Suddenly, the Internet was abuzz.

"Oh my God!"

"It turns out it's not a rumor!"

"Did the naming rights of "The Voice" really sell for 60 million?"

"How? How did "The Voice" do it?"

"This show hasn't been produced yet, and none of the mentor lineup has been announced. Does anyone really dare to invest 60 million in it?"

"This naming fee has blinded me."

"It can't be a trap, right? I don't think I've heard of Shangpin Home Furnishings much?"

"Even if Shangpin Home Furnishing is a trust, Manhua Jewelry, Wanbao Mattress, Yida Computer, Gemei Electric Co., Ltd.... it can't be a trust. These are well-known domestic brands."

"Who is Shangpin Home Furnishing? Do you know who is behind Shangpin Home Furnishing?"

"who?"

"Haike Group."

"Holy shit, Haike Group, one of the world's top 500 companies?"

"Yes, that's Haike. Shangpin Home Furnishing is a branch of Haike Group and focuses on the domestic home furnishing market."

"Awesome! No wonder he is so rich, that's 60 million!"

"The so-called sky-high naming fee of "Super Idol" is actually less than two-thirds of the naming fee of "The Voice". This gap is too big!"

"No! This is not a slight difference. The naming fees of many TV programs are less than 10 million. Let alone a gap of 20 million on the basis of 39 million."

"I feel sorry for "Super Idol", who just sat on the throne of the highest naming fee record and was pulled down."

“What I’m curious about is, with such a high naming fee, can Shangpin Home Furnishing be able to recover the cost?”

"As long as the ratings of "The Voice" exceed 2.8, recovering the cost is not a problem. It depends on whether "The Voice" can exceed 2.8 after recovery."

"ox!"

"60 million, I'm convinced!"

"Haha, what about those people who were not optimistic about "The Voice" back then? Come out and stop pretending to be dead. I just want to hear what you have to say now."

"He kept mocking the naming rights of "The Voice" and no one wanted it, but then they turned around and sold it for a record-breaking price. What a slap in the face!"

"I've already said, don't make any conclusions so early before the matter is settled. That was a program planned by Wang Xuan. When has Wang Xuan ever disappointed anyone?"

"Don't you all understand Wang Xuan's style? How many times has this happened? In fact, many people were not optimistic about "The Voice" at the beginning. I knew there would be such a result!"

Under the deliberate publicity of the "The Voice" program team, the news that Shangpin Home Furnishings signed an exclusive naming fee of 60 million with Yangcheng TV's "The Voice of China" quickly spread across the country.

The melon-eating crowd was excited.

The media was stunned.

The industry is shocked.

My TV colleagues drooled with envy.

60 million!

This figure is too scary! No TV program in the industry has ever had such a level of naming fee!

But it is also a good thing. I hope that in the future, the naming fee market in the TV industry will become more stable like "The Voice".

At this moment, the naming fee of "The Voice" has aroused widespread discussion.

In the entertainment pages of various media and newspapers, the headlines were dominated by news about the naming fee for "The Voice"!

There is no need for the "The Voice" column team to specifically promote it, buy trolls and buy hot searches, rely on tap water, the news of the naming fee of "The Voice" directly hits the hot search.

Yanjing TV,

While the melon-eaters are watching the excitement, they are also looking forward to the second episode of the "The Voice" column group.

Since there is a first episode, there must be a second episode. Unfortunately, there was no movement from the "Good Voice" column team that day, leaving everyone waiting lonely. Just when everyone was a little disappointed, when they woke up, the "Good Voice" column team's third

The second bomb struck suddenly.

"The second episode of "The Voice" has a production budget of 180 million. It is the most luxurious production in history. The audio equipment purchased is the most advanced audio equipment from the British company B&W. With perfect sound performance and luxurious and avant-garde styling, we strive to give every listener

Present the most realistic sound. This equipment alone cost 18 million!"

The turmoil over the first episode of "The Voice" hasn't stopped yet. As soon as the second episode of "The Voice" came out, the Internet was abuzz again.

"Holy shit! 180 million?"

"My mom, I thought that the production cost of "The Voice" that was said online was around 1.5 million, which was an exaggeration. But the reality is even more exaggerated. The production cost was actually 180 million!"

“Has there ever been a program in the history of television programs with a production budget of 180 million?”

"No! There has never been one with more than 100 million before. Even "Super Idol" introduced by Yanjing Satellite TV only had a production budget of 120 million, and this production budget also includes the cost of purchasing the copyright."

"It's so invincible! What is the concept of 180 million? Even in the history of movies, it can be regarded as one of the few large-scale productions."

"Is audio equipment that expensive? One set of equipment costs 18 million?"

"It depends on the equipment. B&W's audio equipment is one of the most advanced audio equipment in the world, and it is indeed very expensive."

"I have to say that the sound quality of B&W's audio equipment is really perfect."
Chapter completed!