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The debate about "in the cloud" is as fierce as ever. On the one hand, mainstream film critics believe that Evan Bell is a reflection on the meaning of life. As the lines in the movie say, "Everyone needs a co-pilot", which is an interpretation of the meaning of life; but on the other hand, there is a slight remark that Evan Bell is ironic about the so-called "meaning of life", because Ryan, who thought about the meaning of life, finally dragged his suitcase, stood in front of the flight information screen, and embarked on the journey to the cloud again. This is a sadness and irony for those who think about the meaning of life.

This is the greatest charm of Evan Bell's movies. It is hard for you to say firmly: This is what Evan Bell wants to express, because in the eyes of audiences with different experiences, the movie always has different interpretations. This reflection is too personal and too profound.

"In the cloud" triggered a burst of praise from mainstream media. The madness of the critics even instantly pushed this work to the position of the most popular seed contestant in the awards season. This is completely contrary to the so-called "the college excludes Studio 11". This shows how unforgettable Evan Bell's grasp of the movie is.

"The clever arrangement of humor and emotion is the clever plot comedy, the charm of the familiar but unusual protagonists is irresistible. The joy and lament of life unexpectedly come and capture the traces makes people feel as if they are soaring and unable to stop." "The opposing elements such as brightness and darkness, joy and tragedy, fiction and reality are almost impossible to gain and reflect each other" "The best story of the current era. The bottom of the story and directing is the real and clear 'pain' of the almost numb modern people, what a perfect entry", "The beautiful lens clouds and the colorful group portraits' acting are gorgeous, making the audience linger"...

"Evan Bell shows the charm of a man with a lot of shortcomings but smart gentlemanly. Blake Lively blows a refreshing and exciting spring breeze and exudes a lovely and youthful spring breeze. Charlize Theron conquered the big screen with his charming eyes that are rare in recent years." "In the position of director, Evan Bell's increasingly mature lens language and abundant picture colors outline a shocking deep reflection, heavy, cold, cruel, but not without losing the sun."...

More than 18 authoritative institutions including "Entertainment Weekly", "Hollywood Reporter", "Los Angeles Times", "New York Times", "Variety Shows", and "Wall Street Journal" all gave a full score of 100. Although magazines that stand on opposition such as "Premiere" gave an ultra-low evaluation of 65. However, mainstream media almost reached a consensus that "high artisticity and completion only in Hollywood's golden period works have."

The media's comprehensive score reached a high score of 88, while the freshness of Rotten Tomatoes website was 92%, so there is no doubt that the competitiveness of the film in important awards such as Best Picture, Director, Leader, Two Supporting Actress, and Adapted Screenplays instantly became the number one seed of the awards season in 2009.

In fact, two weeks ago, the first work of Studio 11 this year's awards season, "Weakness", was first released in 3,000 theaters. It can be seen from the strategy of the 11th release. This is not a work that focuses on making a difference in awards season. It is more of a work that hopes to achieve excellent results in box office.

"Weakness" is the second work of Studio 11 and Sandra Bullock this year. The first "Fake Marriage" has become one of the most shining dark horses this year. Although "Weakness" only invested 29 million, the inspirational theme of football has also been favored by many people. This realistic inspirational film "Never Compromise" won Julia Roberts the Oscar nomination for Best Actress.

After the release of "Weakness", the media's comprehensive score of 63 points and the 73% freshness of Rotten Tomatoes can be seen. The positive reviews still prevailed, and the overall evaluation of the movie stopped well. However, for the heroine Sandra Bullock, it won the highest level of praise in his career. "The heroine Sandra Bullock's performance was hidden in the calm, which was heart-pounding and could be called the pinnacle of her acting skills." This also made Sandra Bullock win a lot of calls during the awards season.

But the problem is that the weakness of the overall quality of "weakness" is more obvious than last year's "Rachel's Wedding", and "weakness" is a work aimed at box office, so the box office performance also influenced its further performance in the awards season.

"Weakness" was premiered in the same week as "Twilight: Crescent". After "Twilight: Twilight" achieved exceptionally outstanding results in its premiere last year, the second "Crescent" this year brought fans' support for idol movies to the extreme, breaking countless historical records. The data of 142 million yuan at the premiere weekend made many people fall into their glasses.

However, under the oppression of the "New Moon", the performance of "weakness" was very good. The 34 million dollar score on the premiere weekend not only surpassed the previous week's disaster blockbuster "2012", but also won the first box office in just one week, and won all the costs on paper, which was really beyond everyone's expectations.

The following week, the "New Moon" plummeted by 70% box office figures, while the box office of "Weakness" actually rose by 18 percentage points. In this comparison, the "New Moon" beat the "Weakness" 42 million to 40 million, and won the championship of the North American weekend box office rankings for the rest.

After December, "In the Cloud" was previewed on 15 theaters. Due to the lack of powerful box office works this week, the dispute over the top of "weakness" and "New Moon" has also become fierce.

The "weakness" with a box office decline of 50% successfully surpassed the "new moon" with a box office decline of 65%. In the third week of release, it counterattacked and won the North American weekend box office rankings in the first week of December. Although the "new moon" has created countless historical records, the performance of the "weakness" still makes the "new moon" drowned by the critics' scoldings. Three weeks after its release, the cumulative box office of the "weakness" has reached 130 million US dollars!

The box office outbreak of "weakness" not only set a new record for the highest box office of the film history sports drama set by "Rocky 4" at the end of 1985, but also made Sandra Bullock's rise twice within a year, officially announcing the return of the box office queen. From such data, it can be seen that although there are no more amazing reviews in film reviews, the word-of-mouth of the audience still made the movie achieve outstanding results in the box office.

On the one hand, the "weakness" has touching stories and the popular football theme in the United States. On the other hand, the movie has prepared enough sports scenes with excellent audio-visual effects. The balance between viewing and entertainment is very accurate, which also makes the movie's box office exceed 100 million in three weeks of release, and shows the vitality of taking a big step towards the threshold of 200 million.

The counterattack of "weakness" and the plunge of "new moon" are all highlights of the North American box office rankings this week, and the preview results of "in the cloud" have attracted undifferentiated attention from the entire North America. The single-player box office of 85,000 US dollars has become the second only to "Brokeback Mountain", "Adapted Screenplay" and "Juno" among Evan Bell's personal works, and the best performance in the single-player box office, which once again refreshed the single-player box office rankings of live-action movies.

"In the Cloud" was released in fifteen theaters, winning a weekend box office of US$1.275,000. This result was a top 15 film box office rankings this week, ranking 13th.

Although Evan Bell's works have always had excellent single-camera box office results, "In the Cloud" proudly became the box office champion of this week's single-camera box office has become a work that is comparable to "weakness" and "Crescent Moon" in the North American film market this week, making Evan Bell's title of "King of Topics" once again proved.

After winning praise from professional film critics, "On the Cloud" achieved particularly impressive data at the box office, a good start, which also made the film critics' praise for this work reach a high point and became the true number one seed contestant.

In the past few years, Studio 11 has actually won the so-called "No. 1 seed" several times, such as "perfume", such as "blood color is coming", but these praises are relatively common. "Perfume" encountered "The Walker of the Spot" that year, and the counterattack of "Sunshine Beauty", so the overall situation is very chaotic and there is no real number one seed; and "blood color is coming" that year, it encountered "old has no place to rely on" and "redemption". The first half of the first seed belongs to "redemption", and the second half is shared by "old has no place to rely on" and "blood color is coming".

But this year is different. After the release of "In the Cloud", the "exclusion" of Studio 11 seemed to disappear overnight. The entire circle pushed "In the Cloud" to the top seed, and the call was far ahead of Quentin Tarantino's "inglorious bastard", Lee Daniels' "Cherishing" and Peter Dougt's "Flying House Travel" and became the leader of this year's awards season overnight.

This is not uncommon. Evan Bell is now one of the most powerful directors in the circle. After "The Blood is Coming" and "Juno" won the Oscar for Best Director again, he also became the most important character in the awards season.

This time, the quality of "in the cloud" is no less than any of Evan Bell's works. The superb acting skills of the group portrait are also an absolute Oscar-level. Even the work has won unprecedented high voices due to the economic crisis. Naturally, "in the cloud" has become the true number one seed player!

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