Dongyang countries have put a lot of effort into marketing management, which is related to their national preferences. It includes how much temperature a burger tastes the best, and how much burger thickness can be set for different ages, how much ice adds to drinks can best control costs, and it does not affect the taste, how should instant noodles be designed, how much steamed a bowl of rice and how long it takes to steam it for the softest taste... This is what the whole world is learning from them, but except Germany, no other countries have learned the essence of their management.

Okuda Koyuan and Jiang Ying are not professionally researching management, but they are influenced by this management culture every day, and the family business itself also has management work, so from their perspective, the management of this store is still very basic.

For example, the question of how many copper pots should be prepared at the entrance of the store. In fact, there is no concept of this store. More than a dozen copper pots are placed in a word, and it seems to be prepared in advance to avoid customers waiting, but in fact it causes unnecessary waste and pollutes the environment.

The employees welcomed guests at the door, proving that the boss did not have scientific calculations in terms of human resources, because the clothes of the welcome employees and the employees in the store were the same. It was proved that they arranged for the welcome guests because of the excessive service capabilities in the store. As for whether there is still a welcome job after getting busy, they both thought that there was probably no, because there was no special welcome lady and clothing.

Including the corporate culture and various honors on the wall, regardless of internal or external corporate culture, it is printed on the wall to prove that there is no systematic planning for corporate culture, which means that you can display the things you have in your own company, and you don’t know which ones have the best influence on customers. Some internal corporate cultures may even be misread.

The color of the work clothes of the company is correct, and cost control is no problem, but it is too dark and not suitable for catering companies. You can use some red or bright colors. As long as it is not white, the cost increase is not high for the company.

In fact, too much text is not suitable for the company's reputation and social identity, because not everyone has a correct understanding of these universities and colleges. It is best to have pictures and texts, more pictures, and more photos in the catering industry. Customers will feel that the hotel is very professional and focused.

When Zhao Linlin was told about Okuda Xiaoyuan and Jiang Ying, she was first surprised. It turned out that there was so much knowledge in marketing and management, which was really something she had never thought about before.

Cui Ning nodded and said:

"The national conditions of Long Kingdom and Dongyang Kingdom are different, but from the perspective of customers, they all hope to get high-quality services. Including corporate cost control, corporate culture generates cohesion and centripetal force, and the company develops better. Then customers have a certain favorable impression of the company, that is, the brand reputation, and these principles are the same.

Let me tell you about it now.

You see, there is a welcome when you enter the door. Is this necessary for such a company? What I saw is that there are four people who welcome you when you enter the door, because it is the afternoon and the rest time is just a holiday, and it should be open all day.

But when I saw that when we entered the door, there were still seven or eight pots on the table, not washing, and only two people were removing the plates and the table.

There are two possibilities. The first possibility is that the division of labor is clear. Every day, there are clear division of labor for whoever removes the table. There are many guests at noon today, so when we came, the employees who were responsible for removing the plates and tidying the table were not finished.

The employees who welcomed the guests at the door were not responsible for this part of the work, which caused some people to be busy while others to be idle.

But I don't know if they are divided, so I will keep my opinion on this.

But there is another possibility, that is, the store is very busy, but the four employees pretended not to see it, but went to the door to welcome guests and were lazy, because you said just now that the employees' work clothes are the same, and there is no difference between positions and positions.

If it is the latter case, it proves that there are problems in the management of the hotel and the division of labor. There are also small gangs inside, who are busy and busy and dying.

Let’s talk about the problem of work clothes. Black is not impossible, but of course red is better. The main problem is that the work clothes are too monotonous. They do not have the logo of the company, nor do they reflect their own corporate culture. They are not like the work clothes of a regular company, but more like a batch of clothing purchased from a warehouse.

How many copper pots should be placed at the door? This is a scientific question. I believe there are calculations in the store every day, but the main problem still lies with the employees, because if they have less time to prepare, they will be in a hurry. If they prepare too much, they will cause waste of costs.

Therefore, what they need is calculations from Monday to Friday, weekend time and holidays, and then some other data, such as the data of the Tourism Bureau, the reservation mechanism of long-term customers, and temporary customers. Just wait for a few minutes, because the more minutes the temporary customers wait, the better the business here will be. In fact, the positive effect is required, which requires them to conduct more scientific customer psychological analysis and research.

Including the comics on the wall, they are obviously from folk artists. They are very vivid, but the most important thing is the feature, because similar comics are available in many stores, and they are basically similar, with yellow backgrounds, black lines, and old streets, which are completely unpersonalized.

It is correct, including customer praise and corporate honors, but for catering companies, according to my understanding, everything should be customer-centric, and the comics, photos, and corporate culture on the wall should be re-planned.

For example, what we want to show is the fresh raw materials of their mutton beef, even the cattle and sheep breeding, the beautiful scenery of the grassland, the feeling of trust in every plate of meat, as well as cold storage, storage and logistics, etc., which should be vivid and conveyed to users is value and quality, rather than displaying the company's things all the time.

As for all the photos and information of the boss, it is better to set up a big complaint hotline, which means that if you have major opinions in the store, you can directly complain to the boss and introduce the boss by the way. This is the so-called art of introduction, which gives customers a better user experience and sense of security."

Looking at Su Ruoqing's smile and her eyes that were sweeter than honey, Zhao Linlin was both admiring and envious in her heart, and said:

"Brother Cui Ning, you are so talented. No wonder the company is so big and even married a fairy like my sister-in-law.

I always thought that what I need to run a company is relationship, and if there is relationship, you can grow bigger. It turns out that the difference between professionalism and unprofessionalism is a world of difference.

Because I have been in the past, I have also come into contact with several advertising companies and planning companies. In addition to making a few advertising slogans for users, they then design the fees, and the fees are very high. I have always thought that advertising planning companies are scammers.

Now I realize that every industry has its own tricks. Well, I’m convinced. I have to study hard and try to teach Perrin well. Then, especially with my sister-in-law and Mr. Su, I will become an excellent business person first.

I heard that the company has business staff with annual revenue of millions, which is so inspiring.”

Okuda Xiaoyuan and Jiang Ying looked at Zhao Linlin. Jiang Ying thought about it and said:

"Brother Cui Ning, I actually come to Longguo. Grandpa means to let me live in Longguo. If the company also needs people, Xiaoyuan and I can do it, especially for future customers to serve Dongyangguo customers, we can really do it."

Cui Ning looked at Su Ruoqing and said:

"All things about work can be discussed. I have seen the chairman of several companies such as Songxia, Sunny, etc. I also invited them to visit the company. Maybe in the next one or two years, there will be several customers of Dongyang Country.

You two are really good, and it is also a good thing to serve customers in Dongyang countries.

However, if all employees of the company are not from this industry, they must start from basic employees at the beginning, such as business personnel, or assistants.

So, the treatment will not be very high at the beginning, I hope you all understand this.”

"We are not short of money," Okuda Koyuan said:

"This time I participated in your bet. Although I lost half of my property before, I secretly asked Jiang Ying later. When the big text was so popular, including when you were competing with Miyamoto Takegen, the family listened to my opinion and we won a lot of money.

Haha, speaking of it, you win more money than you lose, because the odds of the draw are very high.

Sakurako is even richer. I told me, whoever married Sakurako would marry a rich woman, and Sakurako was so beautiful, Brother Cui Ning, you must find a boyfriend for Sakurako in all aspects."

"Why are you talking about your boyfriend when you talk about work?" Sakurako said blushing:

"When I was internship in China, the salary was also very low, so the initial salary was acceptable, mainly because Xiaoyuan and I couldn't live in your house all the time. We were familiar with the environment and wanted to rent a house and work hard."

"Just live first, it's okay," Su Ruoqing said:

"I have the final say about work. Let's go to the company. The company has developed rapidly recently and needs international talents like you. Just look at the company's cases more and then pay attention to keeping them confidential."

The little cutie heard a few people talking, then looked at the tender lamb, couldn't help it and said:

"Dad, mom, I want to eat mutton."

Cui Ning glanced at the little cutie helplessly and said to everyone:

"This child is used to being called a child, but he is just a child of our friend, and he is also a godmother. Okay, come on, I'll pick up meat for you to eat."

Everyone was eating shabu shabu. Speaking of which, the mutton here is really good, and the basic service is actually good. After all, Cui Ning evaluated all this with the concept of world-class management. As a small shop, this is already a very high-level shabu shabu shop in Longdu.

At this time, a middle-aged man in his forties who looked like an entrepreneur came over and said to everyone:

"Dear teachers, I am the founder of this company. My name is Li Shengli. I accidentally heard a few words from you just now and benefited a lot. Come on, get to know each other, and then I would like to give you a cup of wine, which can be regarded as learning from you and learning from you experts."
Chapter completed!