On the first day of the Lunar New Year, most people in China would choose to go out for a family and go out for an outing. On the first day of the Lunar New Year, the weather is clear, which is a good day for an outing.

But for those who have movies released during the Spring Festival, they have become even busier on the first day of the Lunar New Year.

On the one hand, we should pay attention to the movie, and on the other hand, we should promote the movie.

The promotion of movies is never possible at once, but it starts from before the release, or even from the beginning of the film project, until the release of the movie and after the release of the movie, the same promotion cannot be stopped.

On the first night of the Lunar New Year.

The offline questionnaire team of the China Film Box Office Data Network began to appear at the entrances of theaters in major prosperous areas, holding small gifts, waiting for the end of a movie.

The offline questionnaire service of the Huaguo Film Box Office Data Network has gained the favor of many film and television companies because it has proved that their on-site offline surveys are more valuable for reference than those data on the Internet.

This is very important for distribution companies and theaters.

For issuing companies, they need to master first-hand data before they can adjust their promotional and distribution budgets based on word of mouth and box office trends.

For theaters, this is related to their subsequent screening adjustments.

Of course, they will definitely not like the producers of the film too much. Unless the movie has a particularly good reputation, this kind of investigation will definitely not be a good thing for them.

A movie screening ended soon.

The audience began to come out of it.

Because you can get the gifts, keychains, or small dolls by answering a few questions, many viewers are still willing to accept the questionnaire.

And they gradually got used to this kind of thing.

Mu Nan and his girlfriend walked out of the theater, and the two found the staff of the particularly conspicuous Chinese movie box office data network waiting outside.

Nothing else, these staff members were wearing costumes with the trademark of the China Film Box Office Data Network.

"Let's go and see what small gifts are given to the questionnaire today." Mu Nan knew that his girlfriend had a little hobby and liked to collect those small things. Every time they watched a movie, they would praise them after watching it, and complain a few times, and then they would have small gifts. Why not do it?

"What are you giving me today?" Mu Nan and his girlfriend walked to the staff of the China Film Box Office Data Network and asked.

"Today I send you a lucky keychain. You." This is obviously not the first time this person has encountered this situation. In fact, this is also a good thing for them, because it will make their job more convenient.

"Wow, it's very interesting." Mu Nan's girlfriend looked at the small keychain with the word "Fu" displayed by the other party and said with joy.

"Two, what movie did you just watch? Can you help with a questionnaire?" the staff member said with a smile.

"The "Laughtering Heaven" directed by Lin Tao!" Mu Nan said.

The staff quickly took out a sign and found a QR code for the questionnaire "Laughter Heaven" and asked Mu Nan and the others to scan it.

Compared with the past, the current questionnaire survey is relatively simple and fully digital.

Mu Nan and his girlfriend quickly took out their mobile phones and scanned the QR code, and then quickly completed a questionnaire survey on "Laughter Heaven".

Finally, it was displayed to the staff, and then two keychains with the word "Fu" were successfully selected from the staff.

Soon another audience came to do a questionnaire.

The rating of "Laughter Heaven" is pretty good, but it seems that it is not as popular as Lin Tao's movies in the past.

“The routine is a bit old!”

"The laughs are not as dense as before."

"Haha, it's pretty good, but the story is a bit nonsense!"

Because it is a real-time summary, Lin Tao and the others can also see the data in the background as soon as possible.

But the result made Lin Tao frown secretly because his reputation was not as good as expected.

Lin style comedy does have its own style, but this style has been somewhat solidified, so Lin Tao made some changes in "Laughter Heaven" this time, but for the moment, it seems that this change has not been successful.

However, compared to Lin Tao just sighing, Cao Meng was a little confused.

In fact, Cao Meng was actually quite confident before, because he himself felt that he was really serious this time and took good care of filming "New Royal Special Police". In addition, the promotional focus was effective, so he thought that his reputation should not be too bad.

But what's the result?

After the first movie ended, the offline survey data of the China Film Box Office Data Network gave Cao Meng a blow.

Especially the comments from those audiences made Cao Mengren feel even more painful.

"Hey, it's the shooting technique of old Hong Kong films. Feelings are enough, but the key is, what era is this, and I'm disappointed!"

"I still have sincerity, but the director's ability seems to have no improvement at all. Anyway, I'm a little embarrassed to watch it!"

"Sure enough, it's another representative of the cold-fried rice. This is the last time. If there are sequels of such old Hong Kong movies in the future, I'll be a puppy when I watch it again!"

The comments from these questionnaires and the comments from keyboard warriors on the Internet are completely different, because these people have actually watched movies.

And it was a questionnaire that was conducted as soon as possible after reading it. The data was true and credible and there was no possibility of being public relations.

It is more convincing than the comments on ticketing platforms, because the reviews of many ticketing platforms can actually be publicly dependent.

Cheng Hu and his son are also looking at this data.

"Father and Son Soldiers" is not the first movie starring Cheng Yulong. Cheng Yulong is Cheng Hu's son after all, so it is not difficult to get resources for his son with Cheng Hu's connections. But after all, he is not Cheng Hu, and although favors are useful, to be honest, those truly high-quality resources may not consider favors. After all, Cheng Yulong's external title is still Cheng Hu's son.

After all, Cheng Hu is already in his fifties, and he has a different acting career from other celebrities like Chen Dahua.

Cheng Hu has been walking through ups and downs in the past few decades, but hasn’t encountered anything?

So, he was relatively calm, but Cheng Yulong was only in his twenties this year, and when he debuted, he was Cheng Hu's son, so he started a very high point. Usually, people took good care of him in front of Cheng Hu, so when Cheng Yulong saw those comments and the dazzling score, he directly started to curse.

In fact, Cheng Yulong cannot be blamed for being unstable. Some of these evaluations are really too heartbreaking.

"Disappointed, everyone says that I am a hero, but why did I get here, but I am a fool!"

"Brother Cheng Yishi's reputation was ruined. I was sleepy when I saw it, hey!"

"Brother Cheng is old and can't be beaten anymore. There is no successor. Cheng Yulong is like a clown. He has no acting skills and no appearance. He has a face throughout the whole process!"
Chapter completed!