Shortly after moving to the new residence, Wu Xi really brought the case of the Expo.

According to his previous experience in doing such cases, Zheng Guolin stayed at home and did a preliminary research project outline on his own computer.

The planning and preliminary research work of the venue's building structure layout, floor layout, relevant leaders and staff participation list, registration status of exhibitors, estimated number of merchants, product types, etc. must be carried out in advance.

He listed all the projects that need to be investigated as outlines, and listed all the methods for investigating all the data below the outlines, and sent them to Wu Xi, asking him to arrange the survey.

Wu Xi’s six people are basically all good-looking. Just like when he was young, he was just a errand-running researcher, but he had to do project planning without knowing the truth.

They exchanged big cases for them, and the small cases that big planning companies did for them were mostly wrong. It was just that big companies wanted to do big cases that they could get, and they didn't argue with them.

If they are really serious, what they do is basically considered garbage and has no value at all.

Nowadays, the case of the flower farmer is easy to do. The requirements are not high, just say it, and the profit is extremely high, and everyone is jealous of it.

But such a easy-to-do and high-profit case is not something you can get by your strength.

Although there is a saying of bidding, it is just a saying that there are all kinds of tricks in it.

If you don’t want you to participate in the bidding, and you have to force yourself into it, you will be in a bad mood. It’s still a tactful company that can live long.

Zheng Guolin was not surprised that Wu Xi was able to take on such a case. This is the most basic principle and principle that people want to make you rich. As long as you have ordinary skills that you can deal with in the past, you can make you rich.

Of course, this principle only applies to special groups like Wu Xi. Apart from this group, you may have talents that others cannot have. Just like Zheng Guolin, you can predict that the industry knowledge in the next fifteen years may not be able to make a fortune.

If your personality is not suitable, it may not be a good thing if you have great talents. Maybe it will cause disaster, and even the normal life of a normal person cannot live.

Zheng Guolin, who is 40 years old, has been working in this industry for more than ten years and is of course familiar with these things. He chose Wu Xi because he has experience in this area.

A student who has nothing to rely on. He just graduated from college wants to start a high-end industry and start a business by himself, unless he has an abnormal mind and wants to make money and be crazy.

Zheng Guolin listed the survey outline so detailed that he was afraid that they would not be able to do it and could not get the data they needed. But he really guessed them, and the survey work was messy.

There was no choice but to take advantage of Sunday to go to Wu Xi's company to train the six fools first, starting with how to be a good researcher.

How to get every project and every data is just like teaching elementary school students to learn pinyin and literacy. They start from where salt comes from where vinegar comes from where sour.

It would be better to ask him to come to the group directly, Zhang Xiaoyu, Wang Yan and others to come here to save their worries.

Under his training and constant supervision, the six idiots were exhausted and half dead, and the data they could get in three days took a full ten days.

Then there is the planning plan and the preliminary cost budget. With this preliminary plan, it is easier to discuss specific business with customers.

Logically speaking, there must be this preliminary plan when bidding. But Wu Xi did not have this plan at all, so he still brought the case over.

Even Zheng Guolin could not imagine how Wu Xi made the bid without a preliminary plan?

But they have this ability, and they can't accept it.

Then the planning work really started.

This requires Zheng Guolin to divide the labor in detail. Without Zheng Guolin, the six people would be headless flies, and they can't figure out where they start.

Zheng Guolin split the entire case into three parts, the opening part, the operation period and the closing part. According to customer requirements, the three parts set up the central idea keyword, dividing six people into three groups, one group is responsible for one part.

Then, he wrote his planning ideas into text and sent them to three groups, asking them to come up with corresponding planning plans according to their own ideas.

Finally, the planning plans of the three groups were merged together, which was the planning plans and execution documents of the entire expo.

Zheng Guolin works during the day and can only arrange work for Wu Xi and the others through the Internet at night. During the day, they think hard about how to arrange and plan each scene and link to fully reflect the customer's central ideas and requirements according to the specific requirements sent by Zheng Guolin during the day.

After finishing, I sent it to Zheng Guolin and waited for him to review it in the evening and sent it back to them.

These people have too little foundation and basically have no experience accumulation. The plans they came up with are incredible. They are purely imagined out of thin air and are not realistic at all.

During the opening ceremony, they could actually think of asking a wild team to perform the show, and also thinking about having a model show, with the purpose of attracting the audience.

Zheng Guolin is so angry. Do you think this is a shopping mall opening or a commodity promotion? Strictly speaking, this is also a government behavior. What does it mean to be serious and solemn? Do you understand it? The behavior of the leader present to speak is the top priority!

How to pick up the leader, how to guide the leader, when to rest, how to go to the venue, and how to create an atmosphere solemnly before and after the speech are what you need to consider!

There are too many jokes like this. Zheng Guolin spent all his time outside of work on teaching these six idiots, and he worked it for more than ten days, so he had a general feasible solution.

After the plan was established, Zheng Guolin almost cried when he looked at the official text they sent. These people couldn't write copywriting! Only they could understand what they made. Even Zheng Guolin, the teacher who personally participated in the guidance, felt it was difficult to watch.

He had no choice but to call Wu Xi directly and asked him: "Have you six of you ever written a copywriting?"

Wu Xi was a little embarrassed over there: "Brother Zheng," he now knew Zheng Guolin's ability, so he changed his words and called him brother.

"Brother Zheng," he said honestly, "we have never written a copy."

Zheng Guolin was very unhappy and knew nothing about copywriting work when doing a planner. How to plan?

"So, have you seen the copywriting made by others?" he asked.

"I've seen it, but I've seen it," Wu Xi also knew that the things they made could not be seen by Zheng Guolin at all, so she felt a little embarrassed. "But we haven't learned it seriously, how can we do copywriting? The format and language narrative must be a bit messy, and I have to trouble you, Brother Zheng."

Zheng Guolin sighed. The whole plan was over 100 pages, and he asked him to modify it. Will this insincerity cause him to exhaust himself? He doesn't have to do anything else?

He suddenly had an idea and said, "I am not from a copywriting background. You have made this text a bit too messy. It is very troublesome to organize this thing systematically. Besides, we still have a lot of work to do in the future. If I am dragged down by this thing, I can't do anything else. You'd better find someone who specializes in copywriting and organize the things you made in a systematic way, otherwise you can't show it to others."

Wu Xi felt even more embarrassed and said for a long time: "Brother Zheng, I really don't know people in this area. Otherwise, I'll ask if there are any of my classmates who do this and ask them to help me?"

Zheng Guolin said: "This is a solution. But how good are they?"

Wu Xi said deflatedly, "I guess it's similar to us, right?"

Zheng Guolin sighed deliberately and said, "This is how I find someone who specializes in copywriting to do this job for you, but you have to pay them."

When Wu Xi heard him say this, he was happy and said, "Okay, okay, Brother Zheng, you can do it."

The copywriter Zheng Guolin found is Zheng Xiuli.
Chapter completed!