[Chapter 210: Purpose]

Both sides sat down, Ren Hong guessed in his heart what the purpose of Tim Cook came here in person, and the other party also guessed in his heart what attitude Ren Hong would be about next. Both were guessing each other. But one thing was different. Ren Hong, who was at home, was very calm. After all, the other party asked to meet, and belonged to the party who wanted to others. Tim Cook had more unpredictable feelings. Which one is better or worse, we started to distance ourselves from here.

After a long time, Ren Hong spoke first again, and with a calm smile, he slowly said: "I wonder what Mr. Cook wants to come this time?"

The conversation has already opened, and Tim Cook can no longer remain silent. He organized some words in his heart, and said for a moment: "On this trip, I will try to see if Apple and you can reach a cooperation possibility."

"Oh? I'd like to hear it carefully." Ren Hong leaned against the flexible sofa and raised his legs to express his luckily interest.

From a competitive relationship to a cooperative relationship, a thought-provoking relationship transformation. Although Ren Hong hated the various behaviors of the people behind him about matrix technology, this emotional side will not be mixed with the game in the market, and emotionality will put himself in a passive situation.

Ren Hong was also very interested and curious about the cooperation that Tim Cook said.

But Tim Cook looked melancholy and emotional, "Times have changed, and the glory of Apple belongs to Apple can only look back on the prosperity of the past..." Tim Cook, who came to negotiate cooperation, suddenly became melancholy. He looked at Ren Hong, who was silent and thoughtless, and continued: "Now is the era of Matrix Technology xlous." His eyes shifted from Ren Hong to another place, "Apple Apple has come to an end in my hands. Is it a pity? Of course! But I have never felt shamed because of this. I did my best, Apple did my best, and everyone did my best. Aren't it?"

"Yes, do your best." Ren Hong finally responded.

Tim Cook sighed long, "...The king's power is not eternal, and it will come to an end after its glory. This is the inevitable trajectory of history. Sony's glory in the 1980s and 1990s has already come to an end, but his glory is remembered by the world, which is enough. Nokia, Motorola, Blackberry... and Apple, Apple beat one strong opponent after another. With Nokia's fall, we stepped on their 'corpse' to the top. This is the glory that belongs to Apple, remembered by the world. Instantly, he is about to fall like Nokia today, but still remembered by the world." The melancholy Tim Cook suddenly showed the confidence he had before. He smiled and turned his attention to Ren Hong, "...He can still proudly declare to the world: In 2007, we changed the world, and the world remembered Apple..."

"Yes, they have all changed the world, we have all changed the world, and they are all great companies in the world." Ren Hong also sighed repeatedly.

"Yes, the world's great company!" Tim nodded deeply.

"Whether it's Sony, Nokia, Apple, Faebo, Facebook, Matrix Technology Xlous, or other..." Ren Hong raised his left hand, closed his index finger and middle finger toward his temples, gently swung it toward the dome in front, "Salute to them, you still have us!"

At the beginning of the negotiations, Tim Cook put the topic into this situation, perhaps because of his feelings, or as a means of negotiation. If it is a means of negotiation, Ren Hong seems to have been brought into the "trap" by him.

But this is not the case. Regardless of whether the other party is really moved or a means, Ren Hong was indeed infected, but as a party to the negotiation, after withdrawing from the state, his brain was still very clear, and he knew his position very well.

"The end of Apple does not mean falling down. Apple is not Nokia, at least it has not fallen yet." Ren Hong looked at Tim Cook with a smile and emphasized: "Isn't it?"

Tim Cook nodded slightly, "Yes, so I'm here."

"Then..." Ren Hong stretched out his hand and waved his right hand and looked at the other party. What he was most interested in was undoubtedly how Apple, which was originally a competitor, could transform from a competitive relationship to a cooperative relationship.

Tim Cook knew that it was time to get on the right track. After thinking about it, she said: "After making solemn decisions, Apple's iPhone business will completely withdraw from the market share competition in the high-end zone."

Ren Hong, who was crossing his legs, was finally moved when he heard this sentence, and he also put away his legs. He stared at Tim Cook, who looked calm and calm, "Are you serious about this?"

Ren Hong tried to find a trace of lies from his eyes.

"It's true." Tim Cook said frankly: "It's a world consensus that the iPhone9s and 's-2's failed competition. The iPhone has completely lost its advantage in the high-end zone. Instead of struggling here, why not seek transformation? If you don't change, Apple will really fall, what do you think?"

The thoughtful Ren Hong hugged his arms and covered his lips with one hand while thinking. After a moment, he said, "Are Apple going to condescend to enter the mid- and low-end market?"

"Yes! The mid-range main and low-end auxiliary! This is the future strategy of iPhone." Tim Cook was not ashamed of the word "condescendence". The company's strategic transformation is nothing more. This is a choice between life and death, and no one thinks it is a shameful thing.

"I am bluntly speaking, the cost of the iPhone is destined to be much higher than the existing products. Even if it is a concession, the price will inevitably be much higher than the existing mid-range products. This is an embarrassing situation where there is no need to be high or low, unless..." Ren Hong suddenly stopped when he said this, and his bright eyes stared at the other party motionlessly. He could already guess the purpose of the other party coming here this time.

"That's right!" Tim Cook knew that he had guessed Ren Hong's gaze, and there was no need for the last layer of window paper to exist. He said: "I came for 'Xiaoyou Assistant', this is the purpose of my trip."

Xiaoyou Assistant. This is the eternal pain in Apple's heart. If Apple wants to smoothly transform into the mid- and low-end market, there is the last and most solid barrier to break, then it is Xiaoyou Assistant!

Smart Voice Xiaoyou Assistant opens secondary applications for Android, but does not have an iOS version. This is also because Matrix Technology Xlous and Apple are directly competitive. Opening applications to iOS is undoubtedly a helping opponents. Ren Hong will certainly not do this. The iPhone phone without Xiaoyou Assistant is still a cold machine even the iPhone9s, which is second only to Matrix Technology ‘s-1’ and ‘s-2’.

Apple's weakness in the smart voice assistant directly puts its iPhone phones at a congenital huge disadvantage. Even if it transforms into the mid- and low-end market, even if the iPhone itself is much better than other mid- and low-end mobile phones, the iPhone that cannot use Xiaoyou Assistant cannot become a voice-controlled device, and even if the hardware of the phone itself is excellent, it cannot compete with its competitors.

Hardware is important, but software is equally important. The powerful Xiaoyou Assistant can completely compete with a third-rate smartphone in a second-rate product. If the wearable smart device of Matrix Technology is a top-notch product, then Apple's iPhone phone is undoubtedly a first-class product, but without Xiaoyou Assistant it still competes with Xiaoyou Assistant's second-level products.

The difference in price, the huge difference between manual control and voice control, is the comparison between the relationship between first-class iPhone and second-rate Android phones. There is no doubt that even first-class iPhones are still at a disadvantage in competitiveness.

"Apple hopes to obtain the right to enter the voice assistant Xiaoyou in its major smart devices," said Tim Cook.

There is no doubt that if Apple can break this last and most solid barrier, the competitiveness of the transformed iPhone mobile phone in the mid- and low-end market is still like the unrivalled ‘s-1’ and ‘s-2’ in the high-end zone at this moment. At that time, it would undoubtedly be a devastating disaster for the existing mid- and low-end mobile phone manufacturers in the world.

The success of Tim Cook's itinerary will determine the future pattern of the mobile phone industry around the world.

(To be continued.)

(I am about to be exposed to my anus, so I'll ask for a monthly ticket) (To be continued.)
Chapter completed!