Chapter 577 Building a Clothing Brand(2/2)
Moreover, even the materials used for various styles of clothes are marked one by one. You only need to follow the steps in the album to produce them. It can be said that they are of high quality and low price.
Produced by the system, it is naturally a high-quality product!
When He Fan showed this clothing design album to David, even David, a layman in the fashion industry, could see the importance of this album.
It can be said that with this clothing design album, you can almost occupy half of the clothing industry.
"Boss, this design album is too expensive, so it would be inappropriate to give it to Xu Taofeng like this!" David said hesitantly.
"You just have to figure it out yourself!" He Fan said with a smile.
He Fan didn't pay much attention to this design album. After all, it was just the most basic junior clothing design album in the system mall. There were three higher levels above it.
If the Xu family really plans to use this clothing design album to set up another business, He Fan will naturally come up with a better clothing design album to deal with it.
Of course, if the Xu family could follow him safely, He Fan would not waste any time. After all, basic clothing albums can already meet today's market requirements.
David nodded. He was not as indifferent as He Fan. It was impossible for him to hand over all of this clothing design album to the Xu family.
The most he can do is release part of the design drawings to the Xu family every month, and the rest can only be controlled by himself, so that he can rest assured.
After all, if He Fan handed over the matter to him, he would have to consider everything carefully, but he couldn't wait until something happened to regret it, otherwise it would be too late.
After David left He Fan, he called Xu Taofeng for a meeting.
David first selected a part of the clothing design drawings and gave them to Xu Taofeng, asking him to be responsible for supervising production.
He also asked him to prepare to expand the production line and also enter online platform sales.
After all, the current e-commerce live broadcast channel is the mainstream, and the business model focusing on physical stores is indeed not suitable for the current market.
To this end, David is also planning to find a few celebrities to endorse the clothes. After all, no matter how good a product is, it cannot avoid publicity and promotion.
Xu Taofeng naturally obeyed David's instructions.
After all, he is currently the general manager of a temporary clothing company, while David is the CEO of the company on a temporary basis and is already his immediate boss.
Moreover, David is also the spokesperson of He Fan. All the affairs of He Fan's companies are managed by David. Naturally, Xu Taofeng will not offend David.
Soon, with David's series of orders, the clothing company began to operate again.
The first is to expand the factory and directly expand the original production scale by five times to ensure that it can keep up with the sales speed in the future.
The other is to open sales channels on various online platforms, such as Jingdong, Pinxixi, Moubao, etc. These are all included.
The most expensive thing is hiring celebrities to endorse you.
Because of He Fan's relationship, David directly approached Lao Hu and Ruan Yun.
After all, the relationship between these two people and He Fan is not simple, and David naturally understands the principle of keeping wealth from outsiders.
Moreover, as a domestic first-line male star, Lao Hu has quite a few fans, and he is a fan of all ages.
As Ruan Yun is the leader of the new generation of domestic female celebrities, she naturally has many fans.
Moreover, the main spokesperson for Meizi beauty products is still Ruan Yun, and the sales results are still optimistic.
This chapter is not over yet, please click on the next page to continue reading! It would be great to have these two co-endorsing a clothing brand, and the effect is not just as simple as one plus one.
Of course, the endorsement fees for these two people are not a small amount. The annual endorsement fees are 20 to 30 million.
However, this amount of money is nothing to today's clothing companies. After all, He Fan has just invested 500 million in it, and the funds in his account are still sufficient.
The matter of inviting Lao Hu and Ruan Yun to be the spokesperson also went very smoothly. With He Fan's relationship, David did not encounter any resistance at all, so he successfully finalized the matter verbally with the two of them, and just waited for the two of them to choose a time to come over and sign the contract.
Shooting an endorsement commercial.
But this is almost none of He Fan's business.
After handing over the clothing design album to David, He Fan no longer paid much attention to the subsequent matters of the clothing company. He left all the power to David to take care of it.
At most, he would go over to take a look when Lao Hu and Ruan Yun came to Fujian City to sign a contract and shoot an endorsement advertisement, and to keep in touch with the two of them.
After all, Lao Hu and he are not just friends, they are also one of the few people who know that he has another son, and the two of them have many topics of conversation.
Not to mention Ruan Yun, the intimate relationship between the two happened more than once back then, and He Fan can still recall the original process and details.
Of course, He Fan has never visited Ruan Yun in the past two years. That is to say, Ruan Yun himself will send messages and pictures from time to time to tease He Fan. However, these are basically ignored by He Fan. He only views them from the perspective of appreciation.
Go check out these pictures…
In February, apart from spending time with Lao Hu and Ruan Yun, He Fan spent the rest of his time working as a hands-off shopkeeper.
If I'm not spending time with my wife and kids at home, or going to the summer market or Australia, I can live a leisurely life.
Chapter completed!