Chapter 104 Dispute
"What do you think of Xu Qing's song and dance? Can it be our next main hit?" Lisa asked the people next to her.
Lisa actually deceived Xu Qing. She originally approached Xu Qing to urge her to sing so that she could have some surprises at E11's concert in Nanpei, but her real purpose was not just that.
After E11 debuted, the company originally prepared a lot of songs for them to use.
But the current situation is that these songs are only spread to a small extent within the fan circle, and some fans have even begun to complain that Yinsha has problems with its capabilities and that the songs it releases are terrible to listen to.
Under this circumstance, Lisa discovered that the most popular song of the founding group is "Little Apple", followed by "Love You" and "Chasing Dreams".
As for the paid songs that Lisa released after forming the group to make a profit, sales were very poor.
How the hell can this be done? The three most popular songs are all songs from the group creation competition. They can be used in concerts, as long as Xu Qing pays the copyright fee.
The problem is that now that they are all in a group, they are still resting on their laurels. What does this make the fans think?
Aren't you capable of raising my sister well?
After going back and forth, Lisa was dumbfounded. She found that she urgently needed a decent work to open up the situation, otherwise the evaluation of E11's girl group would slowly drop a lot.
Moreover, other colleagues in the industry are also engaging in women's team auditions. Seeing this situation, I still don't know how to lead the rhythm of E11.
Lisa can't tolerate this going on.
Having said that, Lisa is not to blame for this situation. Since the music market entered the electronic age, there have been fewer and fewer people who can write songs, which is far inferior to the record era.
Because the income from writing songs is not as good as before, the cake is getting smaller and smaller, and many people who are still in the development stage die directly on the way.
The music market highlights a weak successor.
Of course, there are certainly people who can write good songs, and there are not really that few, but inviting songs is very troublesome.
Lisa can find a few big guys to help her write some songs.
But the problem comes again.
E11 is a girl group, and the logic of girl group songs is different from the songs sung by solo singers.
When those talented people who could write good songs heard that they were going to write songs sung by a girl group, they all said they couldn't understand it, especially for a girl group with such a large number of people.
It's not that they really can't understand it, it's just that it's seriously out of their creative habits and comfort zone.
Most people think that if you have the time to help a few first-class singers make good songs, why should you spend energy writing such uncertain things?
The rest, those who can write group songs are basically deeply influenced by KPOP (Korean pop music). After all, the most mature part of the IDO group now is Bangzi.
However, most of the KPOP music styles are incompatible with the pronunciation of our domestic words, and they are always a bit off when sung. This leads to the fact that Chinese songs written according to the relatively mature KPOP girl group music type always feel a bit different.
There are restrictions on the matching of music and lyrics. If the lyrics of some songs are changed, the singing will not be the same as before.
The obvious thing is that for Cantonese songs, the lyrics and music must be very precise, otherwise it will be uncomfortable to sing and listen to.
As for Korean-style singing, there are many examples around the world, such as Li Zixuan's "why ho why".
The music of this song is not bad, it is suitable for a girl group, and it is also suitable for dancing, but the first time I heard her chorus, Xu Qing almost didn't realize that it was a Chinese song.
In fact, Lisa was suddenly interested in asking Xu Qing to write songs. Now she suddenly discovered that Xu Qing seemed to have a lot of research on girl group songs.
If Xu Qing knew what Lisa was thinking, he would definitely laugh out loud. Has he done any research on girl group songs?
There is a fart study, little apple, loving you, chasing dreams and innocent hearts are not group songs.
However, at certain times, these songs will fit inexplicably, and the songs also depend on the atmosphere and emotional background.
There are some people sitting in Lisa's office.
These are the main leaders of E11’s operations team.
Originally, it was Lisa's decision to decide whether a song was good or not, but she was actually a little unconfident due to the situation during this period, so even if she thought Xu Qing's song was good, she was still prepared to listen to other people's opinions.
After hearing Lisa's question, a woman wearing glasses said: "The effect of the rehearsal is actually not obvious, after all, we just practiced, but the dance teaching video Xu Qing gave us is quite interesting, and the song is also good, I think
You can push it out and try it.”
"But that's a 7-person formation. We have 4 more people in our group." At this time, another man who could tell that he had spent a lot of money decorating his face immediately answered.
"What does this have to do with it? There are just two more people standing on one side." The girl with eyes said disdainfully. She felt that what she just said was really stupid. Why should you talk about such a non-problem?
Of course the decoration man who just spoke also knew that what he said was silly, but sometimes in the internal struggle for power, the psychedelic operations performed were entirely because he wanted to stand against the other party's views.
Since the main purpose is to oppose, it is normal to say whatever you say.
"The style of this song is very different from the style of our previous songs. I think we should change it." The decoration man added, since the formation can't be explained clearly, let's change the way of saying it and find fault with the style of the song.
"The style of promotion we used before can no longer be used, so we still have to go all the way to the dark side?
I think the current style is pretty good, and I’m even thinking about whether I should find someone to imitate this style of Chinese electronic music and write more songs.
Mr. Li, what belongs to the nation belongs to the world. Didn’t we originally say we wanted to be the best girl group in the country? Now Xu Qing has opened up our minds. It would be good to be a national style group now." The bespectacled girl said more and more.
Hi.
Lisa raised her eyebrows when she heard this, Chinese style girl group?
"No, our original plan was to let them try their luck in foreign countries in the second year. Even if they can't make it, the Chinese girl group has not proven its market potential in China, so it is safe to follow the Korean Wave, at least in Korea
Flirty girl groups have proven themselves throughout Southeast Asia." The decoration man immediately retorted.
"You need to be differentiated, do you understand?" The girl with glasses was unhappy.
"Do you understand that our domestic culture is not competitive?"
"It's a joke, among our 5,000-year-old culture, who can compare with us? Why are we no longer competitive? It's my fault that the culture is not competitive because I'm not good enough. It's so funny, you!"
"What's the point of talking about old antiques? It's the 21st century. Looking forward, we need to be international, understand?"
The two people had a lot of quarrels, but no one had much reaction. There have been many quarrels within the team over the development of this girl group. Lisa has seen this kind of scene too many times and is now immune to it.
Emotionally speaking, Lisa supports women with eyes.
But from the perspective of profit considerations, Lisa feels that she cannot take too many risks. The decoration man is right. Hallyu girl groups have already proven themselves in the market. There is no need for her to find another way. Anyway, the domestic girl group market is not yet mature.
Crossing the river with the Korean Current is the safest way.
However, what we are talking about today is not about the future development direction. Lisa just wants everyone to decide one thing now, and that is whether Xu Qing's "Send to the Bright Moon" can be promoted.
Chapter completed!