Chapter 304 Brand
Zheng Jiaqi had never expected Ye Chengfeng to know the market of her agency so well, but she didn't care, because this was the previous situation after all.
All the situations have been reversed due to Zheng Jiaqi's overnight popularity on the Internet. She is now a popular bun for many game companies. As long as she nods, she can earn millions at any time.
Zheng Jiaqi couldn't help but smile at Ye Chengfeng, "Mr. Ye has investigated the situation of our company so clearly. He may not be interested in my company."
Ye Chengfeng smiled at Zheng Jiaqi and said, "To be honest, Queen Zheng, you said, I am indeed a little interested in your company... and I want to discuss the future development of your company with you."
Zheng Jiaqi couldn't help but feel moved. She was just talking casually, but she didn't expect Ye Chengfeng to really fall in love with her company.
Ye Chengfeng continued to tell Zheng Jiaqi that I don’t have much money in my hands, and I don’t have much money. I have also invested in a lot of businesses recently, including real estate and gaming industries. However, I plan to diversify my investment and are very interested in your modeling agency.
Zheng Jiaqi asked Ye Chengfeng, why did you have a modeling agency before, so why are you interested in my industry?
Ye Chengfeng and Zheng Jiaqi said, in fact, before I came to find you, I didn’t have this plan. I didn’t have this plan until I sat here and saw you again.
He also continued to tell Zheng Jiaqi that I have even considered that you are becoming popular with the help of the Internet. If you are determined to make a comeback to solve the company's debt problem, it will definitely not be difficult, but the problem is what to do in the future.
Zheng Jiaqi's expression couldn't help but move when she heard this. She had actually been struggling with this issue after these two days. She started a model agency at that time because she was not valued by the original company, she was so angry that she used all her savings to open such an agency.
At that time, Zheng Jiaqi relied on some of her personal connections in the circle. Although the company was not as large as those large brokerage companies, it was also very exciting.
But after all, Zheng Jiaqi is not an excellent agent. It may be good for her to go on the catwalk, but if she really wants to support half of the sky, she is still from Alexander.
If the time is short, you may not be able to see anything, but after a while, the company's various disadvantages will gradually emerge.
Zheng Jiaqi originally planned to end her company, but she didn't expect that she became popular for no reason. Her unyielding personality told Zheng Jiaqi that this was her opportunity.
However, Ye Chengfeng's words reminded Zheng Jiaqi that even if his debt was resolved, it did not mean that the company's problems would disappear and the problems still exist.
In other words, as long as the company's problems still exist, the company is a bottomless pit. No matter whether you are popular or not, you cannot fill the company's loopholes. This is the problem Zheng Jiaqi is worried about now.
Even if Zheng Jiaqi has accepted a five million agency contract now, this five million can operate the company's finances for half a year or even a year, but if a company has to rely on this, is there still a need for existence?
If Zheng Jiaqi chooses to end her company and live entirely on agency fees, it is equivalent to getting rid of a burden. The annual agency fee is completely net profit, which is not better.
But if Zheng Jiaqi really endured the pain and closed the company, she was really reluctant to let it go. After all, this was her hard work over the past few years. More importantly, if it was closed, it would mean her failure in this industry.
After thinking through this, Zheng Jiaqi looked at Ye Chengfeng seriously, "You really plan to invest in my company."
Ye Chengfeng nodded seriously. Although I have never been in contact with your industry, the business practices in the world are similar. I believe that an agency will not be very special.
Zheng Jiaqi immediately asked Ye Chengfeng how his company would start to adjust after investing in his company.
Ye Chengfeng took a sip of cigarettes, looked at Zheng Jiaqi for a while, and then two words "brand" popped up with the smoke that was spitting out of his mouth.
Zheng Jiaqi couldn't help but look at Ye Chengfeng hesitantly, muttering, "Brand."
Ye Chengfeng extinguished the cigarette butt and said to Zheng Jiaqi, "Now you are just like a celebrity. As a celebrity, how can you bring the greatest benefits to yourself?"
Zheng Jiaqi looked at Ye Chengfeng with only a little understanding, "Now major game manufacturers have taken a fancy to me and asked me to be a brand agent. Does this mean the brand you mean?"
Ye Chengfeng sneered and said, "This brand agent is someone who spends money to hire you to build your own brand. To put it bluntly, it is just to use your popularity to increase the popularity of their own brands. The brand I mentioned to you is not someone else's, but your own, and it is a brand closely related to your three words Zheng Jiaqi."
Zheng Jiaqi was stunned and stared at Ye Chengfeng in a daze. It was obvious that she didn't understand how the three words Zheng Jiaqi could be linked to the brand.
Ye Chengfeng continued to tell Zheng Jiaqi that now that you are so popular on the Internet, your name is already a brand, but the question now is how to use your brand.
Zheng Jiaqi immediately asked Ye Chengfeng, since you have decided to invest in my company, you must have your ideas.
Ye Chengfeng told Zheng Jiaqi that he has indeed helped you figure out how to use your brand.
He told Zheng Jiaqi, just take a game company as an example. After a game becomes popular, how should this game be maximized?
Zheng Jiaqi shook her head and said she didn't know. Ye Chengfeng also realized that Zheng Jiaqi was indeed an idiot in business.
He immediately told Zheng Jiaqi that he would not talk about games, an industry that you don’t know very well. You have always watched "Pleasant Goat and Grey Taro".
Zheng Jiaqi immediately nodded and said, this is the most popular cartoon in China.
Ye Chengfeng and Zheng Jiaqi said that "Pleasant Goat and Big Big Wolf" was first popular in TV cartoons, but what will they do afterwards?
Zheng Jiaqi still expressed confusion. Ye Chengfeng immediately continued to say that they immediately began to invest in the production of a series of peripheral products related to cartoons, such as various toy dolls for animation characters. After that, they were not satisfied with the small screen, but began to enter the big screen, and the box office was not low every year. This is why the cartoon marketing team should have made full use of the brand "Pleasant Goat and Big Big Wolf".
Zheng Jiaqi then understood a little and immediately said to Ye Chengfeng, "What you mean is that I want to make full use of my fame and make a series of products related to me."
Ye Chengfeng snapped his fingers and said to Zheng Jiaqi, you finally figured it out.
Zheng Jiaqi touched her head and said, "I can't produce some dolls and dolls, either. I'm not an animated character, and I'm just thinking it's sex toys."
Ye Chengfeng couldn't help but be impressed by Zheng Jiaqi. She could even imagine that this IQ was really a clumsy plan.
He patiently told Zheng Jiaqi that of course the development path of each brand will not be exactly the same, but the principles are the same.
Games and animations can produce toys, dolls and dolls, but you run a modeling company, and think about what is the closest thing to your models.
This time, Zheng Jiaqi was no longer stupid and immediately said, "Clothing."
Ye Chengfeng nodded with satisfaction and said to Zheng Jiaqi, "That's right, you want to form your own clothing brand."
Zheng Jiaqi was in trouble again, "Will anyone really wear my avatar printed on my clothes?"
Ye Chengfeng was completely convinced and immediately said to Zheng Jiaqi, "The clothing I mentioned is not a cultural shirt, okay, what I mean is that you must start designing clothing that is close to your brand. If you are interested in learning design, then it is best. If you are not interested, we can spend money to invite famous designers to design. The clothing I mentioned is not a cultural shirt, OK."
Zheng Jiaqi finally understood completely. After looking at Ye Chengfeng for a long time, "This idea is good, but I can do it myself, why do you need to invest?"
Ye Chengfeng lit another cigarette and said to Zheng Jiaqi slowly that everyone can do anything, but not everyone has ideas. In other words, what you lack is not the person who does things, but the planner who plans for your company for the next ten years, or even the next twenty or thirty years."
Zheng Jiaqi's heart suddenly moved, and she stared at Ye Chengfeng for a while, then smiled and said, "I really can't tell, you really have a good idea of investment."
Ye Chengfeng smiled and said to Zheng Jiaqi, "The most important thing for everyone is not how much money they can make, but clearly knowing their position in this world. After these investments, I think if I really want me to do a business, it may not be the best and most profitable one. But letting me find a right direction to invest may be the way out in my life. So I can only be a successful investor in this life, but not a successful entrepreneur. The same is true for you. You may be a successful celebrity, but not a successful businessman."
Zheng Jiaqi looked at Ye Chengfeng and hesitated for a while before she said to Ye Chengfeng, can you give me time to consider?
Ye Chengfeng nodded, stood up and said to Zheng Jiaqi, I will give you a day to consider. My biggest problem is that I am impatient.
Zheng Jiaqi got up and gave it to him. After sending Ye Chengfeng out of the office, she asked Ye Chengfeng again, whether the prerequisite for cooperating with you is to sign an endorsement contract for your game company with you first.
Ye Chengfeng smiled at Zheng Jiaqi and said, "This is inevitable. All my investment businesses must maximize their interests, otherwise how can I be a qualified investor."
Zheng Jiaqi nodded and asked Ye Chengfeng how much money he would pay if she signed a contract with their game company and agreed to be an endorsement of their game.
Ye Chengfeng smiled and told Zheng Jiaqi that there will definitely be no more than those big companies, but it will definitely not make you feel very poor. It will definitely be a relatively reasonable price, because if we sign a contract, our cooperation is not limited to one endorsement.
After hesitating for a while, Zheng Jiaqi shook hands with Ye Chengfeng and said goodbye, "I will call you at this time tomorrow at the latest."
Ye Chengfeng held Zheng Jiaqi's hand and smiled, "I'll wait for your phone number, I hope you don't miss this opportunity."
Chapter completed!