Chapter 177 Xiang Qizhi’s uneasiness

"The channels for promoting summer movies must be fully opened up for me. Don't be petty. Whatever you say this time, I will win the box office championship of this summer movie."

"The screenings, road shows and promotion through online channels must all be implemented according to our original plan. Don't let me lose the chain when the time comes."

The person in charge of Xingcan's film and television department was a little anxious and called the publicity and distribution channel department to communicate.

Although I vowed to Qiu Youtong at the beginning that this year's summer box office champion would be my own.

But Xiang Qizhi actually felt a little scared inside.

The last time he felt confident was during the May Day session.

Then Xiang Qizhi thought to himself that the movie that Xingcan had been preparing for so long would definitely be invincible on May 1st, and it would definitely sweep away other movies at the box office.

Then Jinyu Entertainment's "Heavenly Love" appeared out of thin air.

And then the movie "Love" took over one billion at the box office, breaking the May 1st box office record, and also swept Xing Can's science fiction masterpiece that he had been preparing for more than half a year.

Xiang Qizhi was stunned by this series of operations.

It can be said that this movie has almost regained the reputation that Star Can in the May 1st Movie had lost in the film market.

Although this movie is blessed by Li Zhengrong's sentiments, it attracted many people to the cinema.

Although I am confident about this movie, it is due to the reputation of Zhang Songnian and Li Zhengrong from their previous movie.

Be as steady as yourself. No matter what happens in this wave, there will be no reason to lose, right?

Xiang Qizhi thought with some uncertainty.

Xiang Qizhi did not dare to take it lightly.

After arranging all the promotion for the movie, Xiang Qizhi couldn't help but sigh.

Xiang Qizhi readjusted the script before filming the film in the summer, optimizing the story of the script over and over again.

Being able to defeat the film and television industry of Jinyu Entertainment is already something to be proud of.

It is difficult for Xiang Qizhi to guarantee that he will still be the head of the Xingcan Film and Television Department during the National Day release.

Although this loss may be nothing to Xingcan, who has a large family and business, it can only be regarded as a trivial matter.

But as a filmmaker, Xiang Qizhi knows very well that no matter how famous Li Zhengrong is, he is not worth more than a billion in box office.

So this time, Xiang Qizhi put aside his thoughts of underestimating the enemy. At first, he thought that Jinyu Entertainment's "If There is Love" was just to get a piece of the pie.

But what if.

In the past few years, Xingcan's influence in the music industry has directly surpassed that of Jin Yu's, and in terms of film and television dramas, both sides have won and lost. Everyone in the entertainment industry knows that Jin Yu Entertainment's composition department and film and television department are the ceiling in the industry.

But for Xingcan, it would be a bit unacceptable if he was suppressed and beaten by Jin Yu all year round.

This figure is definitely aiming for the box office championship in the same period. People around him were so confident and congratulated Xiang Qizhi.

This movie can be said to be a real success at the box office and word of mouth.

But that’s all I can do.

In the three days since its release, this star-studded comeback movie has received quite a good response from the film market.

The losses in the May Day movies and the summer TV series did not reach the expected targets. As a result, the performance of Xingcan's film and television department in the first half of the year was not very good, or even ugly.

The next two schedules are not Xingcan’s home field at all.

But where this ominous premonition came from, he couldn't tell.

Xiang Qizhi believed that such a low-cost film would definitely not affect or shake his position as the box office champion of Xingcan, so he did not pay too much attention to it.

Whether it's the film schedule in the cinema chain or the attendance rate in the cinema, this figure is quite astonishing among the movies of the same period.

After seeing the box office data, Xiang Qizhi couldn't help but breathe a sigh of relief.

There must be something special about this movie. The production cost was less than 100 million and it earned more than 1 billion at the box office. This rate of return is very amazing for any film and television company.

Obviously his box office data is very good, and compared with the box office trend of last year's box office champion movie, Xing Can's movie this year definitely has a chance to win.

Xiang Qizhi is very confident that this summer movie is the best that Xingcan can achieve so far.

As a recognized giant in the industry, Xingcan cannot accept the fact that he was beaten by Jin Yu from beginning to end this year.

Xiang Qizhi decided to play it safe first.

But the reality is so cruel, and the facts are objectively before us, if Xingcan loses again in the summer movie.

What’s even more outrageous is that in addition to doing very well at the box office, this movie also received high ratings on Douban.

The box office failure of the May 1st Film Festival taught Xiang Qi a good lesson. After learning from the previous film’s past experience of pursuing visual appeal while ignoring the story itself, which resulted in a box office failure.

The failure in the May Day period made Xiang Qizhi suffocate. If he still can't achieve results in the summer period and cannot win the box office championship, it will be even more difficult for the National Day and Spring Festival periods in the future.

In the past three days, the box office has been rising all the way, and the increase has been very large, almost doubling.

But this pride is now leaving Xingcan.

Everything has been done, and the rest is left to God.

——

Due to schedule reasons, Xingcan's movie will be released three days earlier than Jinyu Entertainment's movie.

By the time I realized that the box office situation was not good, the film schedule for "If There's Love" had already exploded in theaters.

Although Xingcan's box office performance was very good, Xiang Qizhi always had an ominous feeling in his heart.

Because the dominance of the box office is not in your hands, nor in the hands of the theaters, but in the hands of the audience.

A rating of 8.5 is already a very high rating among domestic films.

Although on the surface, Jinyu Entertainment's new movie this time is still focused on low cost, and it also has elements of comedy + horror that seem inexplicable.

This time Xiang Qizhi said he would never underestimate Jinyu Entertainment again.

I'm sure it's another May Day script.

As long as the movie is good-looking, makes the audience happy and enjoyable to watch, then it is a good movie.

Xiang Qizhi felt a little uneasy when he thought that the new movie from Jinyu Entertainment had not been released yet.

"Return to the Soul Night" changed from Li Zhengrong's habit of liking screenings. He did not do any screening promotion before this release. This led to Xiang Qizhi having no way to judge the reputation of this movie. He was completely confused.

status.

On the fourth day, Jinyu Entertainment's "Return to the Soul Night" was finally released to the public.

The chapter names and order are wrong, they will be changed tomorrow.
Chapter completed!