Chapter 782 Let’s send it off after returning the original value
How scary is Pleasant Goat?
All peers whose companies have been established for more than five years have a very clear understanding of this issue.
A cartoon can be replayed 24 hours a day on hundreds of TV stations across the country, and the replay ratings can crush 99% of TV programs...
Please note that this refers to "TV shows" rather than similar animations!
In other words, during the period when the animation "Pleasant Goat and Big Big Wolf" was the most popular, even live-action film and television dramas, variety shows, reality shows and current affairs news programs could not beat it.
Recalling the experience of those two years, most TV people, including but not limited to animation producers, all have painful expressions on their faces.
It’s dark!
Everyone thought that things like "Pleasant Goat and Big Big Wolf" would never happen again.
However, the replay performance of the animated "Bear Bears" made everyone seem to have returned to five years ago, to the summer when they first saw "Pleasant Goat and Big Big Wolf".
Isn't it?
The expressions of the colleagues were ferocious, they really did not want to accept the fact that after Emperor Xihui, Wanbao had another great emperor in the world.
"Quasi-Emperor Nine Heavens Only..."
"That's right! It's nothing more than the Holy Body that can be used to fight against the emperor. It's still one level away from the real Jidao emperor!"
"Don't panic, don't panic! In my opinion, although this monster of the Bear Clan has the qualifications to attain enlightenment, the mark of the previous Emperor Xihui has not yet faded away. Under the suppression of the Great Dao, he is destined to fail to become an emperor."
Just a replay!
Everyone comforted themselves, thinking that "Bear Bears" was nothing more than an "ordinary" animation that performed better in the second round of reruns, and it was not worth making a fuss about.
Compare it with Emperor Xihui?
Stop making trouble! The Xihui Emperor showed his majesty as a great emperor as soon as he was born, and was able to dominate countless prodigies and become invincible for an entire era.
Although Xiong Daxiong Er is also very powerful, from the current point of view, at best, he is just a holy body that "is expected to be successful", and its light is far less dazzling than the original Xihui Emperor.
"This assessment is correct."
Gu Miao, who was far away in Jiangchuan, nodded and said: "The performance of "Bear Bears" really does not have the potential to dominate the screen like Pleasant Goat..."
The same is the second round of replays.
When "Pleasant Goat" was rebroadcast in the second round, its performance was much better than that of "Bear Bears" now. At that time, there were at least a dozen TV stations across the country rebroadcasting it, which overwhelmed the works of the same period.
Looking back at the "Bear Bears" animation.
Although the average ratings of the second round of reruns have almost caught up with the first broadcast, and even the highest ratings have surpassed the first broadcast.
However, there are only one or two TV stations that rebroadcast it, and the ratings have not exceeded 10, or even 5. Under such circumstances, it is difficult to say that "Bear Bears" has the appearance of a great emperor.
But there are exceptions to everything!
Every great emperor has different experiences and adventures before he attains enlightenment, and in animations like Pleasant Goat and Bear, the process of rising up against the will of heaven is naturally also different.
"Obviously, "Bear Bears" will be the exception, and its three rounds of replays will create new surprises..."
Gu Miao held in her hand an internal document from several TV stations seeking to purchase the rights to rebroadcast the "Bear Bears" animation.
He had a premonition.
The third round of replays may be even crazier than the second round of replays.
When Lao Zhang heard this, he looked a little surprised and said: "Mr. Gu, do you mean that the third round of reruns of "Bear Infestation" may be more popular than the second round of reruns?"
"It's not a possibility, it's a certainty."
Gu Miao frowned and said: "Perhaps you haven't noticed that although the "Bear Bears" animation is very popular on the Internet, there are still quite a lot of viewers, especially children under the age of 12, who have not watched this animation.
."
"This is normal..."
Lao Zhang looked a little confused.
The coverage of TV programs always has a limit, and it is impossible to cover 100% of the target audience.
for example.
Even heavyweight TV programs such as "News Network", "Weather Forecast" and "Spring Festival Gala" cannot reach 100% of the target audience.
No matter how high the ratings are and how outrageous the viewership share is, there will always be a group of viewers who inadvertently miss the programs broadcast on TV due to various reasons such as temporary business, illness and hospitalization, staying up late and working overtime, playing mahjong and games, etc.
When they finished their work and had time to watch TV, the TV station started to broadcast other programs, so there was no way to win over this part of the audience.
"We can't cover 100% of the target audience, so what about 90% coverage?" Gu Miao explained with a smile, "Don't tell me it's impossible. The coverage rate of "Pleasant Goat and Big Big Wolf" among children under 12 years old is definitely more than
90%!”
"That's different..."
Lao Zhang was speechless and choked up and said: "At the time of Pleasant Goat, how active were the TV stations in broadcasting it? Hundreds of TV stations across the country couldn't wait to broadcast it 24 hours a day. It would be difficult for viewers to miss this animation."
"You are right. Pleasant Goat can do this, and the TV station's 24-hour non-stop broadcast plays a big role."
At this point, Gu Miao laughed again: "What the Pleasant Goat can do, why do you conclude that "Bear Bears" can't do it?"
This time, that time!
How cheap were the rebroadcast rights of Pleasant Goat at that time? It's not an exaggeration to say that it was cheap. Plus, with the ratings being so good, TV stations would definitely be snapping up the rights.
As for the animation "Bear Bears", firstly, the selling price is more expensive, and secondly, the ratings are not as outstanding as Pleasant Goat, so it is unlikely that TV stations will rush for rebroadcast rights.
Lao Zhang shook his head, feeling that Mr. Gu was too optimistic.
The reason why Pleasant Goat is called the Great Emperor Xihui is because the process of the rise of Zhengdao is so legendary that it is difficult to reproduce and imitate.
Unless a bear comes out...
etc!
Lao Zhang seemed to have thought of something, widened his eyes and asked: "You don't want to give away the replay rights for free, do you?"
"What is the problem?"
"The production costs that should be recovered have basically been recovered in the first and second rounds." Gu Miao said matter-of-factly, "After that, it will be given to TV stations for free to broadcast. It will be a good thing for us to expand the popularity of the IP."
Lao Zhang: "..."
So cruel!
After making enough money from the first and second round of reruns, they immediately gave it to the TV station for free. Based on the performance of the second round of reruns of the animated "Bear Bears", the TV station will definitely accept it.
Not only will they accept this Wanbao's kindness, but based on the performance of the first and second rounds of "Bear Bears", they will definitely arrange for it to be broadcast quickly.
If the results are very poor, then these TV stations will probably not broadcast it once or twice.
But if the results are okay, or the results are excellent, the ratings may even be higher than some new animations...
You know everything with your butt!
If there is any sign, the crazy scene that happened in the "Pleasant Goat and Big Big Wolf" period will soon be repeated in the animation "Bear Bears".
Anyway, what is broadcasting but not broadcasting?
Chapter completed!