for the profit aspect, it doesn't exist.

Didi Taxi is currently still in a loss-making stage. The initial investment of 500 million has only less than 200 million left in the account so far.

Lu Heng was not surprised by this. A lot of publicity and exposure, continuous high subsidies, these are big money gobblers.

That is to say, competitors have not yet appeared, and there has not been a more crazy subsidy war, otherwise there may not even be 200 million left.

Of course, Lu Heng is not afraid of competitors. When he founded the company in the early days, threats in this area had already been considered.

When the time comes, the troops will come to cover up the water and the earth, and we will just deal with it head-on.

However, Lu Heng is more concerned about the penetration rate of Didi Taxi in various cities, which can show the city's acceptance of online taxis.

After looking at the data, it turns out that the city with the highest penetration rate is not Chongqing, Didi’s hometown, but Hangzhou, followed by Beijing, then Chongqing, Shanghai, and Shenzhen.

Lu Heng was thoughtful!

From this perspective, the higher the popularity of the Internet, the higher the acceptance of online ride-hailing.

If Chongqing wasn't the birthplace of Didi Taxi, and all the publicity was based on the principle of proximity, it would definitely not be as good as cities like Shanghai and Shenzhen.

The next development plan for Didi Taxi will need to be formulated based on specific data models, rather than casting a wide net as before. What is needed now is targeted publicity and the formulation of subsidy policies of different specifications.

After Lu Heng analyzed these things, he just had to be aware of them.

Xiaoshuidi Company has a professional team that can do even better than he imagined.

Ding!

With a soft beep, Lu Heng picked up his phone and clicked on WeChat, with a smile on his face.

It's from Susu. It might be a little late to get off work tonight.

Lu Heng immediately replied to the message.

"I'll pick you up! Let's go eat steak tonight. I know there is a restaurant. It's a theme restaurant. It just opened and there are sharks in it!"
Chapter completed!