Chapter 163: Go to Yunzhou!

To attract businessmen to Yunzhou and to attract wealthy and leisurely people to appreciate the scenery of the grassland, Yunzhou must also have a service awareness in this regard. In Dongjiaji, those who want to enter Yunzhou can obtain a postcard-sized payment voucher after paying road taxes according to the prescribed laws of the imperial court. There is a Yunzhou logo printed on the upper left corner of the front of the voucher, and the rest of the large space is a landscape painting somewhere in Yunzhou. Due to the limitations of printing technology, even Ye's workshop cannot do color printing now, at most it is three-color color printing, but everyone still fully explores it.

To achieve the technical limit, a total of 36 pictures were designed for the certificate, using metal etching, wood prints, lithographs, etc., which showed the scenery including Thunder Cliff, Snow Wolf Lake, Dihe River, Benlang Yuan and other places. On the north side of the certificate, except for the one-third of the place on the far right, which is used to stamp a receipt stamp and a time stamp, the rest are divided into two parts. Some of them reiterate the meaning of Yunzhou welcome you in emotional language, and the other part introduces the location and characteristics of the entire side of the certificate, and also indicates the creator of the picture.

Since vouchers are really very exquisite, and the only way to obtain vouchers is to pay road taxes. There are many people who are very generous at hand and don’t care about money to collect a set of thirty-six road taxes at once. You should know that a road tax is not limited to one person, but can include four entourages and horses, carriages and other means of transportation. When this tendency to collect, Ye Tao’s design team promptly launched a sheepskin cover and a collection book in the exquisite silver-silver card paper, and began to design limited edition vouchers for various festivals, especially the unique festivals of the Yunzhou tribe.

In the six major cities in Dongping, the Yunzhou Investment Promotion Conference and Promotion Conference funded by the Yunzhou Development Fund also achieved great success. For example, in Danyang, when using the explanation hall of the Yi Zhan Building to conduct the promotion conference, the entire small square outside was full of flags and flags printed with the Yunzhou logo. If it was placed in later generations, Ye Tao's team won himself an advertising award of "best area coverage", but there were no competitors in this time and space. Each participant could receive a beautifully printed brochure. The brochure was accompanied by a folding map, which was an aerial view type, inaccurate map, which depicted the topography of Yunzhou, the location of various cities and important towns, and the location of markets in a freehand way. The first part of the brochure outlines the geographical location and characteristics of Yunzhou, the approximate area and population. The first part of the brochure outlines the geographical location and characteristics of Yunzhou, the approximate area and population.

The word, geological landform and climate conditions. The second part describes the historical changes and current situation of Yunzhou. The third part is the rough distribution of Yunzhou's resources and explains that Yunzhou is a hot land full of business opportunities. The fourth part introduces various unique and charming natural scenery north of Yunzhou and Yunzhou. The last part is a very detailed guide to business travel, including the transportation conditions of Yunzhou, where there are inns or FedEx passenger transport services, what are the more famous specialty foods there, what are the famous inns and hotels, how much the transportation and food cost in various places, etc. After this part, the brochure also states that Yunzhou will do its best to ensure the safety of merchants and passengers. On the back cover of the brochure, the Yunzhou and Yunzhou Development Fund Land Marks are printed. The whole brochure has a modern atmosphere.

Another type of print is even more unexpected. It is a folding page that can be opened. The back of the folding page is the same as the travel guide of the last part of the promotional brochure, but at the end, there are several more distinctive hotels recommended by Luqiaoshi and some villas that are willing to charge a certain fee to stay for accommodation and dining. On the front of the folding page, the existing main roads in Yunzhou are abstracted into lines of different thicknesses, connecting stations of important locations. Each station is represented by a circle with the name of the station in it. In other blank spaces on this side, there are detailed descriptions of each station, about what scenery is around these stations, what towns and markets are there, and also

There is the cost standard for staying at this station or changing a carriage and horse. In the lower right corner of the folding page, the use of this folding page is printed in red: after these important stations marked on the folding page, you can ask the folding page to stamp the seal of the station on the folding page. The content of the seal is naturally closely linked to the local conditions. Some are pine trees, some are horses, some are cows, some are Ganoderma lucidum, and some are lambs, both of which are all. The eleven stations cover most of the development and semi-development areas of Yunzhou from Dongjiaji to the original Benlang. It is very representative. After collecting the seals of a total of eleven stations, you can receive an exquisite souvenir at the Luqiao Department Office of the Dongjiaji Camp.

And those souvenirs are indeed exquisite: Thunder Cliff scale model, bronze chariot and horse scale model, one of the bridles, saddles, horse whip, breeches, belts, hats with Yunzhou logo... And all souvenirs are limited edition and have unique numbers. What is particularly difficult is that the set of horse harnesses, which is probably more difficult than simply running dozens of times in the entire Yunzhou area.

Ye Tao is not a reckless person. Since many printed materials and related content have many Yunzhou situation introductions, in order to avoid being attacked and leaked military information in the future, the specific numbers and real situations provided in the booklet are quite different. Before the official release, everything was reviewed by the Ministry of Revenue, the Ministry of War, and the Intelligence Bureau. Everyone signed and confirmed that there was no problem with the publication of these materials. These signatures and confirmations naturally became a model of Dongping's procedural justice. What responsibilities are there in the future, but it is impossible to put them all on Ye Tao. The Dongping court's departments, who handled the Dongping court, lamented that Yu Dongping did not have it.

There is an institution that can specifically guide public opinion to control public opinion. No one has specialized in academic and social influence, but he also lamented that Ye Tao's wonderful ideas emerge one after another. As soon as they signed and confirmed these things, Ye Tao spread the propaganda in Yunzhou in a short time, and people could hear people talking about Yunzhou almost everywhere: merchants whispered and discussed the possibility of making money in Yunzhou; guys who had some spare money and were more wild-hearted wanted to see the scenery... The package travel plan launched by Yunzhou Jingluofu Luqiao and FedEx was quite reasonable, and everyone couldn't help but feel moved.

Ye Tao's combination of punches in promoting Yunzhou was not finished, and "going to Yunzhou" was no longer just a slogan on the brochure. The Dongjiaji camp has ushered in the first wave of people, and the staff of the Dongjiaji Office of the fully prepared Luqiao Department are enthusiastic and kind, and do not show the airs of the court officials at all, fully demonstrating the hospitality side of Yunzhou. With the abortion mainly of businessmen with a keen sense of smell entering Yunzhou, Luqiao Department and Yunzhou Development Fund promised to ensure safety as much as possible... It is imagined how people who discovered business opportunities or enjoyed the beautiful scenery would praise Yunzhou after they returned.

Tan Xiaopei, who knew very well about Ye Tao's mission, could only smile bitterly as he looked at the reports sent endlessly. Ye Tao was too good at doing business, too flexible, and able to fully mobilize the various resources around him. Many of the people who returned to Dongping for publicity were "trainees" selected from various places by the inner government. Some of the people sent back to promote for publicity were not entered the second round of training because their personality or ability was not suitable for work behind enemy lines, while some were sent back to test their skills in interpersonal communication and persuasion after entering the second round of training in the name of "internship"... Ye Tao never neglected serious things. More than a dozen of those very talented guys have passed all three rounds of training and have already started working behind enemy lines in Xiling.

It is precisely because of knowing all this that Tan Xiaopei felt that Ye Tao's work ability was too strong. Although Ye Tao had been sharing work and promoting work through several different teams from the beginning, just with Ye Tao's team's ability to control and cultivate talents, I'm afraid that the entire Dongping would not find a second one. Perhaps Tan Weixin can compare with him, but Tan Weixin does not have such a good body and has such abundant energy to work like this.

What's even more amazing is that Tan Xiaopei knew that Xu Jingtian had promised Ye Tao to cooperate with him, but in a series of things, Ye Tao did almost nothing that exceeded his authority, but just did the things in his hands more colorfully. Although this colorfulness would inevitably attract the attention of those in the court, and perhaps even more awakening some people's disgust towards Ye Tao that had never been completely asleep, this colorfulness would indeed help to smoothly introduce Yunzhou from the track of a quasi-wartime economic system to the comprehensive development path headed by a strong army with Dongping. In this process, Ye Tao even gave the inner government and the Dai family closer cooperation, and the consistency of interests was much more reliable than a simple in-law relationship. The revitalization plan of pulling tribes into Yunzhou is more conducive to the stability and development of Yunzhou, and the long-term stability of Dongping, as a unified country in the future.

Thinking of this, even if Ye Tao did such a grand job in the position of Luqiaosi, which should have been ordinary, was not Tan Xiaopei's original intention, he could only applaud and try his best to help Ye Tao eliminate some hidden dangers.
Chapter completed!