Only by developing local enterprises in Longguo and building brands belonging to Longguo's own country can we have the ability, have capital and international brands to be invincible in market competition. Otherwise, we will blindly accuse international brands and international capital and blindly believe that international brands are crocodiles. Our Longguo enterprise knowledge little shrimps will never be a rival to capitalism. This is the thinking of the weak and the loser, and there is no benefit from the country and the people.

Cui Ning, Wan Xinglong, Ji Ziyu and others sat in a huge conference room. The person who presided over the meeting was the "living God of Wealth", known as one of the "Top Ten Earth Immortals", also known as the "Immortal in Wealth". Of course, this is a secret for you.

In addition to Mr. Zhuge and Mr. Jiang, everyone calls him "Senior Zhao", and the public even calls him "Minister Zhao". His public identity is a ministerial official in charge of economy of a certain department of the state. His name is Zhao Tianlang. He looks like he is only in his fifties, but as one of the earth immortals, his age is also a mystery to ordinary people.

The super large conference room is an auditorium. It is filled with thousands of people, and many of them are celebrities from the media, economic circles, cultural circles and business circles, as well as the heads of the dragon group, relevant national departments and some leaders of local governments.

Regarding this meeting, it is not visible in the official documents and reports of the Dragon Palace. Moreover, every person participating in the meeting must undergo strict qualification review, and any content participating in the meeting must be strictly confidential. It can be said that it requires five-star confidentiality and a very important meeting.

Zhao Tianlang represents the highest will of the country and his accurate grasp of the economy and international market of Longguo. It can be said that he is a true master of the economic field and Mr. Jiang’s best partner. Together with Mr. Jiang, one is responsible for policies and guidance, while the other is instructing the country in the business world, assisting the rapid development of Longguo’s economy.

Some time ago, "Sanshu Oral Liquid", which had sales of more than 8 billion yuan, was sued by consumers, causing a giant * company to suffer natural disaster overnight. Although the public believed that there were problems with the company's products, Zhao Tianlang understood very clearly that there were inherent shortcomings in corporate management and response to external changes, which also attracted the attention of the senior management of the country.

Longguo Enterprises have developed at a rapid pace in recent years, and demographic dividend, policy dividend and consumption upgrades are the main reasons, including the first batch of entrepreneurs who started their own businesses, which have achieved great success through marketing, and many companies have entered the billions of clubs.

However, no matter what kind of company it is, even including Hailan, Ideal and other companies, they actually encountered various problems, and even began to have similar corporate diseases and encountered development challenges.

As a result of sniping from Western companies and consortiums, as well as capital hunting from Sorosky Quantum Fund in the beginning of the year, especially in 1997, Sorosky had swept Asia. This terrible signal and various predictions, what Longguo enterprises have to face in the future is definitely more terrifying than imagined. Without scientific management and sufficient support and attention from senior management, a group of companies will become victims.

To be precise, private enterprises are destined to be the backbone of Longguo Future enterprises. Longguo Future employment, medical care, social stability, elderly care, etc. all require the participation of private enterprises and have strong vitality.

Including cooperation with international brands and how to introduce advanced Western technologies, these are very professional and must have a future strategic vision. Drinking poison to quench thirst or excessive dilution of shares are all chronic suicides in the development of enterprises, but many entrepreneurs do not realize it, or do not know how to play.

Although enterprises like Sanshu are not managed properly, they will not die, including Biaowang Qinchi Wine Industry of Longguo TV. Many companies have died in poor management and "*", and even in "local protection" and "local infringement", including in internal strife, which is something that the top leaders of the country are reluctant to see.

To welcome the market, we must completely relax certain industries, encourage market competition, and face the ocean of the international market, including the high-level officials preparing to open up the real estate market, release real estate dividends, make the Longguo market more free, and make every enterprise more vital and competitive. This is the purpose of this conference.

Zhao Tianlang is actually nearly a hundred years old. Seeing the world economy over a hundred years and the market economy of Longguo from scratch, he has too many ideas and too many concerns. However, after repeated thinking, he still communicated well with senior management and seniors such as Jiang, and held this meeting.

The theme of this conference is to use all means to develop the private economy of Longguo, build a group of modern commercial brands of Longguo as soon as possible, encourage entrepreneurship and innovation, and encourage international competition among enterprises.

But only Zhao Tianlang and Mr. Jiang know what international status the Long Kingdom economy is in and how terrible international capital competition is facing. Once it enters the market, many industries have to face international capital competition. It is simply a small fish being besieged by hundreds of crocodiles, and the only result is that the corpse is gone.

"What I mean by doing is not to refer to the counterfeiting of goods like Wencheng a few years ago, and the government has participated in counterfeiting, local protection, and to the short-term interests.

It is common sense that inferior products and technologies and uncompetitive products must not create brands.

If the government has tolerated the local economy in the past few years, it will never let it go this time, so there are conditions for it to be done at all costs. That is, first of all, we must be responsible to the market and consumers, use marketing methods to innovate products, and win reputation."

What we need to do is to solve problems in development, consider what problems will happen to the company's development, and then face them actively and solve them.

"This time, the development of private enterprises and private enterprises is encouraged to develop independent brands and encourage everyone to participate in market competition. There are mainly the following aspects."

"First of all, international brands are disdainful or cannot do it at all. For example, our specialties, time-honored brands, or some cultural products of the nation, including products with unique Longguo characteristics, our liquor, our national clothing, and even considering our cost advantages, etc. "

"There are also products related to national economy and people's livelihood. We are not doing well in this industry at present. Many companies are controlled or acquired by foreign companies for many reasons.

But one of the main reasons is that the boss is not professional enough and the resource use is not reasonable enough. Many times when facing wars with giants, we have no rules. We should know that our Long Kingdom is the best country that wins with less and weak and strong. Many dynasties are established in this way. Therefore, enterprises must introduce professional professional managers and marketing planning teams. We cannot blindly engage in projects and expansion, and even compete with others' strengths based on our own weaknesses."

"There are also people here that must believe in our population base and future consumption potential. Don't worry about the ceiling of the company. More than half of the world's top 500 have regarded the Long Kingdom as a new economic growth point, which is based on a lot of scientific calculations. We don't have to repeat the calculations. For example, if you open a children's restaurant, if you have confidence in products and management, you can open it next to Kentji. You will definitely not be wrong. You can save at least hundreds of thousands of market research costs. This is thinking about problems on the shoulders of giants."

"Then, local governments should give the green light for private enterprises this time. Don't look at private enterprises with the past perspective and judgment standards, and don't sentence private enterprises to death because of one or two complaints in the market. Give enterprises space and time to develop, and be more courageous. If we want to win a difficult war between the future and international brands, a group of billions, billions, and hundreds of billions will emerge from now on."

"Some people say that the new century is the century of knowledge economy, and some people say that the new century is the century of technology, but the essence of everything lies in meeting demand and even creating demand. The entertainment industry is a typical industry that creates demand.

Perhaps in 20 years, you will see and even recall the world miracles created by the Dragon Kingdom over the past 20 years and the rise of mythical enterprises. Of course, I hope that everyone here is not only a witness, but also a participant."

"I will report another good news to you, that is, our Longguo Bank has too many deposits for the people. After twenty years of rapid development, the people have money in their hands. Therefore, everyone here boldly imagines and does it boldly. There will definitely be no movement this time, and there will be no pressure from the official. And we will continue to release various policy dividends, including allowing the money in the pockets of the people to enter the market, and providing various policy means.

The only requirement is that you use all means to create a brand, and the profits of the product can be higher. We also support this. High-priced products are not immoral, but rather a manifestation of market freedom, as long as consumers are willing to pay.

Foreign suits are often tens of thousands of yuan, but they are actually produced by a production line of our domestic clothing. 80% is a brand premium, so our Longguo also needs to learn to use brands to price. Money can only be vital when it flows. If it is placed in the bank, it is just a piece of paper.”

"Please rest assured by friends in the business community here. I also invited our Longguo Bank, media, professional marketing planning agencies, and local governments, including our country's industry, commerce and taxation executives to give you privileges today, you can exchange business cards and make some private commitments, but the premise is to build the company and establish the brand. As long as you can create a brand new brand through your own abilities and wisdom, or revitalize the company, I will present an award to you in the name of the country, and you are the hero of our country's new era."

Of course, what Zhao Tianlang didn't say is that Long Guo is ready to take action against ship sales, curb this cancer of interpersonal relationships, and directly ban any form of ship sales, and no longer allow this industry to continue to develop.
Chapter completed!