Volume 3 Chapter 248 Dongfang Qilixue

Volume 3 Chapter 248 Dongfang Qilixue

Dongfang Qilixue is a company that has been established for less than three years. It produces and sells food, and has a very single business. It only produces food targeted at young people, such as biscuits, ice cream, milk tea, etc.

The company is very small and has a single production and sales. Judging from their courage to advertise, it is quite confident. Wu Pu has read the reports they provide. This company is indeed a strange one. It was established in 1999 and at the beginning of its establishment, all the products it produced should be exported to South Korea and Singapore. Later, the market expanded to Taiwan and Xiangxiang. It was not until the fall of 2001 that it was sold in the mainland market.

However, this bizarre business method has achieved quite wonderful results. Because of its successful operation in foreign markets, Oriental Qilixue has become an international brand, which is exactly in line with the consumption concept of young people in China. As for eating, you will always feel that other people’s bowls are particularly fragrant.

Therefore, in China, the development of Dongfang Qilixue has been going on for only a short year, and has achieved mythical success.

Wu Pu is seriously studying the growth history of Oriental Qilixue, because no matter from which perspective, it is extremely luxurious to obtain a naming right of tens of millions of dollars. According to Wu Pu's research, this is almost the marketing quota for Oriental Qilixue in one year. It is marketing quota, not profit.

It also means that such a large amount of money is almost equivalent to hollowing out Dongfang Qilixue. In addition to this large amount of money, Dongfang Qilixue will also increase advertising investment by 20 million.

Isn't this a prodigal? Wu Pu could not think that "Super Girl" would bring corresponding rewards to Dongfang Qilixue's investment. He has no doubt about the advertising effect of "Super Girl", but the premise is that you have to sell so many things.

Dongfang Qilixue's production and sales tend to be more boutique routes, so their production capacity is not large. So, if you expand the marketing path and do not expand the production scale, what can you make money?

Wu Pu agreed to Dongfang Qilixue's request, which was actually the main reason. He wanted to solve this mystery. During his many days of research, he seemed to have found a breakthrough, but the truth was still needed to continue to track it to find out.

Today is the day for "Super Girls" to shoot the promotional video. All six members of Wonder  Girls are here, and they will also take this opportunity to release their first single in China.

The professional studio and recording studio of La Ren Media are still under construction, and today's shooting is borrowed from the Southwest Provincial Station.

"Little Boss--" Wu Shuangyan has indeed changed. At least she is very satisfied with her current life state. Whether it is her growing fame or her relationship with Li Tie, she feels satisfied, and her inner vanity is also satisfied. The misfortune of reorganizing her family gradually fades, and she becomes relaxed and optimistic. As the captain of the wonderful girls, she brought people over early. When Wu Pu arrived, she happily came over to say hello, "Little Boss, why is our first single not "no   body", I think this song will be popular."

Wu Pu quipped: "Isn't it already popular?"

In fact, Wu Pu has his own idea. "No  body" has not become popular in China, but in fact it creates not enough sensational effects. Chinese people have always liked imported objects, but due to the current interoperability of information, the sensation caused by wonder  girls abroad did not affect Chinese people at the first time, so "No   body" naturally submerged.

It is undeniable that "no  body" is destined to bring a climax that the whole people like. The reason why the cause of the past was not well spread. Therefore, it must have a suitable way to spread to the Chinese people. Then it will become popular.

"But that's just in the West, in our own country, it's still unknown. This is really strange. When people sang in Qinghe, they liked it very much, so why don't they like it now?" Obviously, Wu Shuangyan was also thinking about the reason for the indifference of "no   body".

At the same time, the other girls of wonder  girls also surrounded them and showed the same doubts. Wu Pu was very satisfied with their mental state. No matter at any time, no matter in any industry, if your work cannot be loved by your compatriots, it is doomed to fail.

What Wu Pu fears most is that wonder girls are not concerned about the situation where "no  body" has not become popular in China. In that case, they will soon fall into a simple pursuit of fame and fortune, become slaves of fame and fortune, and then slowly lose their passion and the initial pursuit.

On that day, the path of wonder  girls has come to an end. In the entertainment industry, the fate of the group has always been ill-fated. Most groups die early, but in fact they are defeated by the change of thoughts. Because they lose their persistence in dreams, then their passion, and the same beliefs will naturally be ruined.

As of the current situation, wonder  girls still maintain their original passion, which is a gratifying thing.

Wu Pu hopes that they will keep this passion, so he does not hide his thoughts, saying: "It takes a reason and a process for Chinese people to accept "no  body". 'Super Girl' is this reason, so we have to use this platform to get you involved. You use this platform to promote "no  body", and the platform also uses your experience to enhance your fame. It is very likely that Chinese people accept "no  body" not because of your performance, but because of the performance of every contestant in "Super Girl". I hope you can treat this matter correctly. You are already professional singers, and in the near future, you will go further. And you cannot rely on just a song "no  body", you still need more and better works."

Wonder  The girls of girls nodded silently. They could not fully understand what Wu Pu said, but they had a belief in their hearts that the boss said almost everything was right. They were just a group of girls with an average age of 18. Compared with the entertainment industry in later generations, they were extremely lucky to enter a very pure environment. In this environment, they were able to keep their essential clean from beginning to end.

This kind of cleanliness prevents them from thinking too much about interests, so they are simply executing and then freely wandering in the world of music. Undoubtedly, this is their luck, but also Wu Pu's luck. If you keep this state, the problems that Wu Pu is worried about will never happen.

"Little boss, Dongfang Qilixue's representative is here." At the right time, Sun Mu's assistant pushed open the door of the recording studio and told Dongfang Qilixue's representative is here.

Wu Pu nodded to the girls of wonder  girls, and then went to another studio.

The representative of Dongfang Qilixu is Lu Xu. He has had contact with Wu Pu many times earlier and is already familiar with each other.

"Mr. Wu, I have taken your advertising ideas back to the company and studied them. The company unanimously agreed to use your plan, so I will do it like this." Lu Xu is a person who doesn't talk nonsense, and almost all of them are basic topics.

Wu Pu once tried to find out more about Dongfang Qilixue from Lu Xu's mouth, but he returned without success. Lu Xu always grasped the right amount of things he should say, and he would definitely not mention a word of what he should not say, and he would almost refuse it directly.

Therefore, when Wu Pu was helpless about Dongfang Qilixue sending such a person to communicate with him, he also felt that Dongfang Qilixue was doing it on purpose. It seemed that he knew in advance that he would become interested in Dongfang Qilixue, and he specially found such a live treasure to deal with him.

Not to mention, this move is very good. When it comes to Lu Xu, Wu Pu really has no choice. According to Lu Xu's strict tone and serious manners, I'm afraid that even if you put a chili water tiger bench on him, he will definitely be able to withstand it.

That righteous face with a national character, when it was during the War of Resistance Against Japan, was an absolute tough guy.

"Okay, then we will follow this plan. The advertisement manuscript has been completed. Today, we will take a few sets of shots. Director Lu can give us some suggestions on the spot." He said that he was fully responsible, so Wu Pu naturally could not take charge of every detail of the shooting himself. After determining the specific plan, Sun Mu had to take charge of the shooting.

So during the commercial shooting, he had the time to pry Lu Xu's mouth.

The sets of shots to be taken today are not complicated, and they are trial shots, so the atmosphere at the scene is relatively relaxed. Wu Pu invited Lu Xu to sit down in the rest area on the side of the shooting venue, and ordered drinks, and they talked to Lu Xu in a random manner.

"By the way, last time I said I wanted to meet your company boss, is there any problem?" Wu Pu knew that the roundabout conversation with Lu Xu would not have any effect. After talking about unnutritional topics, he simply explained his purpose directly.

Lu Xu was not interested in advertising shooting, but he still watched it seriously. When he heard Wu Pu's question, he said, "I have talked to our boss about this matter, but she has not been able to spare time recently, so I asked me to apologize to Mr. Wu on his behalf. When he finishes his work, he will come here in person."

"Oh—" Wu Pu expected that this would be the result. He shook his head awkwardly, stopped talking about other topics, and focused on the shooting situation.

The shooting was very smooth on the day, and the shooting plan and progress for the next few days had been basically determined. When the work was over, Wu Pu unexpectedly received a call from Liao Zhongying, inviting him to have dinner together.

Wu Pu thought for a while, but in the end he didn't refuse. Although he didn't plan to give the naming rights to Honggao Enterprise at the beginning, he also put out an advertisement of 10 million yuan on "Super Girl". In addition, he injured Liu Kun the last time, no matter what, this meal must be eaten.

Just remembering the topic he discussed with Song Qianhui the last time, he hesitated for a while, and finally thought about it, but he still didn't bring Song Qianhui with him.

Dinner was a famous private dish in a famous provincial capital, right in the downtown area. On the way over, Wu Pu remembered his previous hesitation and couldn't help but feel a little funny. When did the man start dating a woman, but he was worried about whether he would be violated by the other party?

However, when he saw Liao Zhongying, he felt that this kind of worry was not an unreasonable worry.

...
Chapter completed!