Chapter 768: The Function of Fans(2/2)
Gu Mei is in this state now.
After the failure at the Master, I returned to filming a historical drama. To be honest, my condition did not recover so quickly.
Therefore, she chose Mr. K to cooperate with her, and she also had the idea of finding a transition for herself.
After all, filming this kind of youth-type historical drama is still much less difficult than serious historical dramas.
From the structure of the story, it is much simpler.
Coupled with the emotional life of young men and women as embellishment, it is easy to attract the attention of the audience. Moreover, the artists under Mr. K are all youth idols.
They are born with the support of many fans, and fans are obviously a group born with filters.
As long as it is a drama performed by their own brothers and sisters, no matter whether it is good or not, they will close their eyes and shout "yes" and actively promote it everywhere.
These are all things Gu Mei could not have wished for.
This time with the box-office battle with skin-changing, Gu Mei also gained a new understanding of the fighting power of fans of big stars.
Around 2010, people had no idea about words like traffic, and only had a vague concept.
I know that the popular Xiaosheng Xiaohua has many crazy fans, and these crazy fans have super fighting power and strong purchasing power.
And these fans are what celebrities and the companies behind them are deliberately striving to pursue.
After losing the competition from Changing Skin, Gu Mei was angry, but at the same time, his mind did not completely lose its ability to move.
She was also examining herself and finally came to this conclusion.
Changing the skin can be a big hit. In addition to the novel story and relatively smooth shooting, the use of two of the most popular little girls on the market is Zhang Feng's magic weapon to win.
During the release of the new skin, fans of Sisi and Cifang put aside their previous differences and joined hands to promote the film. Not only did they contribute their own efforts, but they also spent a large amount of money.
Use practical actions to support your fans.
Not only has it achieved great success at the box office of the movie, but I heard that even peripheral products such as small pillows and keychains have made a lot of money.
In order to keep this economic model going, big stars with a broad fan base are a very important intermediate link.
In the early stage, it is natural that the film crew will take the initiative to promote the film and hold various activities to heat up the place. When the film enters the hot stage, a large number of fans will come to the venue.
Although fans cannot determine the final box office results, they can play a role in attracting traffic.
Fans cannot determine the final box office of a movie. This has been verified by countless movies in later generations. If it is calculated as too much, fans can only contribute about 100 million to the box office.
This is already the top, there can be no more.
This is the performance of high-traffic stars when they are at the peak of their traffic. Not everyone who claims to be a traffic star has such energy among their fans.
impossible!
Many celebrities who claim to be popular can count their efforts when a movie is released and their fans can bring in a box office of 10 million yuan.
However, in today's world where the box office is often worth billions or billions, what role can this 100 million box office play?
The effect is too minimal.
In fact, this 100 million cannot even be recovered.
You have to know that since the box office results have been promoted to that level, the production costs of the movie will inevitably rise accordingly.
In later generations, it is almost impossible to see a movie with a production budget of several million. There are many movies with a production budget of tens of millions.
There are even ordinary feature films that claim to cost hundreds of millions to produce.
Anyway, they are all slogans for external publicity. Only the investors and the film producers know the real production costs.
In other words, the fan economy does not play a decisive role in movie box office, so why do producers still flock to high-profile celebrities?
Of course there is a reason.
First of all, you have to know that 100 million is real money, and it is real money that is earned from the producers’ pockets!
As long as we invite celebrities with real traffic and real popularity, we can get the 100 million guaranteed box office.
Chapter completed!