The shooting time always passes so quickly.

A week passed in the blink of an eye.

The crew is on track, and it is still filming every day.

On the other hand, "Hellboy" directed by Gyro and released by Lionsgate is finally released.

The day is a week after "Spider-Man 2", and it has almost reached the end of the summer season.

"Spider-Man 2" continues the hot momentum of the previous work.

The attendance rate was very high, and it won more than 4 million US dollars at midnight preview, setting a box office record for midnight.

On the first day of the premiere, the world's totaled more than 130 million.

However, there are not many overlapping audiences with Spider Little.

Lions Gate didn't expect to steal Spider-Man's limelight, and promoted it to the theater on his own.

Friday, July 3rd.

Very ordinary day.

"Hellboy" has limited publicity investment and no fancy and wasteful premiere. In the last few days before the screening, it was a large number of bombarded movie trailers in the midnight stage of the TV station.

Even in this case, the fans who should be interested will still be interested.

The cult crowd is a very strange group of people, they will search specifically for this type of movie to watch.

Therefore, directors like Gyro who are so famous in the cult circle have not bad attendance. On average, they can get 40% of the box office and get 2.85 million yuan on the first day, although they can't even touch the little Spider's slightest.

However, it was released simultaneously around the world, and more than 100 million yuan was spent on promotion and distribution, so there was no need to compare.

However, the medium-sized production "Ace Announcer" released by DreamWorks in the same period can be said.

Because Will Ferrell and Christina Albergate hyped the crew's scandals, and both of them were actors who debuted in TV series and had a good reputation. They received $3.26 million on the first day, slightly surpassing the end of "Hellboy".

On the second day, the attendance rate of both movies increased, but the number of screenings did not change.

"Ace Announcer" increased to 3.67 million, while "Hellboy" suddenly increased to 3.43 million.

On the third day, the box office of "Ace Announcer" fell, while "Hellboy" still rose, 3.79 million to 3.56 million, surpassing it in one fell swoop.

It was not until this time that Lions Gate's targeted promotion and accurate target positioning began to gradually play a role.

As the number of viewers after watching "Hellboy" increased, the word-of-mouth effect spread rapidly.

Of course, in the eyes of professional film critics, this film is full of violence, blood, evil flavors, and garbage pieced together by extremely boring plots.

What **summoned monsters, and the monsters were subdued by the US military without any logic;

What other monsters are influenced by Dr. Silly X, who helps the US military to do things and suppress terrorist operations around the world. One fights against a group of people is too invincible and brainless.

Well, from another perspective, if the protagonist is not a monster from hell, but a superpower who has settings like Marvel and DC, it might be a very popcorn super-English movie.

But it still needs to spray it, and the Lions Gate is prepared for this.

Is it a cult movie? It's strange that you don't get criticized.

Unfortunately, these voices of bad movies cannot prevent their box office from rising.

Some viewers instead say good things for the movie, saying that it was very enjoyable and exciting, with flesh and blood flying all over the sky, and the bloodiness in the battle was directly full of blood, such as headshots, chests, throwing them out and falling into flesh mud... Anyway, as long as it is an enemy, you will have various ways to die when you meet the protagonist.

Less than a week after its release, the reputation of "Hellboy" was broken, and it was very polarized.

What I like is five stars, and what I don’t like doesn’t even want to give me one star. The objective one is basically around three stars.

In fact, it is quite pertinent. Putting aside the boring plot, there is nothing to say about the costumes and props of "Hellboy". It is a brainless B-level movie that is very exquisite and refreshing.

Although it is not very high-end and has no depth, it is just good enough to attract many cult audiences who are just changing their minds.

After all, it is not only the film reviews that can determine the box office market, but also the reputation of the film will not be determined by the difference between business and literature. Sometimes, even the quality of the film itself cannot be determined.

There is a controversy over the movie, which is not a bad thing. Is it popular? No matter whether it is a good or a bad aspect, the promotional strategy of Lions Gate already has this link, and people also follow the flow of money to criticize themselves.

......

Gyro has been scolded for a headache recently.

In this era when traditional media has not yet declined and the emerging Internet era has not yet fully emerged.

Film critics still have a lot of say.

Get the newspaper.

The comments "The plot is pale and I don't know what's going on" are pretty good. Some film critics directly began to wonder if the director's aesthetic is different from that of normal people, extremely vulgar, but he just feels good about himself?

It makes people feel depressed after watching it, but I just want to see how others evaluate it.

Just as I was worried, yesterday's box office statistics also came out 4.26 million.

The total cumulative amount of US$14.33 million in 4 days.

After a while, his subordinate Will Colin also knocked on the office door and walked in.

"A survey company hired by Lionsgate sent yesterday's sample survey report." Will Colin handed the report to Gyro and continued: "They conducted field sampling surveys in 26 theaters in 10 cities. They immediately selected 1,235 viewers, with male audiences accounting for more than 83%.

76% of the audience over the age of 20 account for;

Among them, minorities account for 54%, with an average score of 6.4 points."

This is a live survey from the audience after watching the video, and the authenticity of market potential is far beyond that of the so-called critics.

To be precise, the masses can represent the masses.

But the top is still in a bad mood.

Although the 6.4 score is indeed a bit lower for mainstream movies, it is still a passing score. Not to mention that in the cult movies, 6.4 is already considered very good, at least it is higher than the middle level.

But is it still so unhappy to be scolded?

Especially when people point at the nose to mock aesthetics.

For a director, this has already involved the issue of the foundation of his life.

Of course, he himself was dissatisfied.

He believes that the plot is outdated and is the kind of cool text template from more than ten years ago, but he cannot deny his unified scheduling of scenes, clothing and makeup.

Moreover, he did not please the image of Hellboy and used computer special effects, but actually spent six or seven hours a day to put on makeup and remove makeup, which was very troublesome to shoot.

Didn't anyone notice these?

It would be fine if you don’t praise it, but blindly belittle it makes people feel very upset.

After so many years of hard work in the film industry, he has been mingling in the middle and lower levels. The only thing Gyro is proud of is his artistic attainments in the film, three-dimensional, realistic and beautiful.
Chapter completed!