Font
Large
Medium
Small
Night
Prev Index    Favorite Next

Chapter 698 Green Farm Farm

Yudie doesn't know how to manage and is not old, but the strategic layout is definitely not comparable to anyone.

After taking over Green Brand Agriculture and Animal Husbandry Group, the first thing I thought about when I looked at this ‘small company’ was, what is this!

A company that claims to be a group actually sells eggs.

Eggs are still so inefficient?

That's right,

In Yudie's eyes, this is not in the ordinary.

"Don't you have any brand strategy?"

On the same day, he called the Green Brand Agricultural and Animal Husbandry Salesperson and scolded him. Several people who felt that they could not stand the young lady's temper and just rolled the bed and got out of here!

When the incident reached Niu Jianxin's ears, he couldn't stop curling his lips, thinking to himself, what did Tang Long want to do?

"From today, our 'green brand agriculture and animal husbandry' eggs are priced at 40 yuan per box, 20 yuan per box, and will be given priority for major supermarkets and online vegetable delivery platforms."

"Master Yu, the cost of each box of eggs is more than that. If you sell it at a price of 4.99 yuan, we have to sell it and lose one box!"

Yudie said indifferently: "Yes, I just have to pay for money. There are no such cheap boxed eggs on the market, right?"

"No, absolutely not. Our 'green brand agriculture and animal husbandry' is the only one in Scorpion cake!"

"That's good!"

Yudie hesitated for a moment and continued: "From today on, Green Brand Agriculture and Animal Husbandry will start its brand strategy. The first goal we want to win is to Beijing, and the strategy is to be low-price."

Low price?

Brand strategy?

Tang Long didn't know what Lai Yudie wanted to do, but she wanted to leave one billion and said she would burn it within a year. If she didn't give the money, she would stop doing it.

De'er, isn't it just one billion?

Small money!

If there is something she can keep staring at, don't wander under her nose, then there will be no problem.

No one expected that Yudie could get one billion with such a simple simplicity.

Of course, in GreenPark Agriculture and Animal Husbandry Group, one billion is a round of financing, with 33.3% of the shares. At this time, the valuation of "GreenPark Agriculture and Animal Husbandry" reached 3 billion.

In order to increase sales, Yudie specially formed a "sales team", all the backbones were aces that were dug up from outside, with a number of up to 100 people.

After a brief run-in, Yudie drew circles on the map.

He looked up at the man in his early thirties in front of him: "Ming Chengye, can you take this place in half a month!"

"Give me 80 million, it's enough for ten days!" said Gong Chengye, director of the sales department.

"I'll give you 100 million. In addition, the advertisement of 'Green Brand Agriculture and Animal Husbandry' will soon appear on major video advertisements, so I'll give you assistance!" Yudie nodded and said.

"good!"

Take the sales team to Beijing!

"Green Brand Agriculture and Animal Husbandry" uses eggs as a breakthrough point, and green boxed eggs sold at 4 yuan, priced at 900 yuan, appearing in the most conspicuous places in major supermarkets.

There is a QR code on the boxed eggs. If you scan the code to follow the "Green Brand Agriculture and Animal Husbandry" you can get a red envelope of one yuan.

Ten days,

It took Gong Chengye’s team only ten days to throw the eggs from “Green Brand Animal Husbandry” into major supermarkets and major online sales platforms. They lost two yuan a box of one day in a few days.

Immediately afterwards, the pure green advertisement of "Green Brand Agriculture and Animal Husbandry" appeared on major video platforms. The TV advertisements did not focus on the points, but only promoted "Green Brand Agriculture and Animal Husbandry"!

After firing the first shot with the eggs, Yudie launched the fresh food of "Green Brand Agriculture and Animal Husbandry", from vegetables, tomatoes, cucumbers, green onions, garlic, ginger, to chicken legs, pork, steak, and anyway, products related to agriculture and animal husbandry are available in Green Brand Agriculture and Animal Husbandry, but the batch is not large and is exclusively for the Beijing market.

Collective procurement, separate sales.

After 8:30 pm, all vegetables and meat products in the supermarket will be sold at 10% off.

make money?

It is impossible to make money. In less than two months, the one billion yuan in the hands of "Green Brand Agriculture and Animal Husbandry" was burned out!

Yudie took her team to "Heavy Grain Investment". I don't know how she talked about it. In just one day, she got a three billion investment from Heavy Grain Investment. At this time, the valuation of "Green Brand Agriculture and Animal Husbandry" had reached 10 billion!

With these 3 billion investments, Green Brand Agriculture and Animal Husbandry has selected a thousand community convenience stores to be used as "Green Brand Agriculture and Animal Husbandry Stores" within the capital. The store is not open during the day and is still run by the store itself. It only starts to be used by Green Brand Agriculture and Animal Husbandry after 8 o'clock in the evening. It is open for two hours and it is not certain to sell anything, but the price is relatively cheap.

However, among the many cheap vegetable and fruit products, there are also some green packaging with gold edges, such as imported fruits such as snowflake beef, durian, etc., which will be very expensive.

These are also referred to as: Green Gold Suit!

In addition, I have done two warehouses in Beijing, 36 core sites, and 300 fly sites, and started to undertake online order services.

The Green Brand Grab Buying App is also online!

Greenpai Agriculture and Animal Husbandry began to transform from a simple agricultural and animal husbandry company into a technology company.

Global procurement, rapid marketing, sinking into communities, brand differentiation, and then independent online and offline apps, one set of combinations of green brand agriculture and animal husbandry has exceeded 20 billion by the end of the year.

In addition to the capital, the figure of "Green Card Animal Husbandry" can be seen in first-tier mainstream cities across the country.

There are three types of packaging in Green Brand Agriculture and Animal Husbandry: simple packaging, cheap, good quality, low price, absolutely affordable, covering meat, eggs, milk, fruits and vegetables. Green Brand High-end Collection is suitable for some mid-to-high-end consumer groups. In addition to being economical, it is also good enough, but the price is more expensive. Finally, it is Green Brand Gold Wear, which focuses on the high-end market, which is good and expensive. Under the premise of these two, it can also ensure quality. The lowest price among the same category is the best cost performance.

Yudie also felt bored. She felt that the company of Green Brand Agriculture and Animal Husbandry Group was too low, not comparable, not strategic, and not fun at all.

She doesn't care if she doesn't have money, she just feels bored. Therefore, she created a "green brand agriculture and animal husbandry" with one hand. This operation made many people confused.

At the end of the year, Niu Jianxin's new chicken farm was just completed and put into use, but the "Green Brand Agriculture and Animal Husbandry" has transformed into a large company with a valuation of up to 20 billion yuan.

My eyes almost popped out. Can I still play like this?

Except for the eggs that were just beginning, the rest of the products are all purchased, found a special factory for processing, and then sold on OEM.

The brand of Green Brand Agriculture and Animal Husbandry has been extended to "Green Brand Farm".

Green brand farms only care about quality and then control the price. They can pay money in it at the beginning and market at a loss, but when the market comes out, there will be too many selectivity.

If you want to play capital, you can also transform into an industry, and you will see the trend in the future.

Greenpai Farms, Greenpai Greetings and Greenpai Shops, which are under Greenpai Agriculture and Animal Husbandry, have also become first-tier brands in domestic grocery shopping and delivery technology.

That's a fun one!
Chapter completed!
Prev Index    Favorite Next