Chapter 1306 Food to save the country
Ma Xingsheng stood in front of an old tree at the entrance of the village and looked at a tricycle that was moving far away on the dirt road. The driver was his son, who was carrying five or six corrugated carton boxes, and the box was filled with the dates they had just cut.
The village where Lao Ma is located was the garrison of the Construction Corps, and the land in the village was reclaimed in the early days of the Corps. However, the society has developed too fast in recent years, and young people have seen a new world that is completely different from the past through mobile phones and TV. They yearn for cities and are unwilling to continue farming. The fields are abandoned, and gradually the village is abandoned.
If the fields are abandoned, the village will naturally not be able to retain people. Without people, the economic situation in the village will decline. Everything is degrading, but no one can tell why this is happening?
There are people in this world, and some people are greedy. They feel that the whole world owe him, and those who are simple will know how to be grateful if they receive some favors. Lao Ma is simple, but those who are simple often suffer from poverty. The town where he is located is a national-level poor town, and his family is barely barely, and the poor are jingling.
Once a foreign reporter came to interview him secretly. Perhaps he felt that the Ma family was the poorest and he should be complaining. So the reporter asked him what he thought of the government?
But what was unexpected was that Lao Ma said that the government helped build a new house a few years ago, and then gave subsidies to their families based on the minimum living allowance. Who dared to say that the government was not good? His whole family killed such people.
This is a bit surprising, right?
But the low-income households cannot make Lao Ma's family turn over, and they are still poor. The family's annual income is only more than 3,000 yuan, and they are basically struggling and there is no hope or future at all.
Until one day, the cadres from the village who were targeted poverty alleviation came over and said that they could find a job for Lao Ma's son to receive goods and deliver goods, and go to the whole town to collect various agricultural products.
"Did you see this app on your mobile phone? Foodies across the country can use this app to buy the production in your fields. You may not be used to it at the beginning. But it doesn't matter, I'm here to help.
I have registered an online store for you and all the procedures have been completed. I will take orders for you, ship the goods for you, and do everything for you. Just follow my instructions to deliver the goods to the village, and then wait to collect the money."
The cadres who have poverty alleviation come from coastal areas. They do not lack money, but political achievements. In order to get Lao Ma's family out of poverty, the cadres took the initiative to take care of all major and small matters, and even the three-wheeled motorcycles were bought and sent by others.
Lao Ma's family is very novel about online shopping, but they have also heard of it. In the past, some people wanted to keep up with the times and set up an online store, but the little agricultural products produced at home cost a lot from the village to the village and then to send them out. The little goods at home are not valuable, but the gasoline money will be paid to death.
Lao Ma never realized that there was anything special about his jujube. Every family is like this. Who cares about that thing? In the past, it was thankful that people who came to buy it could pay a dollar and a kilogram. Sometimes no one wanted two or three cents.
But this time, the cadres who came to help the poverty alleviation are sold on e-commerce at 10 yuan per kilogram, and the township sells to the outside world according to a unified brand, reducing sales costs and sharing freight costs and packaging costs.
Lao Ma has also seen other people's online stores selling things in the past. It would be nice to arrive in a week from the northwest to the southeast. But this time I heard that the countryside can arrive in three days by air.
A date that costs ten yuan per kilogram is absolutely low on the Internet. If you change it, you will definitely worry about the quality, but this time someone took the initiative to advertise, and it was still the best one!
"Lin Sen" himself is a super big brand. He shot a public service advertisement to tell the difficulties of the Northwest region, and also tells the process of an ordinary commodity starting from a farmer's home and arriving all the way to a foodie through the cargo of Singapore Airlines.
Lin Sen, in front of the camera, finally concluded: "The power of each of us is really too small. We cannot immediately change the poverty and backwardness of the central and western regions. We have many misunderstandings about the northwest of our motherland, and we are even afraid to go there and are unwilling to contact people in the northwest.
But we can't give up the northwest.
So what to do?
I don’t force everyone to provide any assistance to the Northwest, nor do I ask everyone to donate, nor do I ask everyone to make sacrifices. I just introduce high-quality products from the Northwest to you and use low prices to win everyone’s favor. Finally, I hope everyone can buy it.
Developing the economy can solve many problems, and consumption can do this. This should be a task that every Chinese can accomplish. Patriotism is that simple. Let us start with eating!"
The one-minute advertisement is very touching, using the most simple words and the most lively lens to invite people across the country to taste the food from the northwest region. At the same time, it also introduces products from the southeast region to the people in the northwest, enhancing the connection between different groups of people on the land thousands of kilometers apart.
Is this advertisement yelling?!
&av, how dare you not leave advertising time for me?
&av, you actually dare to ask me for advertising fees?
&av, why don’t you hurry up and make a special report to boost your momentum?
&av, open your dog's eyes wide, I'm the one with the great elder as the backstage!
Who dares to dissatisfied? Stand out!
Guoan, let the dog bite him to death!
Touch people's hearts with feelings, touch their appetites with low prices, and clear obstacles with violence. "Lin Sen"'s advertisement has achieved great success. It would be strange if this kind of business is not popular!
After Lao Ma found out that his dates were online, he received a text message from the village to ask for goods the day before. He carefully picked up the dates at home, then put them in a corrugated cardboard box for his son to send them out. Before sending them away, he repeatedly told him not to break the things, as this is his face.
Just one transaction swept away the jujubes from Lao Ma's family, making several times more money than in the past. Waiting for the bank to send the payment to Lao Ma's account, the telecom notification message made his whole family happy.
Lao Ma’s family sold jujubes and melons in the field; the melons and cows and sheep in the field; the cows and sheep were sold... and continued to grow and raise them next year!
The key is that the appeal of "Lin Sen" is too strong, especially the media reported that the Singapore Airlines, which he controlled, opened up logistics channels in the northwest and southeast regions at an absolutely low price. He was impressed by his visit to the Hollywood goddess, and now he is even covered with a sacred cloak.
This kind of good thing that benefits the country and the people has been responded to by foodies across the country. A large number of people on the Internet have forwarded the video of this advertisement and expressed one-sided support.
"Come on, the cantaloupe in Turpan can make you doubt your life. I think I can live with the cantaloupe for the rest of my life."
"My family has always been fruits, and they were sold for imported ones before. Now I must give my male god face. I will only buy new shipping in the future."
"In recent years, venture capital investments across the country have been looking for good projects, but it is too rare to have a good project. Now I can spread an inside story. Several investment companies are now optimistic about agriculture and animal husbandry in the northwest, and are rushing over."
"Lin Sen is really awesome. The advertising industry now admires him so much that he can leverage tens of billions of industries by one person. Now business consulting companies are beginning to predict the development prospects of the Northwest, and are generally optimistic, without exception."
Chapter completed!