At this time, Jiang Chen walked out of the bathroom and said after hearing what they said: "There are just some information in there, not what you think."

"Jiang Chen, why are you eavesdropping on our conversation?" Shi Yi said dissatisfied.

"No, I just happened to come out." Jiang Chen felt that he was wronged.

How could he eavesdrop?

If he wants to listen, he always chooses to listen openly and openly.

But he didn't expect Shi Yi and Hong Xiaoyu to say this.

"Shi Yi, are you still at work today?" Jiang Chen asked knowingly.

"Come on, I'll go to work in a moment." Shi Yi nodded and said, "So, you can go back after a while."

"good."

Jiang Chen nodded.

"..."

Hong Xiaoyu's eyes showed doubts.

She seemed to have hinted at it when we were at the airport before.

Jiang Chen shouldn’t be unable to understand, right?

So, what's going on now?

However, after three hours, Hong Xiaoyu finally knew the reason.

"Jiang Chen, aren't you going back yet?" Shi Yi pushed Jiang Chen and said, "I'm going to work, what are you doing here?"

"Go to work? You go to work, Xiaoyu and I will talk about something." Jiang Chen said.

"..." The time is right.

How could she go to work today?

She just wanted Jiang Chen to leave quickly.

"What did you and Xiaoyu talk about?" Shi Yi asked.

"You want to know?" Jiang Chen looked at Shi Yi.

"If you don't want me to know, you don't have to tell me."

Shi Yi felt that Jiang Chen was just looking for an excuse, but she would not let Jiang Chen succeed.

Well, not only Shi Yi thinks so, but Hong Xiaoyu also thinks so.

In Hong Xiaoyu's view, Jiang Chen knew that Shi Yi was not going to work today, so he deliberately used this excuse to stay.

"There's nothing that can't be said."

Jiang Chen glanced at Hong Xiaoyu and asked: "Xiaoyu, you are a reporter from a TV station, so I don't know what you think about traditional media and new media."

"Traditional media and new media?" Hong Xiaoyu was stunned.

Jiang Chen nodded.

Regarding the transformation of Fashion Love magazine, he decided to ask Hong Xiaoyu for his opinion.

Hong Xiaoyu is here today, so he certainly won't miss it.

"Traditional media and new media...Jiang Chen, why are you asking this?" Hong Xiaoyu asked.

"I acquired a magazine before, but now with the impact of the Internet, the magazine is also facing the transformation from traditional media to new media. Therefore, I would like to ask you your views on traditional media and new media."

Jiang Chen did not hide it. Although he and the planning director of Fashion Love magazine were mistaken by Fang Tianna and others as being boyfriend and girlfriend, that was a misunderstanding.

Therefore, it is not a problem whether Hong Xiaoyu or Shi Yi knows that Fashion Love magazine belongs to him.

"You bought a magazine? What magazine is it?" Hong Xiaoyu was very surprised.

"Fashion Love Magazine." Jiang Chen replied.

"Fashion Love Magazine? Wait."

Hong Xiaoyu walked into his room.

After a while, she came out holding a magazine.

"Is this it?" Hong Xiaoyu asked.

Jiang Chen took a look and nodded: "That's it."

"Jiang Chen, isn't your company engaged in investment? Why did you acquire a magazine again?" Hong Xiaoyu was very surprised. Fashion Love magazine is very famous. Their TV station subscribes to almost every issue, and she also buys it every time.

Watch every issue.

"You also said that I am engaged in investment, and investing in magazines is also investing." Jiang Chen said with a smile: "Now the Internet is becoming more and more developed, so in my opinion, new media will be the mainstream of the future. As long as we grasp it

You can make a lot of money if you follow the right direction.”

"Then what do you want to ask?" Shi Yi was a little surprised by Jiang Chen's acquisition of Fashion Love magazine, but he didn't care.

"It's not easy to transform from traditional media to new media. Even if I were the boss, I couldn't transform Fashion Love magazine with just one sentence. Xiaoyu is a reporter. Relatively speaking, he has a lot of experience in traditional media and new media.

I know a little bit about it, so I want to ask her opinion." Jiang Chen explained.

"Jiang Chen, actually I only did my job and don't know much about traditional media and new media." Hong Xiaoyu said.

"Xiao Yu, I just want to hear your opinion. It doesn't matter how much you know. I'm just brainstorming." Jiang Chen felt that he could actually go to the dress magazine to understand the situation of the dress magazine.

.

Even if you can't recruit Chen Kaiyi from Fashion Magazine, you can still look at the similarities or differences between Fashion Love Magazine and Fashion Love Magazine.

"Okay then, I'll just tell you my opinion." Hong Xiaoyu started speaking after hearing this.

Jiang Chen listened silently and asked a few questions from time to time.

Finally, the two discussed traditional media and new media.

Jiang Chen had some opinions from his previous life, and relatively speaking, his understanding of new media was more comprehensive than Hong Xiaoyu's. However, Hong Xiaoyu's viewing of new media as a reporter also gave Jiang Chen a refreshing feeling.

As for the timing next to it.

Forgot by Jiang Chen and Hong Xiaoyu.

But Shi Yi was not angry.

After all, Jiang Chen and Hong Xiaoyu were talking about business, not love.

Jiang Chen and Hong Xiaoyu talked for an hour, then suddenly looked at Shi Yi and said unexpectedly: "Shi Yi, aren't you going to work? Why are you still here?"

"I, I just asked for leave." Shi Yi had no choice but to make excuses.

Hong Xiaoyu smiled secretly in his heart.

Jiang Chen's method is superb.

"Then go cook, I'm hungry." Jiang Chen said.

"Okay." Shi Yi responded before reacting: "You still want to stay for dinner?"

"Xiaoyu and I haven't finished talking yet. If you go to work, I'm going to order takeout, but since you don't go to work, just go cook." Jiang Chen said matter-of-factly.

"..." The time is right.

Finally, Shi Yi went to cook.

"Jiang Chen."

Hong Xiaoyu raised his thumbs at Jiang Chen.

Jiang Chen smiled and continued chatting with Hong Xiaoyu.

Half an hour later, Jiang Chen asked: "Xiaoyu, you are a reporter, have you ever thought about becoming a self-media?"

"Self-media?" Hong Xiaoyu was stunned.

"Yes, I think you reporters can definitely start your own self-media. When self-media becomes bigger and stronger, it will also be a very good profession." Jiang Chen nodded.

Since the launch of Weibo in 2009, it has caused a wave of self-media on social platforms. In 2012, the WeChat public account was launched, and self-media developed towards the mobile terminal. Immediately afterwards, major portals, videos, e-commerce platforms, etc. all started to get involved in self-media.

Diversified fields and platforms.

Starting from this year, with the emergence of Douyin, live broadcast, short video, etc., it has become a new hot spot for self-media content entrepreneurship.

According to what he learned from An Qinghuan yesterday, many users of Douyin have begun to monetize and make money.

"Can self-media really form a business model?" Hong Xiaoyu doesn't know much about self-media.

"Of course." Jiang Chen nodded and then explained.

The business models of self-media can be roughly divided into two categories.

One type is pure online operation, that is, after gathering a certain number of fans through media content management, it looks for suitable advertisers to advertise on the platform to achieve advertising revenue.

The other type is to follow the practices of celebrities, celebrities, CEOs of large companies, etc., relying on the popularity and personal influence accumulated in the early stage of self-media, and monetize through offline channels.

Of course, there are many ways to monetize this offline, such as book publishing, speech training, corporate consulting, you can even consider opening an online store to sell books, etc.

Of course, if offline monetization is to develop into a regular and stable business project, the media founder generally needs to have a certain social identity, such as a best-selling author, university professor, media reporter, etc.

Hong Xiaoyu is a reporter for a TV station, so he has a natural advantage.

"...According to what I said, you can organically connect online and offline resources to maximize economic benefits." Jiang Chen finally said.

"Jiang Chen, I'm moved by what you said." Hong Xiaoyu said.

"Although journalists are free, if you use self-media to achieve financial freedom, you will be even more free." Jiang Chen is Aiwujiwu, and Hong Xiaoyu is Shi Yi's best friend, so he naturally wants to help.
To be continued...