If Lehmann analyzes it, the reason why "Prada" has become a hit in his previous life.

First, it has seized the rise of feminism, and female audiences have become a force that cannot be underestimated in the film industry. In other words, female audiences have more independent consumption capacity;

The second is to accurately grasp the content carrier of the fashion circle.

The hobbies of female audiences must be different from those of male audiences, and the topic of fashion outfits and their desire to snoop in the fashion circle obviously hit the climax of female audiences.

Why?

Through "Prada", they can take a look at the scenes behind the high-end and mysterious fashion circles, see a corner of the private life of fashion celebrity Anna Wintour, and follow the protagonist Andy to get various luxury brands for free, thus becoming eye-catching.

This sense of satisfaction for female audiences is the source of the film's popularity.

......

In the Firefly's conference room, a group of people were discussing the project "Prada".

Lehman cleared his throat and said, "The screenwriter department will tell you what you think first, Nano, come first."

Nano joined the company last year. He is a British man in his thirties and is usually Jonathan's deputy.

Now, Jonathan is busy writing "The Deadly Magic" with his brother. Naturally, he has the highest qualifications in the screenwriter department.

"There are too many branches of the novel and too many unnecessary characters. The scenes are not easy to concentrate and unify. You need to make a choice in direction. If you follow the trends you have decided at the beginning, creating a luxurious environment style in the workplace will be easy to stand out."

"Also, the climax of this script is not well coordinated, the context is old-fashioned and the theme is shallow, and further color is needed."

Seeing that the screenwriter department had fully understood his ideas, Lehman smiled with satisfaction: "Nano, this is your job. I believe the final script will be modified, right?"

Nano smiled and said, "Of course."

In fact, "Prada" is also a famous Hollywood film project that makes big profits. Now that Firefly Pictures takes over, of course, this opportunity cannot be wasted.

"Blake, what do you think?" Lehman asked Black Cole, who was designated as the executive producer of the project.

The former Rodrian old man has shown his understanding of the film market, and the supervisory tasks can often be completed well.

"The structure of the story should be simple. Remove the soap bubbles in the heroine's life and concentrate on the topic of fashion, which should be able to capture the women's market."

"Yes." Lehman nodded and looked at Glenn in the Market Analysis Department again.

"You also talk about it. Let's analyze the budget investment of the movie."

"This project cannot take the winning route, so everything is based on qualifications." Glenn said carefully: "Movie fans and audiences do not care about the language of the camera, nor do they care about the innovation of narrative methods. As long as the picture is beautiful enough, the actors should not be too bad and can tell the story clearly. Everything else is so simple."

"So, what about the budget standards?"

"Prada has not many appearances, and does not need to make frequent transitions. There are not many group scenes, but they need excellent actors who can hold on to the scene. Because the story is not outstanding enough, they can only rely on actors to attract audiences to watch. According to the script, the main female is beautiful enough. In addition to her beautiful appearance, she must have a big fame and a fan base. Such a candidate is difficult to negotiate without a 10 million yuan pay. This is not a movie that is willing to demote himself."

"Where is the candidate?"

"Of course the bigger the brand, the better. The salary of the actors can account for half of the production cost." Glenn said: "Using a actress who is well-known enough can attract a lot of popularity and promote it much easier. Well, how about Miss Eva?"

Lehman shook her head, "She is not suitable, her style is different."

"Then, Jessica Elba, Kayla Knightley, Charitz Theron, and even Kate Winslet." Glenn continued to propose the candidate.

"No, these people either just sold their films and were in the rising period of their careers, or became popular early, and would not stick to the mere pay, and would definitely require a box office share. Such a price is not very affordable for a Mary Sue movie." The project producer Black was refuted.

Glenn was silent for a while, "There will be no low pay for a popular actor, especially the commercial nature of this movie is still so strong unless..."

Just as the discussion was deadlocked and the crowd was thinking, Lehman suggested: "How about Anne Hathaway? Of course, to be on the safe side, I also sent an invitation to Jessica and Charitz."

The original Anne's performance was amazing enough, and Lehman subconsciously didn't want to change the candidate.

At this time, Annie stepped into the independent circle of literature and art, and she was rarely popular and could hardly see her news.

Of course, after leaving Disney's support, Anne's career is indeed declining.

After Lehman spoke, everyone also thought about the feasibility of Anne Hathaway as the heroine.

First of all, it is definitely not to be said about beauty and temperament. The "Princess Diary" series really praised Anne as a princess. At that time, it was also known as "Disney Princess".

Besides, the pay is not too much pressure on project production. After all, as long as you don’t directly participate in the box office share, everyone thinks it’s okay.

Then, the direction of discussion is the director.

After Lehman made it clear that he would not accept it, the management was helpless against the boss and genius director, and the few of the people he worked with were not in this direction.

His personal style is strong, but he can't play a simple commercial movie without a spiritual core. Perhaps, Nolan and Wan Ziren can try it, but one has already had a favorite work, and the other has just finished "Dead Silence". He has been busy for several months and is about to take a break, so he can't catch a strong man.

Moreover, Wan Ziren seems to have never photographed a woman, but she is still a pretty woman.

You know, how to photograph a woman beautifully is also a technique.

During this period, the group thought hard and finally had several goals.

One is Gary Marshall, whose representative works are "The Pretty Beauty", "The Escaped Bride", and "The Princess Diary". His works directly send the big-mouthed beauty Roberts to a first-line actress, and also bring out the newcomer Anne Hathaway. There is no way to say how to shoot women;

The other is Jusépe Tonatore, whose representative works are "The Beautiful Legend of Sicily", "The Pianist on the Sea", and "The Cinema of Paradise". The best ones are the cameras and stories. However, this person does not like external works and may refuse.
Chapter completed!