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310. Chen Jin's brilliant trick

Looking at the box office on Sunday, "The Tomb of Life and Death" almost showed a cliff-like decline, so it seems that it will fall sharply again on Monday working days.

However, the box office of "The Tomb of Life and Death" rose against the trend on Monday, with a box office of 38 million on Monday, the top spot.

Because the box office of "Entertainment to the Drama" fell normally, it only closed at 32 million that day.

So what exactly caused such an abnormal reverse decline in the box office of "The Legend of Life and Death"?

Time goes back to Sunday.

Chen Jin is holding a fan meeting in Zhonghai. This is also a kind of roadshow.

At the meeting, Chen Jin stood on the stage and sang loudly, and thousands of fans below shouted and screamed.

In fact, Chen Jin has received news that the attendance rate of "The Tomb of Life and Death" has dropped sharply today, so some things must be done to reactivate the enthusiasm of fans again.

So how to do it? A normal roadshow may have some effect, but it is too ordinary.

Chen Jin actually studied the mentality of fans very seriously, so he made sufficient preparations.

Before coming, he deliberately turned on the air conditioner to the lowest level, and then took a cold shower, successfully causing himself to catch a cold, which means that Chen Jin was in a state of fever at this moment.

Then, I came to do a roadshow with illness and held this fan meeting.

As a result, halfway through the performance, Chen Jin suddenly fainted on the ground, which immediately won the sympathy of countless fans.

Many times, when loyal fans confront others, they always use: Do you know how hard our idol works? They still insist on going on stage when they have a fever of 99 degrees.

Although Chen Jin did not have a fever of 99 degrees this time, he did have a cold that caused the fever. As for fainting, it really doesn't need to be too simple. He still has this acting skill.

Then, Chen Jin was rushed to the hospital. His agent told the fan group about the results after the doctor's examination. Chen Jin caused a fever because he was too busy. In the morning, he actually had a little feeling, but he didn't want his fans to wait for a moment, so he insisted on going on stage, which eventually led to illness.

Don’t underestimate this. For Chen Jin’s loyal fans, they have been moved long ago.

"What is Brother Jin working so hard? Promote the movie! It's for us fans. He fell ill for us, so we should do something for him."

Then, on Monday, many Chen Jin's fans began to group to go to the cinema to watch movies, for nothing else, they just wanted to support their idols.

This is why on Monday, "The Tomb of Life and Death" starring Chen Jin was scolded for being criticized, but it clearly fell sharply on Sunday, but in the end, the box office fell sharply on the first working day.

Even Wang Yifan and Times Light and Shadow knew that the other party was likely to be hyping the movie, but it has to be said that Chen Jin is really not that simple.

Although doing so will undoubtedly overdraw the purchasing power of fans, it is really time for a disease to earn tens of millions of box office.

Don’t talk about any means of despicable work, many people do everything they can when promoting movies, because every movie ticket is a matter of interest.

Although "The Tomb of Life and Death" was scolded, you cannot deny that Chen Jin's appeal can be said to be fully demonstrated at this time.

You can call movies making shit, six screenwriters are not as good as elementary school students writing essays, you can call Chen Jin for not acting skills, or for being undedicated enough, but it is undeniable that Chen Jin proves that he is really worth the 50 million yuan pay.

At least if someone else was acting in "The Tomb of Life and Death", it would be really difficult to achieve the current results.

So, whether it is a traffic star or an idol star, why do they dare to pay sky-high pay? In fact, it is just that investors think it is profitable.

Although many people will say that this is driving out good money by bad money, what does this have to do with investors?

Although many people complain that Chen Jin was sick, he suspected that he was doing a show, but it was useless. He targeted his fan group, and you can't reason with this group of people.

Of course, this method has its own effect, but the consumption capacity of the fan group is limited after all.

Therefore, after the counter-slump on Monday, the box office on Tuesday completely fell to the bottom, and even the box office on that day was less than 10 million!

It only won 9.68 million yuan in daily box office.

It can be said that the ups and downs come too quickly.

However, for Chen Jin, it is enough for investors, because the total box office of "The Tomb of Life and Death" successfully exceeded 200 million!

At the box office, the cost has been recovered, and the rest are net profits.

The box office of "Entering Too Deep" continued to decline, and it only closed at 28 million on the same day. In addition, the combined total of 50 million in the next two working days, and the total box office exceeded 700 million, but it was still a long way from one billion.

It is basically unlikely that the level of one billion is over, and the final box office is about 800 million.

The box office after "The Tomb of Life and Death" fell every day. On the last working day, the daily box office even fell below 5 million, and only achieved a box office of 4.38 million.

However, at this time, "The Tomb of Life and Death" can already hold a celebration banquet to celebrate. It is definitely enough for Chen Jin to get such a result with a bad movie.

Of course, this situation cannot last too long. Fans can pay for the bill this time, but if you make bad movies again and again, fans may not pay for the bill next time.

Because although traffic stars are very popular, how long can this popularity last?

Of course, these are the issues that Chen Jin should consider.

In fact, the final winner was the comedy director Lin Tao.

Although Lin's comedy never plays big productions, its reputation has always been a very good presence in comedy films.

But because of the addiction to "The Legend of Life and Death", the box office can basically be ignored at the beginning of the second week. Although "Entertaining the Drama" performed well, it gradually became weaker since the third week.

On the contrary, "Super Expert" was released at this time, and it can be said that it has no competitors.

"Super Master" opened a box office of more than 70 million on the first day and earned more than 70 million on the next day. Although it fell on Sunday, it successfully exceeded 200 million on three days in the first weekend.

Many people couldn't help but laugh and said that Lin Tao is the real winner in the summer season.

In the following days, although "Super Expert" did not say that it had a huge reputation, its trend was steady, and there were no heavyweight competitors, the box office successfully exceeded 400 million in one week, and was infinitely close to 500 million.

However, "Super Master" was released at the end of August, and there was really not much time left for "Super Master", only one week, and the school season began to begin the next week, and the student party began to return to school, and the box office began to drop sharply from the second week.

Of course, this is the norm in the market. After all, the hottest summer season has passed.
Chapter completed!
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