Chapter 483 A series of operations (10,000 words)

#Starlight Games#

#The first domestic sports meeting with all artists participating#

After the news of "Starlight Games" was published, two entries were climbing ahead of the hot search list.

Click on the entry and you will most likely see the pilot promotional video of "Starlight Games" forwarded by CCTV. The promotional video in just one minute revealed a lot of information.

For example, the coaching team of this program is indeed quite powerful, and the head coach is quite good. The representative figure of the Chinese women's table tennis team, Jin Qiaoling, the first generation of Chinese women's table tennis team, is similar to Deng Yaping, but his personality is very similar to Zhang Yining. He is usually in the camera.

It's hard to see her smiling.

On Earth, Zhang Yining was arranged by netizens to introduce himself "My surname is Zhang, the arrogant Zhang". In fact, Zhang Yining never said such words.

But Jin Qiaoling really introduced herself like this. When she first entered the National Games, she said in an interview with reporters: "My surname is Jin, I won Jin."

Such arrogant words naturally caused a wave of criticism at that time, but later they did it. They swept through the country and abroad all the way, and they never won a silver medal in their sports career. They were so awesome, so awesome, so awesome, so awesome.

describe.

This is a record of the championship every time, and no one has broken it yet. No matter how powerful the others are, they have won a silver medal once or twice.

Therefore, even though she has been retired for so many years, she is often discussed by netizens, especially young people today, who like this domineering contestant.

Moderate, humble, a big-headed ghost, you should be more crazy when you should be crazy, let alone just say something crazy.

After retiring, the official comments on her were also very high, because the country was in the development stage at that time and urgently needed to prove herself in various fields. Sports is a very important field. It is of course a different meaning to have such a character.

Having said that, this is just the time of the Olympics. If she hadn't joined the women's table tennis coaching team after she retired, Xu Qing wouldn't have invited her.

Other coaches are retired athletes, some are world champions and some are national champions. Anyway, they have all achieved outstanding results. It can be said that they are useless to teach this group of artists.

In addition to the coaching team appearing in the eyes of the public, several information has also been revealed.

The first is that the sports channel will be broadcast throughout the entire process, and the time will start on July 16.

Second, this sports will be attended by artist No. 150, with familiar internet celebrities, familiar artists, and all the members of the meatball group.

Of course, what was not revealed was what project they chose.

When all the information was received by netizens, many comments appeared one after another under the comment section of CCTV's promotional video.

[It has to be CCTV, the job is big]

[What's going on with a little expectation? There are more than a dozen artists in this show that I have a good impression of]

[I'll just say, don't just have the ingredient cake competition in the end]

[It's not like splitting cakes. After all, it's a sports competition. If you run fast, you run fast]

[Haha, let’s see when the time comes. Some people take into account their face and run faster and slower. I don’t expect anything in this kind of game]

[I don't believe it. If you do a fake match in such a big situation, it would be funny]

[I don't believe it either. I am now concerned about where to buy tickets on site. I want to watch the competition]

More and more people participated in the discussions on the Internet, and the artists and peers watching were also paying attention to the direction of this matter.

As the producer of the program, of course, you have to pay attention. In the office of Xinghua Media, Xu Qing looked at the night view outside the window in Tang Qian's office.

Tang Qian is the dual publicity director of Xingtang Culture and Xinghua Media. She usually works in Xingtang Culture, and a deputy director is in charge of this. Xingtang Culture also has a deputy director.

This "Starlight Games" is a project of Xinghua Media, so naturally the staff here leads the publicity work. Since the project is more important, Tang Qian comes to watch it in person. Xu Qing is not very relieved and is here.

Stare.

After a while, the office door was pushed open and Tang Qian came in.

Xu Qing took back his thoughts, turned around and looked at Tang Qian and asked, "Is there any situation?"

"Brother Qing, there are two hot searches for the Starlight Games, one ranks 18 and the other ranks 15. Without intervention, the ranking is not ideal." Tang Qian said with a tablet in her hand.

"It's only been two hours after the news is posted, and it's good to have this result." Xu Qing sat on the sofa while saying that.

The news was sent at 7 o'clock, now at 9 o'clock, there was no money spent during the period, and no other operations were done. The ranking was beyond Xu Qing's expectations. It was 50th on the hot search list. Xu Qing believes that this fermentation can rank 20

Even if the name is successful, it is more than expected.

"There are 150 artists, in addition to our meatball troupe, there are also many popular artists. In addition to CCTV, the coaching team and our Xingtang official account, the traffic can only reach 15. I really didn't expect this

.” Tang Qian sat opposite Xu Qing.

"It's like this if you don't spend money. This is not a scandal or romantic news. The artists' sports meet is a new thing. Everyone has no idea, and we didn't send out more news. It's normal that there is no such hot discussion.

Moreover, the top hot searches that are ranked higher than us may not necessarily have more attention, so this ranking is very reasonable. If you shave off those who buy them, we should be in the top ten." Xu Qing remained optimistic.

"That's sure, the actual number of views in the backend is already the number of data in the top six." Tang Qian said, flipping through her tablet computer.

"Now, are there many people asking about the tickets?" Xu Qing said suddenly.

"From the data captured by keywords, there are now more than 50,000 comments that have mentioned tickets, with an ID overlap rate of about 28%. In addition, a considerable number of netizens do not like to comment, so there are still quite a lot of people paying attention to tickets in this way.

"Tang Qian looked at it for a while and said to Xu Qing.

"The data is OK. In this way, let the people from the publicity department operate and guide everyone to pay more attention to ticketing things." Xu Qing nodded and said.

This time, "Starlight Games" is a new variety show. Xu Qing's requirement is to try to sink the publicity as much as possible, and to ensure the excitement of the "Starlight Games" competition.

This means that buying a few hot searches and setting a few hot lists is not very meaningful for Xu Qing. What he wants is that enough people will really participate in the discussion and interaction of the "Starlight Games", rather than watching

Just look at it.

We must also allow the participating artists to really work hard to compete for rankings, not to come and go through the motions.

Only when there are many spectators and players are excited can this sports meet be really done, and even make a variety show IP that can be held continuously.

Xu Qing's Star Tide and Pengpai series can also enter the vision of more people through this sports meet, which is related to future layout.

It also concerns Zhao Kangnian's achievements. After all, CCTV is willing to broadcast it. After all, it is actually Zhao Kangnian's face. If this sports meet can have a great influence, everyone will be happy. Xu Qing showed his face in the official office.

If you do it in moderation, it will be a favor sold and you may have to pay it back in the future.

Therefore, Xu Qing made special arrangements for this publicity, and the core article of this arrangement is on the "ticket". Through this arrangement, Xu Qing will achieve the purpose of promoting the dip and stimulating the contestants to get excited.

After a night, the news about "Starlight Games" has increased due to the increase in discussions, and the backstage data is much better than the previous day, which means that a considerable number of people have paid attention to this news.

But on the surface, the popularity of "Starlight Games" has decreased, and the reason for the reduction is normal. It is daytime now, and most people are either studying or working, and there are not many opportunities to completely shift their attention.

Online.

Another reason is that some artists have reached the forefront of their annual searches, which may be to promote new dramas or to do something else. Anyway, strange hot searches are very common, so people don’t take them seriously.

Although everyone knows that the surface cooling is reasonable, some people still think things are not good. Among these people, the most worrying thing is some artists who have high expectations for this sports meet.

"Why has the hot search ranking dropped? This is not right." In Shanghai, a young yellow-haired male artist said to his companion.

His companions are also artists and participated in this Starlight Games, but his mentality is much better.

He said to the male artist of yellow-haired hair: "What are you worried about? CCTV, Tencent and Xinghua, which of these three is not great? Can they mess up the variety show?"

"But this is a time when we need publicity. They seem to have done nothing except letting us jointly issue a promotional press yesterday." The male artist of yellow-haired hair frowned and said.

"Isn't this the show not aired yet? It will naturally become popular after it is aired. Besides, no matter how cool this show is, it is better than other shows we have on. At least you don't have to worry about not having a camera, and be a background board." My companions were optimistic.

Said.

"But I spent a lot of money for this sports meet. I was poor. The company asked us to push other jobs. There was no much notice fee for this sports meet. If this show was not that hot, I would lose a lot of money.

"The yellow-haired artist said with a sad face.

"What money did you spend? Did you buy the press release or bribe the referee?" asked with a curious tone.

"What are you talking about? I bought a professional bow and added other suits. It's all over the place. It's more than 25,000 yuan. I also found a coach. The tuition fee for a class is also quite high. So,

I spent more than 30,000 yuan for this sports meeting,” said the Huangfa artist.

"No, isn't professional bows provided on site? Why did you buy them yourself?" the male companion said in confusion.

"The public bow is definitely not good. I think I can practice my bow and take it over to the competition to be more convenient. If I can win a championship, I will be worth the trip. There must be many shots of the championship, and I will also have more than one.

There is a promotional topic." Huangfa artist explained.

"My God, I'm really rich." My companion didn't know what to say.

Little artists like them have just debuted not long ago. Although they are still a little fans and famous now, they really don’t have much money. The income is basically taken by the company. In order to maintain their image, the usual expenses are very high.

He is said to be a celebrity artist, but his pockets are actually cleaner than his face.

This may be to order seafood on the surface and chew instant noodles on the back.

"But it's going to be popular, but there's more audiences. Isn't Xu Qing very powerful? Come out to do some publicity, what's going on? This is it, let it go, it's okay, when I posted it yesterday,

The hot searches have not even entered the top ten. Is this the attitude of a promotional program?

Spend more money, such a big boss in such a big company, why are you still stingy at the critical moment? I practice more every day and my hands are almost broken. Brother Xu, you are my idol, you can't be so sluggish

Ah." The yellow-haired artist started talking nonsense.

For him, who spent the only money he had, he felt that he cared more about whether this show could become popular than Xu Qing himself.

After all, there are a few people like Huangfa Artist, and most artists think it’s good to be on the show, after all, CCTV Sports Channel live broadcast.

Of course, there are artists who are more outrageous than yellow-haired artists. In Beijing, an artist is now complaining to his agent.
To be continued...