Chapter 683 Southeast Asia
Park Jun-long got up early one morning and returned to his mansion in Gangnam-gu from Luliangjin. He took a shower, changed his clothes, and was ready to go out with his parents to the Karuizawa Group branch building in Seoul.
Masao Ishihara sat at the dining table, holding a stainless steel dining knife in one hand and a stainless steel dining fork in the other hand, looking at his son who was wearing a suit and a ties and sitting on the sofa and said, "Do you have breakfast?"
Park Junlong said truthfully: "I had it before I got home."
Masao Ishihara asked curiously: "What did you eat?"
Park Junlong said bluntly: "The instant noodles are still two big bags."
Masao Ishihara said straightforwardly: "How about eating something? Or drink a glass of milk."
Park Junlong said seriously: "Dad, you are a devil! It's not good for you to seduce me like this!"
Masao Ishihara smiled and said, "It's okay to eat a little."
Park Junlong shook his head and said, "A sentence you told me repeatedly: Only those who can restrain personal desires will become stronger. Because human desires are infinite.
I have to look at each other, look at each other, look at each other... I want to drink a glass of milk at home today, and then I will give poached eggs, bacon, toast bread, ham, etc. in my head will be more suitable for milk.
Once I satisfy this desire for a hearty breakfast, I will naturally give birth to lunch in my head and have a hearty lunch. A bowl of fried noodles cannot satisfy at all.
Next, there will be requirements for dinner and a place to live... If I continue to develop this way, I will only last a month in the examination institute in Luliangjin, and I will move back home in a few days."
Park Yilin expressed great recognition of his son's analysis, and smiled and said, "Junlong! Your father is a devil. Don't be tempted by him, you must complete your own challenge."
Masao Ishihara said calmly: "You guys! I was still wondering if I would send Junlong to Southeast Asia. Those who are sure to go there were sent to Thailand for some good experience."
Park Yilin really didn't understand: "Thailand?"
Masao Ishihara smiled slightly and said, "It's okay to go to Vietnam!"
Park Yilin couldn't figure out what medicine was selling inside his gourd and said, "Tell me clearly."
Masao Ishihara said: "For Karuizawa Group, the market in South Korea has developed very maturely. In the future, it will be promoted step by step according to the plans and strategies that have been established.
Karuizawa Group's number one business is wine. The three major wines in the Korean domestic market, beer, soju and rice wine, are basically controlled by us.
Whether to acquire the last 20% stake in Korea's Toyo Ai Liquor Co., Ltd. can no longer stop our monopoly position in the Korean beer market.
In addition, I will greatly increase the annual output of Haite Beer and Kaishi Beer, both exceeding one million tons, or even two million tons.
The so-called Korean beer actually only has one skin. The biggest audience of these industrial lager beers is still ordinary people. The economy of Thailand, Vietnam and the Philippines in Southeast Asia has still made great progress.
With the development of the economy of these countries, more small-town people, white-collar workers, and even middle-class people will naturally emerge in their country.
They often don’t like beer produced in their own country. Therefore, they have a special liking for foreign brands of beer, especially original imported beer.
The climate in Southeast Asia is a typical subtropical climate. Industrial Lager beer has naturally become the best drink for economical and affordable thirst and cooling.
Another thing is that both Thailand, Vietnam, and the Philippines admire foreign countries and fawn on foreign countries. These countries like Japanese and Korean products very much.
In recent years, it has been impacted by Korean pop culture, which has made more and more people fall in love with drinking beer and eating fried chicken. It has become a natural thing to sell Korean beer to those places.
These countries do not ban wine. What's more, Karuizawa Group has long established sales channels and networks in Southeast Asian countries."
Park Yilin asked thoughtfully: "Are you asking our son Junlong to go there to get familiar with and grasp some actual situations?"
Masao Ishihara said seriously: "That's what it means. Toshiro is already eighteen years old. According to international practice, he has long been adult."
Park Yilin expressed opposition: "Not only are pornography, gambling and drugs popular in those countries, but social security is not very good. I read the news that some Koreans were kidnapped when they went there."
Masao Ishihara laughed and cried: "It's not as exaggerated as the news. As long as you don't enter some black or gray areas that you shouldn't have entered, nothing will happen.
As the saying goes, rats have their own ways, and snakes have their own ways. Some unruly businesses are not bad things for us, but also good things, after all, they can help us sell wine."
Park Yilin insisted on her own opinion: "I will never let Junlong take risks with him. Even if the probability is only one in ten thousand, it won't work. I'm just a son.
If you are very optimistic about the future of the Southeast Asian market, you can spend a lot of money to acquire shares of Tiger Beer! Or you might as well acquire shares of Asia Pacific Brewing Group, the parent company of Tiger Beer.
You can use the same trick again. Anyway, others don’t know it. It’s just like you swallowing Korean Toyo Ai Liquor Co., Ltd. step by step.”
Masao Ishihara said slowly, "Tsubaki, do you think the same as your mother?"
Park Junlong nodded and said, "If you want me to go abroad for some experience, I will choose to go to Taiwan or mainland China.
It is not difficult to see from the reactions of their mother and son to Southeast Asia that the Korean media’s publicity in this regard is of great significance.
Masao Ishihara casually said: "There are more Koreans going to Southeast Asia to do business. Some of them have made a fortune because of this. Of course, there are also those who go to Southeast Asia to study.
For example, some Southeast Asian countries such as the Philippines also have a better environment for practicing English. There are also many Korean cities built by Koreans there."
Park Yilin blurted out and said, "Stop talking. I will never agree."
Park Junlong did not have the uncompromising attitude of his mother, and said, "I am still willing to go to Singapore."
Park Yilin changed her words and said, "This is OK."
Masao Ishihara smiled bitterly and said, "Singapore is only a city-state with more than 5 million people. They are very Westernized, with a per capita GDP of about 70,000 US dollars, and are called Banana people.
Who would take the initiative to drink industrial lager beer as long as there is a Singaporean who works slightly decently? They generally choose to drink whiskey, brandy, and red wine.
Chapter completed!