Chapter 285 Super Time Cool A(2/2)
Super Dimension Mobile mainly targets the young people market.
What functions do young people like to use most when using mobile phones? Chen Yu and others naturally know it.
Many of these young women like to take selfies.
Therefore, if you want to impress these young female customers, you must work hard on the camera function of your mobile phone and make it stand out.
In terms of brand, Chen Yu is well aware that in terms of brand, the newly created Super Time mobile phone, let alone Apple mobile phone, is not as good as the current Super Time mobile phone in terms of brand awareness and reputation among several well-known domestic mobile phone brands.
Comparable.
Therefore, if Super Dimension Mobile Phone wants to take a bite out of the already divided mobile phone market, in addition to being excellent in mobile phone parameters and performance, it also needs a unique highlight.
Only with unique highlights can we win over some customers in the mobile phone market segment.
Only by acquiring some customers first, and after these customers buy and use the Super Time Phone, will their experience of using it be revealed to the outside world.
In this way, you can gradually accumulate user reputation.
Otherwise, if there are only a few users, talking about the so-called user reputation is just a joke.
After seeing the appearance of the phone, Chen Yu clicked on the phone screen and began to try out various functions of the phone again.
Functionally, it is very similar to the Apple 6Plus currently on the market.
This is not surprising!
Because 20 years later, Chen Yu, the mobile phone technology of the future world that was initially sent to him, was originally the technology of Apple mobile phones.
Therefore, the current functions of this time-travel phone almost overlap with those of the Apple 6Plus.
After trying it out for a while, Chen Yu stood up, took the phone, and walked to the door.
As he walked, he said: "I will take this mobile phone back and try it out for a while. You must pay close attention to all the testing work here, and you must be strict and don't be careless!"
Manager Wu followed step by step, nodding in agreement.
Seeing that Chen Yu had already reached the elevator room and was about to enter the elevator.
Manager Wu couldn't help but ask: "Boss, I have a suggestion, I don't know whether I should say it or not."
Chen Yu turned to look at him, smiled, and said, "Say!"
Manager Wu: "Boss, I think the shell material of our mobile phone can be lowered by one level. In this way, it can not only reduce the cost of this mobile phone, but also reduce the service life of this mobile phone. Do you think?
If a mobile phone is always broken, people who buy our mobile phone will not buy our new products for a long time. If the shell material is reduced, it will not affect the various functions of this mobile phone.
, customers can still feel the powerful functions of our mobile phone, and if they accidentally drop this mobile phone occasionally, they are likely to still buy our new product, and the reputation will not get worse. What do you think?
?”
Chen Yu was a little surprised that it was such a suggestion.
Chen Yu frowned, "Do you want to reduce the anti-fall performance of this phone?"
Manager Wu smiled and nodded, "Yes! Boss, think carefully about what the previous most durable mobile phone brands have become now. Therefore, I feel that durability is not a good quality, at least for our company.
Say, not a good quality."
Chen Yu laughed and shook his head, "Don't use your brain in this regard! The main reason why those brands that are resistant to falling are not developing well now is not that they are resistant to falling, but that they have no other advantages except being resistant to falling.
As long as our Super Dimension Phone can maintain its other advantages and features, I believe that its resistance to falling will not lead to our decline, but will become another of our strengths."
After hearing this, Manager Wu frowned and said with a wry smile: "But, boss, if our users' mobile phones last forever, the frequency of replacement of their mobile phones will be greatly reduced, and they may not buy our phones again for many years."
New products, shouldn’t we consider this?”
At this time, the elevator came.
Chen Yu walked into the elevator, stopped at the elevator door, and turned around and said: "You are mistaken! Have you forgotten who our target customers are? Our main focus is young people with impulsive consumption impulses. This group has never been
They won’t want to buy a new phone only after the phone breaks. On the contrary, as long as we can launch a new phone with more powerful functions and cooler appearance, they will be interested and want to buy it!
In addition, as young customers age, they will become middle-aged and old. If our mobile phones are durable and durable, they will most likely buy from us again when they become middle-aged and old.
At the same time, once they buy our mobile phone, but they never wear it out and are reluctant to replace it with a new phone, it will also affect the sales of other mobile phone brands and reduce the market share of other mobile phone brands. I think these are good things.
, you don’t need to say any more, just follow the current standards!”
Manager Wu: "..."
Manager Wu looked a little stunned at this moment.
He didn't expect Chen Yu to be able to express such advantages.
Can you reduce the market share of other mobile phone brands by improving the drop resistance and durability of your own mobile phones? Is this still possible?
------Digression-----
Chapter completed!