The next morning, Chen Qingyi drove to Yangzhou with Zhang Chuang. Although she didn't know what the result was, she finally had an expectation. If you live in this world, you should not fight if you can succeed, because the confrontation will be unexpectedly defeated and even both sides will be injured.

At noon, I met Han Feng again and formulated a promotional strategy for the second store of "Fatty Case" that will open tomorrow.

In fact, promotional strategies should have been formulated early, but because I have been busy with trivialities some time ago and have been delayed, I have a deeper understanding of the need to establish a professional marketing team.

At about three o'clock in the afternoon, Han Feng and I finally completed the formulation of the promotion strategy in a hasty manner, and immediately asked the store manager to go to the advertising production company to express the newly released promotion plan in the form of a giant poster.

After three hours of high-intensity mental labor, I finally lit a cigarette with Han Feng for a moment.

Han Feng took a puff of cigarette and said to me: "Zhang Yixi, I really admire your marketing talent. You are very good at understanding the hidden needs of the market. The formulation of marketing strategies is extremely penetrating and can often stimulate the audience's strong consumer demand."

"Liao Praise, Mr. Han..." I took a puff of smoke and said with a smile.

Han Feng shook his head seriously and said, "The mountain product nutritional and healthy package you made in Fatty recently has a very good market response. For example, although the wild mushroom stewed chicken soup is sold for 18 yuan per bowl, consumers are very interested. It was sold out for a few days. Our per capita consumption has also increased from 15 yuan to 30 yuan because of the addition of the mountain product nutritional and healthy package, which is equivalent to double the turnover."

"The success of Shancai packages is also because we have a large fixed consumer group. If we don't have this foundation, it may not be successful."

"Yes, marketing is really a link, and it requires decision makers to have a big view and wisdom, so it is really difficult to create a successful brand... I personally am optimistic about the potential of the Fatty Clothing brand. Zhang Yixi, on behalf of our group, I invested 20 million to buy the operating rights of the Fatty Clothing brand and hired you as the brand director. How about it?"

"Get out of here, I want to buy the operating rights of the fat man's file for 20 million." I laughed and just thought Han Feng was joking with me.

"If you think this price is not sincere, you can add it." Han Feng said to me seriously.

I stared at Han Feng for a long time: "I really want it?"

Han Feng nodded.

I didn't ask Han Feng the reason, nor did I ask, when you suffer a heavy blow, a brother would not hesitate to call on the resources of a group to help you, then he is worth your share of all. Moreover, 20 million is really an astronomical figure. As for the "fatty file", no unit or individual dares to buy it at this price.

"We are back to the town now. If President Fei is willing to sell me, there will be no problem. After all, he holds 70% of the shares." I said.

.........

That night, Han Feng and I rushed back to the town and met He Fei.

He Fei was surprised to see Han Feng and I return at the same time, and handed me and Han Feng a cigarette each and asked, "Tomorrow, Fatty's second store in the city will be opened. Why are you back?"

I said to He Fei, "You sit down first, and I have something to discuss with you."

He Fei looked at us with some trepidation. He also heard about the recent "Sea View Coffee". He should be worried that Yan Zhiyuan had also taken action against the "fatty" position.

Han Feng smiled and signaled He Fei'anxin, then said: "I want to acquire the Fatty File on behalf of our group... The purchase price is 20 million."

After Han Feng finished speaking, He Fei was so shocked that the cigarette he had in his mouth fell down. He hurriedly picked it up and took a deep breath, then asked, "How many?"

“20 million.”

He Fei was stunned and said with a long time, "I have 70% of the shares, so I can get 14 million. Is that what I mean?"

Han Feng and I nodded at the same time...

"Oh, my mother...I'm old, I'll go out and slowly..." He Fei said as he picked up the cigarette on the table, slapped his head and walked out muttering.

Han Feng and I looked at He Fei's back, smiled at each other, lit a cigarette and started chatting.

I smiled and said, "It seems that there is no problem for fatty boss to transfer the fat man's post. Let's wait for him to recover."

Han Feng nodded and said, "Actually, I hope to win-win if I buy Fatty. If Fatty agrees with the acquisition, I will be at ease. For our brothers, don't be unhappy because of these things."

"Don't think too much. Actually, I have always been operating the fat man with a grateful attitude towards the fat man and his wife. Now the transfer can make them have food and clothing for the rest of their lives, so I have no shortcomings. I just free up my energy to prepare for Xiluo and reopen the business!" I patted Han Feng's shoulder and said.

"Well, actually, since I returned from studying abroad, I have been ineffective in the group. This time I went back to Shanghai, my father had a long talk with me, and I did feel that he was unable to do so. Although I am not very interested in running the group, responsibility is greater than anything else. One day I will carry my father's career on my shoulders... I hope to use the Fatty File project to make the old antiques in the group recognize that Han Luo still has the ability to operate and make money!" Han Feng said to me in a complicated tone.

I took a deep breath of cigarette. Although Han Feng did not explain it clearly, I knew that he and his father must have reached some kind of agreement. Han Feng must have made great compromises and sacrifices to help me and "Seaview Coffee"!!

"I will definitely help you build the brand of Big Fatty, at least the number one brand in China's fast food industry." My face was extremely serious, and this was my promise to Han Feng.

"Come on, for the responsibility!" Han Feng extended his hand to me.

"For the responsibility, come on!" I held his hand and punched him gently in the chest. There was no need for too many words between men. A promise was enough to fight for it for a lifetime.

......

After a while, He Fei finally walked back from outside, sat down opposite us, and lit a cigarette. His expression was so complicated that it could not be described in words. Undoubtedly, the huge investment of 14 million yuan was extremely attractive to him, but the "fatty" was his hard work.

"I have two requirements..." He Fei was silent for a long time, took a deep breath of cigarette and said to Han Feng.

"Mr. Fei, please make sure you ask for anything, I will definitely be satisfied." Han Feng said with certainty.

He Fei nodded and said with a serious expression: "First, I hope: I can continue to cook for the students in the fat man's stall in the town."

"This is absolutely fine."

"Second..." He Fei said and looked at me.

"Mr. Fei, you don't need to have any scruples. Everyone is so familiar with you, just say it!" Han Feng said and gave He Fei an encouraging look.

He Fei nodded and said, "I can only get 10 million for these 20 million. The remaining 10 million is Xiao Zhang's... You must be self-aware. If it weren't for Xiao Zhang's operation, it would be good if the fat man could sell 200,000 yuan. He would be 6 million, which is really unreasonable."

Han Feng kept a smile and patted He Fei on the shoulder and said, "Mr. Fei, Zhang Yixi will not be short of the 4 million in the future."

"Mr. Fei, this is what you deserve and you don't need to refuse." I nodded and said to He Fei. This is my truth. If I cared about the 4 million, I would have been an independent fast food brand outside the "fatty box".

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I do have the plan to finish the book as soon as possible. The bookmarked is a 1.5 million word contract, and now it is close to 1.2 million. According to the word count, it is already close to the end. I will not judge whether this book is satisfied with it now. I will leave it to everyone to judge after writing it! With more than 300,000 words left, you can still write the ending without hasty. Thank you for your continued support... I am worthy of my readers, and I have not paid for reading with you for at least 1.2 million words. What will happen later? I still have to wait for the website to notify you.
Chapter completed!