Even big names such as Liu Qianhua, the number one person in the entertainment industry with over 100 million fans, have never received advance payment from Penguin Music. They follow the process and pay the sales share of the previous quarter every quarter.

This shows that Wang Cheng’s importance to Penguin Music far exceeds that of other big-name star singers, and Penguin Music was forced to do this.

Of course, Penguin Entertainment may be behind the promotion, with the purpose of wooing Wang Cheng in advance and preparing for the recruitment war after Wang Cheng's contract expires.

Shen Shenghui thought for a moment and said quickly: "Okay, I understand, thank you!"

"It's okay, this is my job. Goodbye, Director Shen!"

hang up the phone.

Shen Shenghui's phone rang again. He was the vice president of the number one sports brand in China.

"Director Shen, I didn't bother you, did I?"

The other party said very politely.

This is also the first time Shen Shenghui has received such a polite attitude from the other party.

After all, the brand owner is usually the real party, the upstream industry of the entire entertainment industry, and the father of the funder, so the attitude is always relatively high.

Especially the number one sports brand in China like Ma Ning, which has great influence at home and abroad. It is also a guest of major entertainment companies. Every big-name celebrity artist wants to be its spokesperson, not only can Bringing in a large amount of income can also improve your own grade and style, and increase your influence among young fans.

Big-name sports brands are definitely one of the endorsements that all celebrities and artists want to accept.

And this is the fifth time the opponent has practiced Shen Shenghui.

Shen Shenghui also smiled politely and said: "Mr. Ma, you're welcome. You can come to me anytime."

Mr. Ma smiled and said: "Don't dare! Director Shen, I also want to talk to you about inviting Wang Cheng to become our chief image ambassador."

This chapter is not finished yet, please click on the next page to continue reading the exciting content! Before Tomorrow’s Idol ended, Mr. Ma had already contacted Rubik’s Cube Entertainment and wanted to invite Wang Cheng to become the spokesperson for a certain sports series owned by Ma Ning.

However, Shen Shenghui kept delaying and refused to agree.

After all, Shen Shenghui didn't want to give Wang Cheng such a big name that could enhance his status and class so easily, especially when Wang Cheng didn't agree to renew his contract.

Later, after Wang Cheng clearly refused to renew his contract, Shen Shenghui directly rejected Ma Ning's invitation to endorse Wang Cheng.

However, Mr. Ma never gave up, and the conditions became better and better. Last time, he directly invited Wang Cheng to become the spokesperson of the entire Ma Ning brand. This is better than the endorsement of a certain sports series, with a higher level and natural contract benefits. It's also better.

Mr. Ma quickly said: "After we held a meeting and discussed it, we can offer Wang Cheng an endorsement contract worth 70 million a year, with a contract period of three years! Director Shen, you should know that this is absolutely a sky-high price."

A 70 million-year endorsement contract is a top-notch contract even for the world's top sports stars. For domestic celebrities, it is an unprecedented super contract.

Generally speaking, for other super giants in the entertainment industry who accept big-name endorsements, the maximum endorsement fee in a year is about 30 million, and usually it is more than 20 million!

For Wang Cheng, the Ma Ning brand offered an endorsement price that was more than double that of other super giants. For a three-year contract, the price was 210 million!

This sincerity cannot be said to be insufficient.

but……

Shen Shenghui still smiled and said: "Mr. Ma, I'm sorry, this is really not about money. You should know that in recent times, I have rejected more than a dozen big names at home and abroad, and they all came to Wang Cheng. I just I would like to say sorry to all of you. However, this situation is only temporary and we will have other arrangements for Wang Cheng’s work in a short period of time.”

"When this period of time passes, we will still have opportunities to cooperate. How about it, Mr. Ma?"

Mr. Ma on the other side of the phone took a deep breath and said: "Director Shen, of course I am not qualified to say anything about the work arrangements between you and Wang Cheng. However, as far as I know, you have already reached a preliminary cooperation with Hongxing, and Hongxing Xing is also a sports brand, and we certainly don’t want to give Hongxing a chance.”

Shen Shenghui smiled and said: "Mr. Ma, don't be ridiculous, are you still afraid of the rise of Hongxing? They were a second-rate brand at their peak, but they have been losing money for three consecutive years because their style has not kept up with the trend, and now they are almost going bankrupt. No, there's no way they could threaten you, Ma Ning."

Mr. Ma asked: "Since you know their financial situation, why do you still want to cooperate with them? A brand that can go bankrupt at any time, will this lower Wang Cheng's external image? They must have made a desperate move by inviting Wang Cheng this time. With your endorsement fees, do you still have money to make products?”

"If they go bankrupt just after Wang Cheng finished shooting the endorsement commercial, I think this will be a big blow to Wang Cheng, right?"

Shen Shenghui: "We will consider this. Thank you, Mr. Ma, for considering it for us. If there is nothing else, I will hang up first!"

But Shen Shenghui was thinking in his heart - this is what he wanted to see. If he went bankrupt just after filming the commercial, the bigger the blow to Wang Cheng, the better...

Mr. Ma quickly said again: "Director Shen, we will add another 10 million to 80 million a year and sign the contract for two years! This is our greatest sincerity and the real bottom line. We signed an NBA superstar last year for one year. The endorsement fee is only 13 million US dollars, which is less than 80 million US dollars."

"This is our greatest sincerity!"

When Shen Shenghui heard this number, his heartbeat accelerated again.

The biggest brand under Rubik's Cube Entertainment is Hu Fei. Hu Fei also endorsed a sports series under Ma Ning. The endorsement fee for one year is only 25 million, which is already very high.

Ma Ning's endorsement for Wang Cheng is 80 million per year. Once this figure is revealed, it will probably cause shock in the entire Chinese entertainment industry.

Why do you all join the entertainment industry? For art? For fun?

No……

In the end it's all about money.

The coffee status is determined by the number of fans, but the coffee status is also recognized by the sponsor’s father. That is to say, the real celebrity must have an income equivalent to the coffee status. Otherwise, the number of fans will be empty and there will be no corresponding gold. If the main supporter earns income, the circle will not recognize it and will only think that those fans are robots!

If everyone knew about Ma Ning's endorsement of Wang Cheng, other super giants would definitely have conflicts with the brand!

They are both super giants. Even if they have fewer fans than Wang Cheng, the price shouldn't be three times the difference, right?

Liu Qianhua has more fans than Wang Cheng and has more works. Should he have a higher endorsement price?

Other top celebrities and top celebrities will also increase their endorsement prices based on the number of fans and popularity...

Anyway!

If this price is announced, Rubik's Cube Entertainment and Ma Ning Brand will be under tremendous pressure from their respective circles.

but.

The contract Hongxing gave Wang Cheng was not small.

As Mr. Ma said, Hongxing's financial situation was not good, so it made a desperate move and hired Wang Cheng as its spokesperson. It wanted to give it a final try, so the price offered was not low.

Shen Shenghui was silent for a moment and then responded: "Mr. Ma, I can only say sorry..."

Mr. Ma over there was also a little angry: "Well, in that case, we will also carefully consider our future cooperation!"

Shen Shenghui was shocked and wanted to explain, but Mr. Ma over there had already hung up the phone.

Shen Shenghui looked at the phone and was speechless for a while, then murmured in a low voice: "I have offended another big sponsor! If Wang Cheng fails to renew the contract in the end, the losses are not just superficial..."

During this period, Shen Shenghui has rejected more than a dozen major brands because of Wang Cheng, and most of them are a little angry. It will not be so easy to continue cooperation in the future, and some prices may have to be paid...

"I just hope that this advertising endorsement can bring some results."

"A brand that is about to go bankrupt, Wang Cheng, can you take over?"
Chapter completed!