Chapter 403 The anti-party awakening alliance and the ratings surge

Author: Jianzoufeng

Chapter 403 The anti-party awakening alliance and the ratings surge

At the beginning of a new week, on Monday morning, the ratings of the previous day's TV series are summarized.

The eighth episode of "Crazy" became the first TV drama in the same period with a ratings of 1.95%.

According to this ratings data, the market price of commercial breaks should be 2.5 million per episode.

However, this is only the price standard corresponding to the data.

The real price also depends on the rise and fall of ratings.

If the ratings are on an upward trend, advertising prices will definitely need to be premium.

On the contrary, if the ratings are on a downward trend, the advertising prices will also fall accordingly.

Therefore, many advertisers now want to buy commercials for the second season of "Rush", but they have no chance.

HONOR company’s Monday regular meeting.

Liu Qinglin, the head of the advertising department, gave a high-spirited summary of new product promotion over the past week, focusing on the advertising strategy case for "Cyclonus".

Originally, he was worried that he would have to face questioning from the company's top management during Monday's regular meeting.

After all, he was the one who advocated buying the commercials for the second season of "Rush" at double the premium two days ago.

At that time, he was mentally prepared for the stormy Monday meeting.

After all, the contract for the second season of "Rush" was only signed for two days.

He felt that even if "Hurry Up" had great potential, it would still take a week or two to start to gain momentum.

However, the explosive power of "Cyclonus" was far more powerful than he expected.

The advertising contract had just been signed, and within the next two days, the ratings began to skyrocket.

Liu Qinglin also thanked the company’s CBO Li Changyan for his support at the regular meeting.

After all, without Li Changyan's signature on this 30 million advertising budget, he would have no power to make decisions.

Li Changyan was also very happy and greatly appreciated Liu Qinglin's vision at the regular meeting:

"Liu Qinglin has a very keen sense of smell when it comes to TV drama advertising. If this advertising contract had been delayed by one day, I might not have been able to sign it."

On the night when the advertising contract was signed, the ratings for the fifth and sixth episodes of "Hurry Up" went into a surge mode, with a huge increase of 30%.

As Li Changyan said, as long as it is one day late, this advertising contract will be snatched away by other brands.

…

Monday morning.

On Weibo and other online platforms, the ratings data were released, triggering discussions among many netizens:

[Wasn’t it still 1.27 two days ago? Why is it suddenly 1.95%? 】

[Here we go, the increase is 30%, I’m familiar with this routine.]

【I think I have read this script.】

[Well, the ratings of "The Pretender" are also in the same situation. 】

[The premiere of "The Pretender" should be better.]

[The data of "Pretender" is indeed better when it first airs. You will know it after watching the first episode. "Pretender" has many handsome guys and beautiful women, and the makeup is also in a good-looking direction. It is very attractive to the audience since it first airs. ]

[Indeed, "Hurry Up" is full of veteran actors, and only Meng Yu and Sister-in-law are good-looking. The male protagonists are all tanned, and they are completely incomparable to the young master of the Ming family in "The Pretender".]

[The styles of the two dramas are different. If the male protagonist of "Hurry Up" is the young master of the Ming family, the tone of the drama will be ruined. ]

[Fang Xing is also very hardworking. As a top-notch person, he can rely on his face to make a living, but he has to torment himself. 】

【When did Fang Xing become a top celebrity?】

[The top class must be the top class, should I say the top class with strength? 】

[Redefining the top class, right?]

Among the many comments discussing the plot, characters, and actors, there are occasionally one or two negative comments:

[Fang Xing is also considered a powerful faction? He is also at the top of the powerful faction. Does the person named Fang know that? 】

[That’s right, just like the look in "Hurry Up", does it have anything to do with the word handsome? It’s so ugly! (Keeping Up stills.JPG)]

These mocking remarks have caused dissatisfaction among many netizens.

After all, the works that Fang Xing has sung and performed have accumulated to a certain extent, and quantitative changes lead to qualitative changes.

Coupled with his extremely high national popularity, Fang Xing already has many fans and casual fans.

However, Fang Xingzhong never let the company manage fans, so there are no fanatic fans, most of them are just casual fans.

These casual fans like to listen to songs and watch dramas, and rarely take the initiative to go online to compete with trolls.

However, I still feel very unhappy every time I see malicious comments from trolls.

Occasionally, some passer-by fans will raise the key to refute. As the base of passer-by fans grows, the rebuttal voices gradually become louder.

[Fang Xing’s abilities are indeed average and he has only won three major Golden Melody Awards. His only shortcoming is that he did not win the Newcomer Award and will never have a chance in the future. 】

[Fang Xing is really not that good, he topped the hot song chart twice in one year.]

[Once for half a year, once for six months, right? 】

Some netizens clicked on the accounts with negative comments and found that some accounts had liked all the Weibo posts related to "Operation Black Wind" and Feng Heyu.

In addition to fans of Feng Heyu, there are also fans of Chaoyin culture boy group SPK, who are also the main force of Black Fang Xing.

Even in the rice circle, an anti-Fangxing alliance has been formed.

This anti-party awakening alliance has been in existence for a year, and there were only a small number of people at the beginning.

However, the scale has been growing.

The anti-Fangxing alliance in the rice circle is mainly composed of fanatical fans of certain companies.

Moreover, there is a very obvious timeline for the expansion of the anti-Fang awakening alliance.

This alliance first appeared after "Wulin Gaiden" defeated "Blood Rain Jiang Hu".

"Blood Rain" stars SPK captain Li Siqi as the first male lead, and Pengcheng Capital's son Chen Wenhan as the second male lead.

Therefore, the first batch of members of this anti-Fangxing alliance are composed of SPK fans from Chaoyin culture.

However, at that time, the alliance was very small and there was not much splash.

After that, "The Beginning" pressed "Pillow Sin" on the ground and rubbed it.

"Pillow Sin" has two male leads, starring Feng Heyu, a popular fried chicken from Red Film and Television, and Xiao Lunsheng, a top star from Red Film and Television.

After "The Beginning" smashed "Pillow Crime", the anti-Fang Xing alliance added new members, and that is fans of Feng Heyu and Xiao Lunsheng.

Later, "The Pretender", "The Voice of China", and albums were released.

Every time a work becomes popular, cannon fodder falls on the ground behind them. These cannon fodder fans are filled with righteous indignation and have nowhere to vent, and eventually gather to form the Anti-Fang Awakening Alliance.

Every time Fang Xing releases a song to promote a new drama, this alliance will smear, belittle, ridicule, and do everything possible online.

This time, the same goes for the launch of "Crazy".

Moreover, this time the competitor of "Hurricane" is "Operation Black Wind".

Although "Operation Black Wind" has avoided the premiere time of "Horse" and is scheduled to be broadcast in June.

However, when the two dramas were promoted in the early stage, they were indeed hyped as competitors.

In addition, this time "Operation Black Wind" stars Feng Heyu, with a group of veteran actors.

The first batch of members of the Anti-Fang Xing Alliance were composed of Feng Heyu's fanatical fans after "Blood Rain Jiang Hu" hit the streets.

Therefore, Feng Heyu's fans can be said to be the veterans of the anti-Fang Xing alliance.

This time, "Kurst" is paired with Feng Heyu's new drama "Operation Black Wind".

The anti-Fang Xing alliance is naturally attacking everywhere. As long as "Cyclonus" and Fang Xing are the topic, these NC fans will get angry.

However, the Fang Xing now is no longer the Fang Xing three years ago.

Now, the number of Lezi people is astonishing, and there are Lezi people everywhere fighting against this group of NC fans who are against the Fang Awakening Alliance.

[When I saw Fang Xing’s stills, I wanted to vomit. It’s amazing for a star to be so ugly. They used to be retouched, right? 】

[Indeed, Fang Xing lost weight and lost face during the filming of "Hurry", and he even got tanned. Unlike some idols who wear heavy makeup and cannot argue between male and female. I just like to watch this kind of realistic TV series and dare to face the ugly script.

, is truly handsome from the inside out.】

[The appearance in "Hurry Up" is what ordinary people should look like. It's not like the lead actor in a certain drama, whose face looks like putty.]

【Putty on my face! I have a picture in my mind.】

【Bamboo shoots! You are still drunk!】
To be continued...