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Chapter 716 Digging a pit and burying people

Luo Li threw the donation agreement on Zhou Ze's table. Zhou Ze opened his mouth wide and his chin almost fell on the table. Luo Li got things done in just a few days.

In his eyes, this matter was definitely not so easy to deal with, because the units involved in this publicity were too sensitive, but Luo Li's speed simply subverted his cognition.

"Mr. Luo, how did you do it?" Zhou Ze asked in his heart. Everyone was curious, and he was no exception.

Luo Li smiled and said, "I won't tell you the details. Just know the result. How are you doing here?"

Zhou Ze said: "The entire marketing plan has been formulated, and we are making specific arrangements..."

Luo Li interrupted Zhou Ze: "Take me the design drawings of the mineral water bottle!"

Since the return of July 1st, the trademark pattern of the Xiaoqingshan Mineral Water Bottle will naturally be redesigned. Looking at the advertising department’s design of the bottle body, Luo Li not only frowned, but the pattern was a rising national flag, and everyone was looking forward to it. Fang Wen and Hua Tianhao stood in front of everyone. People of all ethnic groups wore ethnic costumes to form the map of the motherland, looking up at the bright five-star red flag. The narration was the words "Celebrating the return of Hong Kong to the embrace of the motherland" with a clear theme. This was carefully designed by all the staff of the entire advertising department and recognized by Zhou Ze.

Seeing Luo Li's expression, Zhou Ze asked carefully: "Mr. Luo, are you not satisfied?"

Luo Li shook his head, nodded again, and then said: "The design is very novel, conforming to the theme, and reflecting the unity of the whole people. But does the Advertising Department know about the "National Flag Law"? The five-star red flag is not allowed to be used for commercial publicity. Although this design is reasonable, it does not comply with the regulations to print the national flag on promotional advertisements. Although our intention is good, if we are caught by our opponents, it will become a weapon to attack us."

Zhou Ze then realized that he said sincerely: "Mr. Luo, we were negligent and didn't think so much. I'm going to ask the advertising department to re-produce it."

Luo Li waved his hand and said with a smile: "No need to do it again, in fact, this is done well!"

Zhou Ze: "..." Zhou Ze didn't understand what Luo Li means. He felt that his thinking was not on the same frequency as Luo Li, and this guy acted unexpectedly every time.

Since he has discovered that it is illegal to print the national flag on the bottle body, why do you still agree with this plan? What is this guy thinking?

Seeing Zhou Ze's doubts, Luo Li smiled and said, "First use this icon to produce 100,000 bottles of mineral water, transport it to Hong Kong, and give it to the Hong Kong troops. What I want is a free gift, and then send a little to each of our competitors..."

Zhou Ze: "Mr. Luo..." Zhou Ze seemed to understand a little, but he was not sure what this guy wanted to do.

Luo Li smiled and said, "Don't you understand yet? Now, no matter how we make drinking water in Xiaoqingshan, it is a thorn in the eyes of other manufacturers. They will find out all kinds of faults about us, you understand!"

Zhou Ze said: "Luo always wants to expose such obvious shortcomings to them actively? Is he asking them to make a fuss about this matter? Do he want to use their hands to promote us?"

Luo Li said: "You can do business, but you are still too far behind the Yin people!"

Zhou Ze: "..."

Luo Li said: "It can only be used once to borrow strength. If you use it too much, it won't work. They are not fools either.

It was like some time ago, they joined forces to attack Xiao Qingshan. Later, they found that such an attack was to help us, so they stopped and..."

Luo Li chuckled, and then Luo Li asked Zhou Ze to find newspapers and asked these newspapers to actively scold Xiao Qingshan for drinking water and use their strength to leverage this product to use any damage. In the end, all consumers knew that drinking pure natural mineral water is healthier than drinking pure water.

But Zhou Ze still didn't understand. He and Luo Li were not at the same level as he was engaged in conspiracy. Zhou Ze was a cultural person. This guy was just a gangster, a second-rate man, a scoundrel. Luo Li followed him.

The guy said with a smile: "We make two versions, one of which is the logo you designed, and the other is the bottle body we promote to the market to welcome the return of Hong Kong.

Another version we secretly produce is the first set of solutions on the surface. That set of solutions is only for the Hong Kong troops to drink. It does not involve transactions and is not illegal. The second set of solutions is the product label for us to officially launch and celebrate the return of our return after July 1st.

If you are a competitor, and you will know that there is such a loophole in our label as soon as possible, will you attack your opponent?"

Zhou Ze suddenly realized, and he said: "The shopping mall is like a battlefield. If I were a competitor, I would definitely seize this loophole in my opponent and attack it to death, because this behavior is a great disrespect to the national flag, and it is not an exaggeration to put the hat on it!"

Luo Li smiled and said, "That's right, so the first set of mineral water labeled with free words printed inside all bottle caps. The second set is the product that is truly available for sale. You must keep it confidential, especially the product that is not in the transportation process of the listed products.

First, set up a confidentiality group.

Second, all workers participating in the production will sign a confidentiality agreement. If there is no secret leakage afterwards, each worker participating in the production will receive a confidentiality bonus of 1,000 yuan. If the secret is leaked, each person will be fined 500 yuan.

Third, the entire transportation work was followed by Xiaoqingshan staff throughout the process. Unpacking is not allowed before the early morning of July 1st, so it must be kept confidential.

How to operate it specifically, you and your team will study it. What we need to do is to cheat our opponents hard!"

Zhou Ze was speechless. Although Luo Li's method was very unconventional, this method could indeed make the other party shoot himself in the foot!

If you are an opponent of this guy, if you don’t have much scruples, you will probably be cheated by him. Zhou Ze is glad that he is not Luo Li’s opponent, but a partner.

There are three days left before July 1st, and the entire Xiaoqingshan drinking water production workshop rotates 24 hours a day. The new factory is under construction, and the current production level can no longer meet the market growth.

Zhou Ze made great arrangements and deployments, and all the mineral water tanks shipped were sealed. After each batch of products was shipped out, a box of free drinking water was accompanied by. The free gifts were naturally the batch that used the trademark illegally.

In this way, during the transportation process, the staff will not dismantle the original box of goods when they are thirsty, which can prevent the real product from being exposed too early. However, even so, it may not be guaranteed that this Yin Ren plan will be successful, and everything depends on the results.

At this time, on Nongfu Spring Co., Ltd., there was a bottle of Xiaoqingshan mineral water on Zhong Yan's table, and the trademark was printed with the words "Celebrating the Return of Hong Kong". Product spokespersons Fang Wen and Hua Tianyu looked up at the national flag raising their flags in front of them, with pride on their faces. The map of China composed of 56 ethnic figures was particularly conspicuous.

Even Zhong Yan had to admit that Xiao Qingshan's promotion this time was a big deal. Ten thousand bottles of bottles with the words 1997 were printed into the market. The cost of this leaflet was more than 40 million. Xiao Qingshan's return with Hong Kong was to set off a round of crazy explosions and label him as a national enterprise and a patriotic enterprise. It has to be said that Xiao Qingshan's team is definitely the one who dares to think and do it.

Wei Qingdong smiled and pointed to the pattern on the water bottle and said, "Mr. Zhong, Xiao Qingshan's propaganda offensive this time is indeed powerful, but they are all secrets. Look, there is a national flag printed on the bottle body. According to the National Flag Law promulgated in 1990, it is illegal to print the national flag on the goods!
Chapter completed!
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