Chapter 832
The ratings of "Zhu Xian" continued to rise in the second week, and it was broadcast to 18 episodes, which was the episode where Bi Yao blocked the sword for Zhang Xiaofan. The ratings of Blueberry TV and Peking TV both exceeded 3, and Oriental TV and Xichuan TV also broke through two major marks.
As "Zhu Xian" became popular, the advertising fees during the broadcast period naturally rolled upwards, and the four TV stations led by Blueberry TV were laughing from ear to ear. The click rate of "Zhu Xian" on the peak website of the century also exceeded 2 billion times, easily becoming the hottest TV series recently.
On the contrary, the TV series on several other satellite TV stations not only failed to see the ratings, but also was called a dog by the audience. The idol drama "The Good Times Like a Dream" launched by Mango TV was collectively boycotted by netizens after only a few episodes, saying that the drama completely violated the spirit of the original work and must carry a lightning rod when watching it; the idol drama "Summer of Bubble" broadcast by Lizhi TV has also become the object of dislike for the audience. Big S pretends to be young and plays a high school student in the drama, and what's more terrible is that the drama is not fashionable at all.
Four or five years ago, Taiwan idol dramas were particularly popular in the mainland. Many viewers thought that the actors were particularly fashionable, and even some idol drama scenes became tourist destinations. However, in the past two years, with the improvement of the production standards of mainland film and television dramas, especially after Tangren released two "Meteor Shower", the requirements for mainland audiences for idol dramas were directly raised to the sky. After "Meteor Shower", many viewers felt that Taiwan idol dramas could not be watched, and the actors' dresses were so rustic.
Of course, this is not all because of the influence of "Meteor Shower", but mainly due to the rapid development of the mainland fashion industry in the past two years. Four or five years ago, the domestic fashion editors went to the fashion week to watch the show, but they were not qualified to sit in the first row, and were often ridiculed by Hong Kong and Taiwan media. Now, Zhang Yu and the others went to watch the show, and they all had special cars to pick them up and drop off, so they could not start the show without the show.
After seeing first-hand fashion, the audience naturally couldn't watch Taiwanese idol dramas that picked up second-hand fashion in Japan and Korea!
The story of "Zhu Xian" is getting more and more exciting, and the ratings are getting more and more popular. The media are discussing the phenomenon of "Zhu Xian" and discussing how "Zhu Xian" became so popular.
"Zhu Xian" is the spirit of craftsmanship! Yangcheng Evening News
Why is "Zhu Xian" so good? Professional aesthetic achievements are good works! Peking Evening News
"Zhu Xian": Why did a Chinese domestic drama capture the hearts of the "post-90s"! West China Metropolis Daily
"Zhu Xian" is attentive everywhere, and the ancient costume conscience drama has become a hit! Zhijiang Daily
Although these articles have different interpretation angles, there is one point that everyone agrees with, that is, the crew has really put in effort to produce "Zhu Xian" and the production is quite rigorous.
The domestic fairy tale dramas before "Zhu Xian" and even martial arts dramas are mostly rough, and the ancient meaning is almost impossible to see. At first glance, modern people are acting in costumes; although "Zhu Xian" is a fairy tale drama, the crew is very particular in costumes, props, architecture, and etiquette, striving to restore the ancient charm. For example, the costumes adopt the style of the Wei and Jin Dynasties, and the characters appear in the show wear flowing wide robes and big sleeves, which just express the feeling of floating in the air just right; the props are used in the Song Dynasty, and the etiquette is mainly in the Han Dynasty. The crew even specially hired etiquette teachers to ensure etiquette standards.
The shooting style, excellent special effects, exquisite clothing and even dietary details have won praise from the audience. Many netizens sighed: This is the fairy tale world we yearn for!
Even the People's Daily published an article to commend Zhu Xian: "After more than 30 years of roughness, domestic TV series must develop to such a level that allows products to combine cultural content and entertainment quality, which can meet the aesthetic requirements and imagination of most audiences. The entire drama of "Zhu Xian" is very exquisite from the layout to the styling and filming. Coupled with the top special effects level and the outstanding performance of the actors, it can be said that it has created a new aesthetic height for domestic TV series. It is not an exaggeration to say that "Zhu Xian" is a watershed for Chinese domestic TV series. Since then, Chinese screenwriters and directors may have been much more sad. Because when the cultural tastes and entertainment tastes of the audience are hung up, those low-level and not ashamed of low-level film and television product manufacturers want to use a few big braids, a few big machetes and a set of stories will be fooled by the audience forever."
The popularity of "Zhu Xian" in China has even attracted the attention and reports of mainstream American media, and has appeared on the cover of the Humanities and Arts Edition of the New York Times. This report, which occupies nearly half of the page, focuses on the Chinese film and television IP craze triggered by "Zhu Xian". Starting from the online novel adaptation of the TV series "Zhu Xian", talks about the IP craze triggered by the Chinese entertainment industry, and praises and praises the TV series "Zhu Xian", believing that this is a TV series that has reached the level of top American dramas.
Cai Yinong sat in the office and watched the New York Times interview with her and was amused. She didn't expect that she would have a day to appear in the New York Times. Unfortunately, her photos were a little smaller and she didn't see them very clearly. She picked up the phone and dialed it to her friend in the United States: "Gray, do me a favor. Today's New York Times bought me 100 copies!"
When my friend heard this, he laughed: "You narcissist, you are too narcissistic!"
Cai Yinong laughed and said, "You are envious and jealous!"
Cai Yinong was in a very good mood. Although "Zhu Xian" invested up to 240 million yuan, the first-round broadcast rights and the hot sale of second-round broadcast rights still brought the company tens of millions of income. Adding copyrights abroad in Shanghai, the drama brought the company more than 100 million yuan in revenue. Moreover, "Zhu Xian" made a group of actors famous, and she was called the "star-making master" by netizens.
Also in a good mood are the starring actors of "Zhu Xian".
Fu Xinbo is one of the five boys in Zhang Ran’s class with outstanding appearance. In addition, he has been working hard for four years to train. He is very comfortable to play Zhang Xiaofan. After the broadcast of "Zhu Xian", Zhang Xiaofan played by Fu Xinbo was praised by him, and the audience praised him: "I have to say that Fu Xinbo played Zhang Xiaofan in my heart." "I am worthy of being a student of Teacher Zhang. His eyes are so playful, he is handsome and cute and so seductive." "Fu Xinbo's performance is so good, and all kinds of details are absolutely praised."
This summer, Fu Xinbo became popular all over the country. Not only did he frequently appear on the homepage headlines of major portal entertainment versions, but he also quickly soared in popular searches and artist indexes. Weibo fans have also grown rapidly in tens of thousands of times. Wherever he goes, fans are surrounded by crazy and the scene is spectacular.
Tong Liya was criticized a lot before the broadcast of "Zhu Xian", and many netizens clamored that Liu Yifei was the most suitable candidate. In fact, even Zhang Ran thought that Liu Yifei was the most suitable. He told Liu Yifei and Liu Xiaoli about this, but now Liu Yifei hates him so much that it is natural that it is impossible to cooperate. There is no way to choose Tong Liya.
However, Tong Liya is very successful. The four years of hard work in the Central Academy of Drama have given her excellent acting skills, and her outstanding appearance. When she appeared in front of the audience in white clothes, countless viewers' hearts beat faster. The seven-line martial arts were met. When Lu Xueqi and Zhang Xiaofan were duel, her face was as cold as frost, holding the sword technique in her hand, stepping on the seven-star direction, and chanting: "Nine Heavens Xuan Sha, turned into divine thunder. The glorious heavenly power is led by sword!" At that moment, countless viewers who have read the novels overlapped with the women on the screen. They felt that swords were such swords, spells were such spells, and people were such people.
After the Qizhi martial arts, Tong Liya became famous on the Internet. Not only did her fans roll up, but she also replaced several actors in one go and became the number one female candidate in many film and television dramas.
Before "Zhu Xian" was broadcast, Yang Mi was already very famous. The role of Xue Jian in "Legend of Sword and Fairy III" brought her a lot of popularity. Many people predicted that the role of Biyao would definitely make her famous. This is true. Although Biyao doesn't have many scenes, this character is too likable and playful. Especially when she opened her arms in the air and faced the sword rain without hesitation to block the sword for Zhang Xiaofan, countless viewers in front of the TV burst into tears, and the green figure stayed in the hearts of many people for a long time.
Half a year ago, Yang Mi's search index was only about 70,000. After "Zhu Xian" was broadcast, this number doubled several times, reaching a maximum of 550,000. The number of her headlines has been rising. The overall year-on-year attention has also increased by 500% in the past 7 days. Before "Zhu Xian" ended, Yang Mi's agent has received more than 30 scripts, all of which are the female leads of big production projects.
In addition to the three starring actors, Jiao Junyan who plays Tian Ling'er, Liu Shishi who plays Xiaohuan, Li Yifeng who plays Lin Jingyu, Chen Shishi who plays Zeng Shushu, etc., all have accumulated a lot of popularity. Among them, Liu Shishi is somewhat famous for her role in "Legend of Sword and Fairy III". After "Zhu Xian", she quickly became popular because of her pure and cute image, and her search index soared from 10,000 to 280,000 half a year ago, achieving a qualitative leap.
The popularity of "Zhu Xian" has also attracted the attention of Taiwan's media. Of course, the focus of their attention is not how exciting the drama is, but that the peak of the century has made a group of mainland actors famous. They believe that mainland young actors have sprung up like mushrooms after the rain in recent years, and will make a group of people famous after the launch of "Dragon Group" at the end of the year; and the younger generation of Hong Kong and Taiwan has basically been broken. Even first-line Taiwanese stars like Lin Xinru are becoming more and more difficult to get along, and usually can only play supporting roles. Many Taiwanese media are exclaiming that this situation must be improved. If it is not improved, the Taiwanese actors will disappear one day.
When Zhang Ran saw these news, he felt a little moved. At this time in his previous life, mainland young actors were pressed by Hong Kong and Taiwan. Many people lamented that mainland young actors were about to break down. Why do domestic film and television companies always like to promote Hong Kong and Taiwan celebrities and not to praise their own people? The situation is completely reversed.
In 2010, in the previous life, in terms of film, Taiwan's "Tianting Banquet" successively cooperated with mainland first-line actresses, while in the Xiangjiang area, young actors such as Li Zhiting seized the market. In addition to first-line male stars such as Chen Kun and Huang Xiaoming in the mainland, there was only one article for male stars born in the 1980s and 1985s, and the young actors were almost out of reach.
Advertising and fashion are even worse, completely monopolized by Taiwan artists, and the mainland actors are basically invisible to endorse all kinds of fashion big brands. There is no way, in advertising and fashion, Taiwan is particularly powerful, and many senior executives of many companies are Taiwan people. For example, Ogilvy advertising is a big shot in the advertising industry, while Ogilvy advertising is the head of Taiwan's Greater China. It is precisely because of these behind-the-scenes pushers that advertising and fashion resources are given to Taiwan celebrities. Many Taiwan actors have not made two movies, but the advertisements dominate the screen.
Mainland youngsters have to wait until 2014. That year, the Taiwan Denver anti-service trade made the central government angry, and the policy towards Taiwan Denver began to turn. In this year, Chai Zhiping, the "Mother of Taiwan Denver idol dramas", was investigated for suspected criminal crimes. Ke Zhendong, who was strongly promoted by Tai Wan, was arrested for drug use, and the resources that had originally been smashed to Ke Zhendong were divided up by mainland youngsters. Mainland youngsters who obtained the resources quickly began to explode, and Jing Boran, Yang Yang and other youngsters emerged.
In this life, Zhang Ran and the Peak of the Century have opened up a lot of space for young mainland actors. The young actors and young actresses have gained enough space to grow, but the days when they are bullied by outsiders on their own land are really gone!
Chapter completed!