Youdao is a monk who hits the clock every day. As a chairman who wants to get a salary, Liu Yi is a must to go to work every day. Even if he wants to be lazy, Xia Tian will not agree. Of course, if he makes up his mind and is going to be lazy, no one can stop him.

Liu Yi came to work early today. It was not that he was confused and he knew that he would return, but that he could not do the routine "morning fortune" every day, so it was too boring to stay at home.

Of course, he didn't dare to say this reason, otherwise Xia Tian would definitely get angry. In fact, she was almost getting angry now.

Which group has such a chairman! He is holding a meeting that determines the fate of the group. He still has the leisure to play games with his legs crossed his legs and devoted himself to it?

"Chairman, do you have any opinions on the matters discussed just now?" When Xia Tian said 'respecting' to Liu Yi, he usually was not in a good mood. But often the more she did this, the less concerned Liu Yi acted.

"I have no objection to personnel, but before the roadshow, we need to do one thing." Liu Yi quit the game, flipped his phone over, and looked at the core team members. Everyone was not sure, and they didn't know what he was selling.

"Do you remember the famous 'Ice Bucket Challenge' in 2014?"

There are no stupid people in the core team, so I can understand the meaning at the beginning. The 'toothpick', which is responsible for the construction of the publicity network, replied: "Boss, I have thought about this idea, but we thought it was not feasible after discussing it. Although the ice bucket challenge is very popular, it is essentially a charity event. We are doing business and making money..."

"Wrong!" Liu Yi interrupted the toothpick and said, "We are going to do business, but we need to give customers a reason first."

Liu Yi put down his phone. He reached out and pulled the whiteboard next to him, picked up the whiteboard stroke and drew a simple picture.

"The so-called 'Korean Beef' is essentially beef, and it is not the top beef. But why are our selling prices less than half of that of Korean Beef?"

The 'toothpick' was in the heart. He rubbed his hands, showed a hint of obscene expression, and said with a flattering smile: "Boss, I understand. What do you mean is, let's use the fake to be real?"

Liu Yi raised his hand and slapped the 'toothpick' on the forehead. He cursed: "I'll make you fake the real one, I'll make you fake the real one!"

The 'toothpick' covered his head and shouted, "Boss, what do you mean?"

"Shut up if you want to know, don't interrupt!" The 'Submarine', the mortal enemy of the 'toothpick', reprimanded him with a chance. Then he looked at Liu Yi and said, "Boss, his IQ is too low and he can't understand your deep meaning. I understand, I understand, you say, you continue to say."

A boo suddenly rang in the conference room, and the toothpick whispered to the 'flatter'.

Liu Yi glared at the two of them and continued: "I mean, Korean beefs are so expensive, and there are fixed consumptions every year. This shows a problem. In the values ​​of Koreans, "eating Korean beef" is a high-end enjoyment. They eat not Korean beef, but to be precise, what they eat is not just Korean beef, but the nobleness and vanity that the "eating Korean beef" can bring to them."

"However, since the popularity of Korean beefs has gradually spread, this sense of nobility and vanity has been declining year by year. You can afford it, and I can afford it. Everyone can afford it, so Korean beef has become an ordinary consumer product. It has lost its added value and its core value."

"So, we have to do this!" Liu Yi's voice raised a little, and everyone subconsciously sat upright and listened to his summary and arrangements.

"Phase 1: We want Koreans and even people all over the world to understand one thing. Only the Hannibal in Hengcheng can be called 'Hanbal ink'. It is the most advanced among Korean bulls and cannot compare with other Korean bulls!"

"The second stage: We want to give customers a reason to buy our Korean bulls, which is charity. My plan is simple and rough. One word, give away! Give welfare institutions, give to the poor people, whoever needs us to send them. Through all channels, send the Korean bulls out and send them to the entire territory of South Korea. We must use this method to achieve the position of "Korean bull orthodox". We cannot let customers pay, but we cannot let them be idle. There is an "Ice Bucket Challenge" before, so we will have a "Korean bull" challenge, which will not only save advertising fees, but also gain a good reputation."

"The third stage: Of course, it cannot be unlimited. The cultivation and slaughter of cattle requires a fixed time. In a short period of time, just like non-renewable resources. If you give it, you will be less and less expensive. If you do it well and nothing unexpected happens, after the second stage, our Korean cattle can return to the price of at least ten years ago. In this way, Koreans can eat the nobleness and vanity they expect, and we will not make less money!"

"The last and the most critical step. Through these three stages, our other products, our local pigs, cows, chickens, ducks, etc., will seize the Korean market with the advantages of quality and price under the "charity" big banner that no one can refute. This is our ultimate goal, and it is a conspiracy. Even if the opponent knows that under the general trend of Sino-South Korea cooperation, they cannot stop it!"

After Liu Yi finished speaking, the whiteboard had been covered with plaques and rewrites. He clasped the pen cap and threw it on the table. Looking at the shocked core team members, he said: "Our listing time is halfway through the second stage. Summer coordinates and arranges a schedule. Now the meeting is over, and everyone is responsible for me. I will give me a report."

"Before nine o'clock in the evening!" Before he finished speaking, Liu Yi had already floated out of the conference room.

A wail suddenly sounded in the conference room.

Xia Tian looked at the core team members who looked frivolous and said, "What should I do? Work overtime and buy you pig's trotters tonight."

—————

Liu Yi seems to be imaginative in his work, but every thing he does is targeted and is by no means the so-called "rich burn".

After he decided to invest in Korea, he formed a complete and systematic context in his mind, and everything he did was serving this main line.

Even what he did before, he could add to this context and squeeze every resource he could use.

Through the "Excellent First Product", he was to "find a job" for Yoona... to interfere with Seo Hyun's concert and to buy shares for Sunny.

These seemingly absurd actions concealed his real purpose. His real purpose was that he needed celebrity resources to do the "Han Niu Challenge". If it was a cooperative relationship, the price would be much less.

, things are already halfway, and yg and jyp don't need to worry about it at all. But after all, they have been firmly in one of the "three majors" for many years. The artists jointly launched the "Korean Niu Project" called "Charity". It is impossible for yg and jyp to not be involved. This is like a rocker, finding a fulcrum, and only a small investment can bring unlimited rewards.

It is his plan to inject funds in two sessions.

Two capital injections, 11% at a time,. This is not a small amount. If the capital injection is in one go, Li Xiuman is worried that the authority will never agree. But if there is only one time, the share is too small and he will not get the right to speak.

Everything is scheming. Everything is scheming. Everything is in his hands under the cover of Liu Yi's seemingly absurd behavior. Even the Xinsheng Group's upcoming listing that he deliberately released was also to attract Yang Hyun-soo and Park Jin-young to the celebration party for the opening of Sunny Golden Store. This killed two birds with one stone, promoted the Golden Store, and planted the seeds of Xinsheng Group's strong strength in the hearts of two potential partners.

When fighting a military plan, he pays attention to tactics. But Liu Yi couldn't understand why he was such a high-end "tactic master" and was still a "silver dog". The silver dog was still attacked by his wife, and his own strength was just a "bronze dog".

—————

Leaving the office building, Liu Yi drove to Incheon Airport. Depp at 11 o'clock, and he and Ernian went to pick the plane respectively. Then the three brothers wanted to have a drink.

The most fundamental purpose of his depp to Korea was to "Korean Niu Challenge". In such a critical position, he needed someone who was absolutely assured. After thinking about it, he still had only his brother.

As for the second thoughts... he had never considered it at all.

Aston Martin is worthy of being a 510-horsepower performance monster. It takes a normal distance of one and a half hours to Incheon Airport from downtown Seoul to arrive in 40 minutes. But Liu Yi was still late. The meeting in the morning was too long. When he arrived, Ernian had already received the depp.

When we met in the parking lot, Depp saw Liu Yi and took out his passport from his pocket to show him, saying, "Boss, I did not bring any Mao except the passport as you told me."

After so many days, Depp's tone is still a bit awkward. No one wants to be forced to do anything, especially those who are used to freedom like Depp. If Liu Yi had not threatened with breaking up with friendship, he would never be able to submit.

Liu Yi looked at the depp and said, "What, I have to ask me to apologize to you?"

"Don't dare." Depp lowered his head and thought for a while, suddenly smiled relievedly, and said, "You are the boss, what do you say and what I do."

"Don't bother to stop being stubborn, just like a woman, go and find a place to eat. Just wait for this meal without breakfast." Ernian had already gotten into the car and urged impatiently.

"Down!" Liu Yi opened the car door, pulled out Ernian, and said, "Why did you come?"

"Airport bus." Ernian said in a daze.

"I didn't look at it, there were two seats. You went up. Where did Lao Wu take? Take a taxi by yourself, and I'll tell you the place." Liu Yi pushed two thoughts and asked the depp to sit in.

"Boss, take a taxi at the airport? How expensive! Are you going to kill me?" Er Nian whined, sat on Depp's lap without saying anything, looking like 'I'm just here', and didn't say anything.

Liu Yi was so amused and laughed. He got into the car and raised the open hood, saying, "I'm really useless to deal with you. I'm so chanting, no wonder your Juan'er blocked you. You deserve it, you deserve it!"

Ernian shrugged, not caring at all, pointed to the front and said, "Don't talk nonsense, drive!" (To be continued)

ps: I want to eat pig's trotters, pig's trotters...r655

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Chapter completed!