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Chapter 905 Capital and Soft Power

I just knew that "Avatar" lacked funds, so it was not easy to get involved.

Of course, there must be room for operation. In Joseph's relief expression, Lehman and Liam sat together.

There are many project scripts arranged neatly and orderly on the desk. Some of them have been read and marked, but there are still many to be read.

"Boss, we need some motivation to invest in Cameron's project." After Liam knew Lehman's plan, he also understood that it would be impossible to spend money on it. "In terms of issuance, our family cannot afford it. We have to find a backer first, otherwise it will not be big, and the risk is too high."

Backed by Marvel and its own hematopoietic channels, Mann Media's cash reserves have accumulated by about 1.25 billion yuan. Money has never been a problem, and Cameron is not just for money, otherwise he would not have to keep spinning among the top five and never considered other production companies.

Hollywood is a circle with relatively mature rules of the game. Even if it is all money, it is divided into different levels.

It's also 100 million. Producers and directors will be happy for the top five investments, but they may not be interested in some small companies that cannot even be distributed in theaters.

Just like when Lehmann couldn't get in touch with the senior executives of French local studios, he would rather go to the film festival to gamble on luck than enter the offline market hastily.

Soft power has always been a standard for measuring capital thickness.

Even now, Mann Media seems to be booming and its capital chain is not healthy, but Blue Butterfly Pictures and Firefly Production still have few opportunities to take advantage of outsider business.

This is not a question of not having a vision, but everyone is working towards top resources. The well-known producers in the industry have discovered the five major projects they think are good.

The similar feeling is like a talent show. The first-class ones are first screened by the strongest ones, and the rest are followed by searchlights, focus and other manufacturers that specialize in chasing independent works, and then Lions Gate, and then companies with slightly inferior soft power such as Mann, Mubao, and Constantine Pictures compete for it.

In other words, those who can actively seek cooperation with Mann Media have been screened for several rounds, and the risk is already high, and there is not much hope of finding a baby. It is better to be thrown into a cold storage from the beginning, such as "Breaking Bad", "Sunny Beauty", and "Juno".

Cameron is the same. He is not stupid and has invested 500 million yuan. If there is no strong promotional channel to guarantee it, it is not really a joke about his career prospects and reputation.

Once "Avatar" is defeated, Cameron will definitely not have a good time, so if you want to impress them, Lehman must attract an ally in advance and continue to make concessions when his own strength really takes time and experience to accumulate.

So, the topics that Lehman and Liam talked about were basically five major schedules and cooperation intentions, and they chose the most suitable one from them.

First exclude Fox.

As for the other four companies, if they only undertake the issuance work, they have no intention of refusing, even if it is Universal and Disney that have already disembarked.

After all, there is no need to take risks, and advertising resources are left and right, so they are also wasted. The operating costs have to be borne. Why not do it?

Among these four companies, Warner must be the most in demand. After all, they had already lost three masterpieces in 2009, and they were in urgent need of results. It was better to have no production risk. However, Lehman also wanted to make the DC adaptation right and rule it out;

Paramount, there are many entanglements. Although Shirley Lansing stepped down, Lehman still doesn't want to contact too much and rule it out;

The only ones left are Sony Colombia and Universal.

The latter has worked with Cameron, so Lehmann prefers Sony.

Nothing else, Sony has become the king in the field of audio-visual products, and the copyright library resources in his hands are also the most abundant. Leaving it to Sony to operate can increase the upper limit of copyright development of "Avatar", but the same is true. The required accounting terms will not be too low.

After considering the pros and cons, Lehman still likes to make the project cake bigger and everyone can share it more easily. After all, the audience of "Avatar" is not a single one.

After adjusting all the preparations, Liam ran to communicate with Colombia and Jon Landau, and Lehman naturally went to meet Cameron.

......

About 5 pm.

Lehman met James Cameron in casual clothes at the agreed private club. He still looked like that, but he looked older, but he was in good spirits. Under his thin body, he still had that paranoid spirit.

Of course, Cameron was far more thoughtful than when Lehman saw him.

I remember that the first time the two of them officially sat down and talked was because of the sale of shares in the digital field. By the second time, Lehman could easily invest 500 million yuan in a movie, or a movie that he was rejected by Disney and Universal one after another.

Even Cameron thinks that things in this kind of thing are changing too quickly.

Fortunately, although he is obsessed with utilitarianism, he actually hates managing trivial matters. Instead, he can retain the spirit of enterprising and exploration for movies - young, powerful, wealthy, as long as I don’t affect my filming of "Avatar", what is going on in the set and what is going on in the later films, it’s best to watch.

Yes, the meeting between the two today is not only Lehman thinks it is important, but it is also of great significance to Cameron.

Don't forget that Cameron's studio still owes Disney, and Vita Digital's project payment was not paid. To be honest, this guy has made so many movies and has not saved any money. He either gave his wife a divorce or spent his life enjoying it.

Furthermore, Hasbro knows how to find a backer to develop projects, and Marvel also distributes a lot of profits. Cameron and Jon Landau had long thought of taking Lyman's money and could also match them with one of the top five.

In other words, Cameron recognized Lehman's investment strength. He wanted to do it simply to strive for the conditions to be implemented as soon as possible. "Avatar" should not and cannot be delayed.

So after the two of them took their seats, Cameron took out the script and scene storyboard that had been finalized long ago. "I understand the doubts of you people. Why is it an original project? The design of drama conflict is too simple."

As a director, it is customary for Cameron to deal with investors. After the establishment of "Avatar", it has also been a lot of trouble, so as soon as you open your mouth, you set the tone to avoid being confused.

"If you put aside the background and worldview, this is indeed a very simple story, is it a cliché? I don't think innovation really exists, but I never care about how complex the script is or how novel the narrative is. The point is - how do you tell this story."
Chapter completed!
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