Chapter 90 Reasonable Pricing and Market Forecast
The weather has been good these years, and there has been no locust plague. The grain harvest is great, and a dou of rice on the market costs only four cents.
A bucket of rice is considered a ten-pound pound, and half a pile of money or a piece of silk can make a person eat a full meal a year. This is a heavenly day in the eyes of the war-torn refugees in the north.
So the population has been moving from north to south. Not to mention ordinary people, even wealthy families, they also follow them.
Sun Sheng, Han Xizai, Chang Mengxi, Jiang Wenmo and other Sun Dangjian were all crossing the river, which is why they have a common language.
(Note, the Sun Party is actually a relatively loose political group, with its main purpose being to unite against the powerful Song Qiqiu. In fact, whether the Sun Party or the Song Party does not attach much importance to the region. The so-called online division of relatives or political activities, is the excuse of regional origin.)
Pricing of four and six stakes is already an almost shockingly high price.
When setting prices, Li Jing, a promiscuous businessman, was experiencing his nature and was constantly calculating how much he could earn.
As a result, Li Yu was poured cold water on him. He was professional market knowledge such as market capacity surveys, estimation, customer behavior analysis, purchasing power calculation, etc. in later generations. Of course, Li Yu knew nothing about it, but he had never eaten pork and had seen pigs running.
Therefore, relying on the convenience of Chengxintang's Bachelor's Edict, we reviewed the files and counted how many officials of the fifth rank or above in the West were found, and how many concubines these people had, how many daughters, and how much salary they had.
Similarly, there are the number of large businessmen and the number of women in high-end brothels.
After a few strokes, it was concluded that the entire Xidu was only 3,000, plus the eastern capital and southern capital were only barely more than 4,000, which was absolutely impossible to exceed 5,000. The number of potential customers.
Such systematic paper preparations made Li Jingchang, who was so smart, admired him very much. He walked around Li Yu several times to confirm whether he was taken over by the fox fairy and Huang Xian.
"Get out, don't be too much." Li Yu couldn't bear it anymore.
"My nephew, I was very interested, but after you said this, I didn't seem to be very interested. This won't make much. Even if you calculate based on high-end goods worth six guan, you can earn 30,000 guan. If you deduct raw materials, shops, servants, and rewards for those masters and eunuchs, you can still have 27,000 guan left. Then, the officials at the top and bottom wrote, and then they will give half of them to the saints and queens, and finally they will fall into your hands for only four or five thousand guans."
Li Jing was a little dejected.
Four or five thousand jin is not a small amount of money, at least ten thousand poor people can eat white rice every year.
In feudal society, the value and price system of industrial society in later generations cannot be used to measure the consumption level and wealth distribution of the entire society.
In the national economic system of feudal society, there was almost no large-scale secondary industry except mining and smelting.
There are only primary industry agriculture and tertiary industry services. Workshop craftsmen should be classified as the tertiary industry rather than the secondary industry, regardless of system scale or finished product price.
In this way, the government's regulation work is very simple: trade and ease agriculture.
First, ensure that everyone can have a meal. Second, use large state-owned warehouses such as Changping Warehouse to adjust the rice prices in the year of bumper and disasters to ensure that farmers and civilians do not suffer any losses.
As for the commercial service industry, the government will only charge a tax on land and maintain public security and order. As for the pricing, it will be up to those merchants and craftsmen to decide on their own.
It can also be regarded as a way to respect the "invisible" one.
In this case, it will lead to extreme two-level differentiation of prices, with rice price of four or five cents per dou, and vegetables, or snacks on the western market are also quite cheap and affordable.
But on the other hand, luxury goods, especially luxury goods in the true sense, are surprisingly expensive.
For example, the current Dechang Palace envoy, Liu Chengxun, who was in charge of the royal treasury for Li Jing, lived a corrupt and degenerate life to the extreme.
There must be singers and dancers in the noble mansion. Generally, they go directly to the Jiafangsi to buy the "finished products" they have been trained.
But Liu Chengxun wanted to be a show-off and was willing to spend thousands of guan to buy beautiful girls with super high looks first, and then spend the same money to teach them Kabuki music.
Of course, there are not many such practices in the Southern Tang Dynasty. But from the side, the profit of five or six thousand is really big or small. No wonder Li Jing was a little discouraged.
Let me give you another specific example. The yo-yo in the Northern Han Dynasty is wrong. The prime minister of Liuli Qiu Feng Dao has an anecdote. He Ning, the Dali Temple of the Northern Han Dynasty, is impatient and has a hot work. Feng Dao thinks that as the highest judicial officer in the country, he should not be so violent.
So he thought about how to persuade him. One day, the two were having a tea and chatting in their business. He Ning's sharp eyes found that Feng Dao had a match for his boots, so he asked how much is your new boots?
Feng Dao raised his left foot and told him that he had nine hundred coins.
He Ning immediately jumped up and asked his servant, why did I buy this pair yesterday? You said it cost 1,800 yuan?
At this moment, Feng Dao raised his right foot and said that this one was also nine hundred.
In history, many people criticized Feng Dao's game politics based on this, which was extremely unserious.
But Li Yu didn't think so. Although Feng Dao had a high position and was very powerful, he really criticized a Dali Temple Minister seriously. "Your temper is too irritable and you need to change."
This effect may not be more than that little teasing.
Judging from this data, the boots of the important officials of the dynasty were worth 1,800 yuan. Considering that both the Later Han and the Southern Tang Dynasty inherited the Tang system, the copper coins and Dingzhu should be similar.
So according to the price of rice in Nantang, Feng Dao's boots are worth 450 dou of meters, which is approximately equivalent to 4,500 kilograms in later generations. If it is counted as 3 yuan per kilogram, Feng Dao spent more than 13,000 soft girls on the boots. It is not a small number, but it is acceptable.
If you consider that the price of northern meters is much more expensive than that of southern meters, the actual price of these boots may be cheaper.
Therefore, the gap between the rich and the poor is far beyond imagination. It is true that there is a market for luxury goods, but there should not be too many people buying them.
Li Yu smiled slantedly and said, "A journey of a thousand miles begins with a single step. This lip is not the best dancer. Buy one less. The output of this product is all under your control. It is not the time to make money now."
"Hmm? Then what are you doing now?"
“Hyphens!”
"Nephew, don't talk about your Tocharian in the future."
"Look, we are sending these things everywhere now. After your store is opened, we will do the same thing, but it is not a gift but a sale. Let the women of Xidu respect this thing. Then Xidu drives the eastern capital and southern capital to promote it to several major states. After the rise of our territory in the Tang Dynasty, we will promote it abroad. Wuyue and Western Shu are all wealthy places. Last time, Meng Chang returned to Western Shu, and brought in a few pictures of flowers and birds of Huang Sheng and his son. Didn't the saint ask the painting academy to worship and paint a few pictures as a gift?"
Chapter completed!