Different from other animations.

The peripheral derivatives of "Pleasant Goat and Big Big Wolf", especially the toys, are basically not playable.

The main selling point is "reduction".

This means that when producing animated props into toy products, it is not suitable to change the shape and purpose.

Just shower!

Considering that children are fighting with a shower head, the style does not match well, and it is not unacceptable to make it into a water gun.

after all……

There are many weird props in the play, and this "light shower" is no exception.

Then make two versions!

A light shower and a dark shower.

Dark showers are priced lower, so sales will increase and more children will be "harassed" by darkness. If they want to purify darkness, they must use light showers, and the price of light showers...

I understand everything!

In addition to breaking the record again in ratings and securing the title of annual ratings champion, Director Wang also said two things.

the first thing.

"Pleasant Goat and Big Big Wolf" has been listed on three video websites one after another, and the total number of views on the entire network is only a few million, which is not an ideal result.

The second thing is that "The Cat Princess and the Mouse Prince" produced by Zhonghai Ghost Hand Animation premiered yesterday. Unfortunately, Pleasant Goat, which was in full swing and set a new record again, was covered with a white cloth on the day of the premiere.

Send it off happily on the spot!

Regarding this matter, Gu Miao's reaction was the same as Director Wang's, dumbfounding.

Is it mentally ill to animate ghost hands?

Wouldn't it be better to wait for a while and then premiere Pleasant Goat after its popularity has dropped? I have to go head-to-head with Pleasant Goat in its peak period, but it will be broken at the first touch...

It’s so outrageous that his mother opened the door for outrageous things. It’s so outrageous!

Pleasant Goat at its peak, can it be compared to "The Cat Princess and the Mouse Prince"? Even if "The Bear" comes, you have to consider how many moves you can resist!

Death is not unjust.

If the failure of "The Cat Princess and the Mouse Prince" was caused by the producers not being able to see the situation clearly and committing suicide, then the first thing is a little weird.

Why are online views so low?

It doesn’t make sense!

Pleasant Goat and Big Big Wolf is so popular now that it can be called a national-level animation. Not to mention the incredible number of online views, it is not difficult to exceed 10 million, right?

It turned out to be only a few million.

To be honest, Gu Miao didn't expect the results to be so bad. The numbers were at least two or three times worse than what he expected.

"What's the reason?"

He asked: "Did the video website say why the playback volume is so low?"

"They don't know either."

"However, after their investigation and analysis, they got an unexpected surprise. More than 35% of the website's users who have watched "Pleasant Goat and Big Big Wolf" are new users who have registered for less than a month."

Gu Miao: "..."

Good guy!

Is it because you are not satisfied with watching TV, so you secretly use your parents’ computers or mobile phones to continue watching?

"Another point!"

Just when Gu Miao felt speechless, Director Wang explained: "Although the number of online views is low, it is growing rapidly, reaching hundreds of thousands almost every day."

That's pretty much it.

I thought it was Pleasant Goat's own problem. The childish and rough painting style might not be suitable for online broadcasting.

Now it seems that this is not the case.

Perhaps Pleasant Goat cannot reproduce the glory of the TV platform on the online platform. But at least it has a solid foundation. Even if it is sluggish in the early stage, it can accumulate a lot of views over time in the later stage.

Speaking of which...

The same goes for the original animation.

Except for "Guardian of Yangcun" which was postponed due to review problems, and "Rescuing Soldiers Across Time and Space" which had a short-term explosive growth due to the plot changes, the playback volume of the other works has always been "steady as an old dog".

Understandable.

After all, the Internet is not the main battlefield. Pleasant Goat’s home court is always the TV platform. It’s good to be popular in away games, so what else do you need a bicycle?

What's more, there is no future in this area.

Video websites favor girls over boys!

For the dramas and variety shows that girls like to watch, the video websites bid higher than the other. On the other hand, for boys, the online broadcast rights of the dramas and variety shows that girls like to watch have never been sold at high prices.

The animation is even worse.

In addition to some popular animations, video websites need to compete for copyright, what other animations?

Just let it happen!

Among the domestic video websites, the only ones willing to pay a high price for "animation copyright" seem to be Uncle and Penguin.

Both of them do homemade animations.

"Speaking of which, when there are more animation works in the later period, I can also start a video website." Gu Miao thought to herself.

Learn from mango videos!

Everyone says that video websites are "Internet traps". They buy a large number of film and television copyrights at high prices. As a result, no VIPs are opened, and they are scolded for early on-demand viewing. This is a typical example of losing money and making money.

But how did Mango Video make money?

The reason is not that people have abundant self-made resources. They don’t need to spend money to buy other people’s copyrights, they just produce and sell them themselves.

Wanbao video is definitely feasible!

However, the establishment of a video website requires at least multiple animation works. Otherwise, there will only be one "Pleasant Goat and Big Big Wolf" on the website. Who would be willing to sign up for a membership?

It’s time to launch a new work!

As the production of "Odd World War" was coming to an end, and after leaving the remaining work to Huang Kun, Gu Miao mobilized a group of original painters and animators to quietly establish "Lightning" Studio.

"This is a new work project!"

"A passionate racing-themed cartoon that mainly tells the story of the two brothers Lingfeng and Lingyun, who led the team to defeat powerful enemies from all walks of life and win the championship..."

In the conference room, everyone looked at each other in confusion as they looked at Mr. Gu who was talking eloquently and the extremely abstract "racing prototype" in the PPT.

Racing?

Is the subject matter such a wide range?

Moreover, there has been a relatively successful animation on this subject a few years ago, called "The Kart Kid".

"That's different!"

Gu Miao explained: "I've also seen Kart Boy, and it's really good. But what we want to do is not a go-kart, but...a remote control car!"

"Um?!"

Mr. He from Wanbao Toys, who came in a hurry to observe the meeting without even having breakfast, felt sleepy immediately after hearing these words.

Mr. He is Director He.

After the establishment of Wanbao Group, he was promoted to general manager of Wanbao Toys, responsible for the daily operations and management of the toy company.

When Mr. Gu called him here to participate in the so-called "planning seminar", he was not happy at first.

what the hell?

What does animation planning have to do with him?

You can't let him, an amateur, guide a group of experts to make animations, right? That's too nonsense.

Never imagined!

What he thought was impossible actually happened.

"It just so happens that Mr. He from Wanbao Toy Company is here, so let him tell you about the design points of the remote control car and its component parts..."

"Everyone applaud!"

Mr. He is numb.

You said he is a toy maker, how come he got into the animation planning team? Even if he got in, he still has to issue guidance?
Chapter completed!