Chapter 4: Stress(2/2)
This has caused a lot of discussion in the company.
People said, "So many veterans are waiting to be promoted, he doesn't need it."
"And college students from prestigious universities."
After chatting for a while, Su Qingyue was tactful and wanted to get up and leave.
Someone knocked outside.
Chen Feng looked up and waved his hand quickly, signaling the other party to come in: "Guan Er. Just so happens that the new manager of the interactive entertainment marketing department, I just arrived today, so you can get to know each other."
Su Qingyue stood up and turned around.
I saw a middle-aged man wearing a light yellow shirt and black-framed glasses and a slightly fat body walking in.
"Su Qingyue." Su Qingyue introduced himself and shook hands with him.
"Guan Er."
Just a moment of shaking hands, Guan Er pulled his hand back.
Su Qingyue discovered that he was not wearing an ordinary myopia mirror, but a color-changing mirror.
Chen Feng introduced: "Guan Er is the brand marketing manager of our company."
"I will ask you to take care of you in the future." Su Qingyue said with a smile.
"You can't say, you are also an independent department," Guan Er waved his hand, not even bothering to be polite. He sat down, looked at Su Qingyue like he looked at his younger brother, and said something in his words: "Can you still adapt from a small town like Nandu? After all, Pingjing is an international metropolis, and many rules are different."
When Su Qingyue heard that he was holding a gun and a stick, he didn't mind too much and replied casually: "It's all the same traffic lights, a politic road, what else can there be different."
"The theory is correct, but there is a big difference between large companies and small media."
"There is also the same thing, that is, do things seriously." Su Qingyue continued.
"I heard that your pen name is AK47, why isn't it M16?"
"Those who are blind are all tools to destroy the enemy. You can call me anyway. You can also call me a tank or cannon."
Su Qingyue answered without any so-called.
Guan Er's face was not good, and he had never been criticized like this before.
In front of Chen Feng, it was a little embarrassed.
But Chen Feng looked indifferent.
He looked at Su Qingyue with great interest.
I feel like I chose the wrong person.
This person is unruly and very different from the previous marketing manager.
Before, that guy would be criticized by Guan Er every time and could not speak.
When doing things, you are even more timid and always afraid of offending others.
A shopping mall is like a battlefield, and when fighting, it must be offensive and wolf-like.
How do you do something if you are afraid of offending others? Chen Feng always educates him, but it is useless.
"Oh, by the way, I have a half-year public media advertising contract here, which is from Le Monde. You will approve the payment later. After all, this is for your department's products and brand promotion." Guan Er said, as if ordering me.
I remembered what Song Xiaoxuan and Brother Guang said yesterday.
Su Qingyue had a smile on her face.
"You wait a moment, I need to get familiar with the work here, and I have some planning adjustments."
"Plan? Adjustment?" Guan Er was stunned for a moment.
The last marketing manager of their department was always very happy.
Although he is at the same level, he makes Guan Er look like his superior.
Now that the approval of the payment has been criticized, Guan Er couldn't bear it and asked: "What are your plans to do? Brand promotion is a fixed media, just do it seriously."
“Fixed?”
"Isn't it?" Guan Er asked back.
"I don't think so, because my plan may change."
"What can happen?" Guan Er's voice was a little high, and he had never been rejected like this.
"I want to redefine the media delivery strategy and manuscript direction based on "Warrior World", because I found that our delivery did not have detailed data support."
"Do you have one?" Guan Er said.
"Yes."
Su Qingyue said, taking out the notebook he had prepared from his bag and spread it on the table in turn.
Let me introduce to Chen Feng and Guan Er what they do,
Chen Feng leaned over and saw the outlined drawing on it.
The above are various manuscripts and analysis of various data published by Hualuo Company in Ping Media and Online Media.
Su Qingyue talked for a long time.
Finally, I made a summary: "I found that although the company invests a lot of money in print media, its growth efficiency is very average; while the investment in online media is very low, the growth rate is very high. At the same time, based on the audience's popularity, I think the promotion of the martial arts world needs to be adjusted."
"Where did your data come from? There was no background in the company." Guan Er was very disdainful. Through the color-changing mirror, Su Qingyue knew that he was very dissatisfied.
"I have friends from various media, online media have found professionals, and the company's various external news. Of course, some of my data are public data and may not be accurate. So I came to the company to get in touch with more core internal data and want to analyze it carefully."
Su Qingyue finished speaking and looked at Guan Er.
Guan Er's face was red and red.
I had to point to his notebook and change the topic: "Your notebook is broken enough, why don't you use PPT?"
"I originally wanted to send a PPT in the afternoon, but Manager Guan said that, I will take it out in advance." Su Qingyue pointed at Chen Feng with the required explanation.
"It's okay, it doesn't matter which medium to choose. The important thing is to discover and solve the problem." Chen Feng was very satisfied. For a long time, he also felt that the company's publicity seemed to have some problems, but he could not find a better solution.
Guan Er was about to speak again.
Chen Feng interrupted him.
"Okay, you two will know each other now. Qingyue, go down first, hurry up and prepare."
"OK."
Su Qingyue stood up and left, leaving Guan Er with anger.
Chapter completed!