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Chapter 352--Film Promotion Plan

"Teacher, how is the progress of our movie?" When Alvin finished his lecture and was about to retreat, a student asked anxiously.

Ivan touched his chin: "It seems that we are doing post-rendering. You also know that our action blockbuster has many scenes that need to be completed in post-production."

Another child came over and said, "Boss, our movie won't have 50-cent special effects!"

"Think about it with your toes, how big is the investment in our movie? For other people's movies, 80% of the budget for a movie is the remuneration for the actors. What about us? In addition to lunch boxes, you don't have to listen.

Have you mentioned the salary thing? So 100% of our budget is spent on production! And the special effects software we use is currently the most advanced in the world. Even Midi Haolaiwu's company is not as good as us!

"Aiwen said proudly.

Can he not be proud? The special effects software in the post-production period of the movie is a good thing that the system rewards him with. It is simple to operate and extremely efficient. I heard that the post-production team has almost finished the special effects. By then, it only needs to be submitted for review and added with the dragon mark.

It will be released soon!

If you want to go faster, this movie can even be released on the National Day schedule. But that would be too hasty, so we might as well push it back to the Christmas season to get some votes.

For domestic movies, quality is king. The main audience of the 2021 movie market has basically passed the age of blindly paying IQ tax. No matter how many celebrities and big names are used in your movie, or how much traffic is fresh, as long as your movie is not good-looking, netizens will

We won’t go back and pay the IQ tax.

The losses suffered by the Fortress were the turning point of the fresh meat economy - the children born in the 1990s who gradually took over the main consumer power of the post-80s generation have grown up. As for the post-00s generation, their financial resources are not comparable to those of the post-90s generation.

Therefore, Ivan’s movie is a good time. He has encountered a good time when content is king and visual effects are king. If it were placed five years ago when the traffic economy exploded, this movie might have been squeezed out of the film schedule.

The lowest. Hu Yutian and Ai Wen promised that at the time of its premiere, the average film schedule of Ai Wen's movie in China would not be less than 18%... This is already quite difficult.

Hu Yutian was able to tear out so many films and put in a lot of effort. He also used his personal relationship with Mr. Yida. If Aiwen ran his own media company, he would have many connections in film distribution.

Close to zero. Want to break up with others? Save it!

Now Hu Yutian is thinking about online promotion. The smell of wine is also afraid of the alley. These days, if you don’t let the audience know that a movie is about to be released, people really won’t come to see it on the day of the release! For the sake of his company’s revenue, Hu Yutian is here

A lot of effort was indeed spent on publicity.

He first cooperated with companies such as Fat Goose Video and Youdou Video to put movie promotion videos of less than 20 seconds to 40 seconds into the advertising space. He first released various hot and adrenaline-filled scenes.

Part of it attracts the attention of the audience. Then it will be a trending topic for a few days - the theme is that junior high school students collectively make a movie to trigger public discussion.

At this time, Ivan will be at the forefront and be criticized by the public. At that time, there will definitely be sunspots and keyboard bosses standing on the so-called "educational high ground" and the so-called "moral high ground" to attack Ivan. It may even trigger another incident.

A carnival of criticism across the Internet.

Hu Yutian was a little unsure, so he discussed the matter with Ai Wen. Ai Wen said that it was the right thing to do! No matter how powerful those hot chicks on the Internet are, what's the use? Trash is trash, no matter how high it is piled

It's just a garbage dump. Is he, Alvin, afraid of others' criticism?

Will the Q City Education Bureau deal with Ivan? No! He has already reported it in advance! Will the principal of No. 7 Middle School look down on Ivan from now on? Not even possible! The movie was filmed in No. 7 Middle School! This will have a negative impact on future enrollment.

It has a very good positive publicity effect! It’s too late for the principal to be happy, how could he deal with Alvin? As for the students’ parents? They were on the set at the time! The progress of their children is visible to the naked eye! How could they be tempted by the keyboard dog?

Denounce Teacher Ai Wen?

There is nothing wrong with Hu Yutian's idea. Once the discussion among netizens heats up, the box office of this movie will not be low. Everyone will be curious about how bad a movie made by a teacher with his wife and students is. Even if it is just for

For this simple reason, they will also go to the cinema to watch it. But because their psychological expectations are quite low, what they get in the cinema may be a huge surprise.

Then word of mouth emerged - an amateur teacher and a group of amateur students produced a movie that was of decent quality! As a result, more curious people would walk into the theater to watch it up close.

They found that both the special effects and the action of the movie were extremely sharp, and they immediately became like running water.

Three people make up a crowd, and public opinion makes a difference. When a movie has a good reputation, the box office cannot be low even if it stops promoting it. But will Hu Yutian stop promoting it? No! He has already ordered the post-production team to record the scene.

The materials were compiled and produced into a small variety show, specifically telling the behind-the-scenes story of the film.

The children in Class 7 under the backstage lens are completely different from those in the movie. They are lively and cute, they are clever and cunning, and the interactive scenes where they compete with Alvin on the set are very heartwarming. Many adults can learn from this documentary-like variety show.

Seeing the shadow of myself in school can even bring back the beauty buried deep in my memory.

As long as some netizens who have watched the behind-the-scenes variety show choose to buy tickets to watch the movie, Hu Yutian's publicity strategy will be considered successful. As for the roadshow promotion... Did you see that there are stars in the movie? The only public acquaintances are the Ivan couple, but

Which of these two people would travel around the country to promote? So road shows are impossible, and Hu Yutian can only choose to promote online.

In this promotion, the only person who will be scolded by netizens may be Ivan. He is an investor, a starring actor, a teacher of Class 7 students, and the husband of the heroine... Multiple identities can easily make people confused.

He has become the target of public criticism. Netizens don't care if you make movies for your own entertainment. They will only think that this idiot named Ai is a nepotist who turned a good movie into a "family business".

No matter how much netizens complain, Aiwen will definitely not respond. The school is a relatively closed environment. Do you really think that the school police room at the school entrance is just a decoration? As long as Aiwen doesn't open his Weibo, Ivan will still see it even if netizens spray it.

not see.

Ai Wen doesn’t have a management company, and he doesn’t rely on fans to make a living. It doesn’t matter even if his character is shattered into pieces. Don’t you see, Uncle Yu Qian smokes, drinks, and perms his hair. His character is as stable as an old dog. He also smokes and is a fresh fan.

He was called a dog, but Uncle Qian was eagerly ridiculed by his playmates, who all said:

What's wrong with Uncle Qian smoking a cigarette?

When Uncle Qian smokes, my heart does not waver at all and I even want to laugh!

I was right next to Uncle Qian when he was smoking. You ask me what I was doing? I was perming his hair!
Chapter completed!
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