"The waiter replied because it was on the evening news. They found several local TV stations to broadcast the Double Eleven event, and our two Pinru stores were also exposed on the news for a minute."

After Luo Xiu heard this, he finally understood.

Nowadays, many people watch TV, and TV advertising is far more effective than online advertising.

Although there are very few people who can convert into buying after watching TV, there are so many people that it can’t handle it. Even if the conversion rate is low, it is still an astonishing number.

These are just a few advertisements on local TV stations. If they were on CCTV, they would probably be swept away no matter how many products there were.

Of course, it’s not enough to be on CCTV news now.

Even local news is paid for by Taobao.

This kind of record-breaking sales is indeed worthy of being in the news, otherwise spending money may not get you there.

When a product is in the news, its biggest significance is not sales volume, but the promotion of the brand.

Most people have a rough impression of the brand after reading the news. A few days later, they see it online again, or see a colleague wearing clothes from this brand, and the impression is deepened.

Appearing in front of consumers again and again in this way slowly builds brand awareness.

Luo Xiu can also take the content in the news out of context, perform secondary processing, and then publish it online.

Overall, it is definitely a good thing for Pinru to be on the TV station's evening news.

…

By 11pm.

Pinru’s sales finally exceeded 30 million.

"Split the money!"

"Split the money!"

"Split the money!"

…

Music was playing in the office, confetti was flying, and employees were shouting and saluting one after another.

Luo Xiu and Guan Shiyu each held a bottle of champagne, shook it vigorously, and sprayed it towards the crowd.

The group of models signed by Pinru finally showed up. Wearing short skirts, they performed a hot dance in the center of the office, earning bursts of screams.

The weather in Yangcheng is still very hot in November, and I don’t feel cold even if I wear a short skirt.

Music, beauties, hot dancing, and money pushed the atmosphere of the scene to the top.

Luo Xiu suddenly hugged Guan Shiyu, and then lowered his head and kissed her before she could react.

The noise around them stopped abruptly, and then broke out into even louder cheers and screams.

They are all a group of people who just watch the fun and don't take it too seriously.

Luo Xiu was just scratching the surface, and when her lips touched her, the only feeling was "soft". If the kiss was deeper, it might still be sweet.

Guan Shiyu didn't react at all, her mind went blank.

After a while, she realized that Luo Xiu had taken advantage of her.

"You... stinky Luo Xiu."

The two have been lovers in name for a long time, but according to their agreement, they are not close enough to kiss, so they have crossed the line privately.

What's more, this was her first kiss, and it was taken away from her when she was completely unprepared.

Guan Shiyu wanted to be angry, but she couldn't get angry, and there was even a hint of sweetness in her heart.

However, Luo Xiu ignored her little emotions and turned towards the suitcase containing the money to distribute the money to everyone.

"Boss, do you know what the shortest distance is in the world?"

"What is it?" Luo Xiu asked

The employees shouted together: "The bonus is in front of us, and we will get it right away."

Apparently they had discussed it privately in a group without a boss and shouted this sentence together.

"There used to be an employee named Ah Wei. He was as rude as you are. Later he was fired."

Luo Xiu said fiercely.

However, this sentence did not threaten the employees at all. When they saw the boss's angry look, they smiled even more happily.

Amidst their laughter, Luo Xiu pretended to be heartbroken and handed out the money.

In fact, he was sneering in his heart, although you make money, I make more.

…

At 12 o'clock in the evening, Taobao's first Double Eleven event ended successfully.

The design removed all Double Eleven event pages and put up a banner with the message "Warmly celebrating products such as Single Day sales exceeding 30 million on Double Eleven".

All automatic responses from customer service have been modified to the after-sales process, telling customers that there is currently too much customer service information and that after-sales problems will be delayed. We apologize for your understanding.

The item has been sold, and the next problems are all after-sales issues.

The clothing industry is bad at this point. The rate of returns without reason is too high.

Luo Xiu has very high requirements for customer service. While selling products to customers, he must also become friends with customers as much as possible and add customers to his QQ friends.

In daily life, we promote newly launched products to these customers through QQ space and chat.

After WeChat comes out in the future, it will be changed to Moments and a business model similar to WeChat business will be developed.

The purpose of this is to create a private domain traffic pool. In the future, when conditions are mature, customers can be guided to their own mall to complete transactions.

Of course, these customers must be allowed to return to Taobao to complete transactions within a short period of time.

So far, Luo Xiu has created countless different forms of traffic pools.

The largest among them is his personal Weibo. Every time he posts a link to a new product on Weibo, it always drives a huge amount of sales.

These are all things for later.

Now, after everyone had a hard day's work, Luo Xiu drove them all back to rest and allowed them to be late tomorrow morning.

After the last employee left the company, Luo Xiu turned off the company's lights and air conditioner and locked the door.

Then he and Guan Shiyu walked towards the school lake.

During this time, Luo Xiu often walked with Guan Shiyu by the lake at night to relieve his inner pressure.

With tens of millions of dollars of money weighing on me, it’s impossible to say I’m not stressed.

These pressures cannot be revealed in front of employees and can only be resolved by oneself.

Tonight, I finally relieved myself of the pressure and took Guan Shiyu's little hand for a walk happily.

"Smelly Luo Xiu, why did you kiss me secretly just now?"

Waiting until there was no one around, Guan Shiyu began to raise troops to investigate.

"How could I be secretive? I kissed her openly and openly in front of so many people."

"This is even more excessive. I didn't even agree to let you kiss her."

"The kissing is over, what do you want, should I let you kiss me back?"

Luo Xiu looked like a rogue.

"Okay, but you have to close your eyes first."

"That's what you said."

Luo Xiu thought to himself that there was such a good thing? He didn't doubt anything else. He closed his eyes and bent his knees slightly, fearing that she wouldn't be able to reach him.

Guan Shiyu stretched out her hand and waved it in front of Luo Xiu's eyes. After confirming that he had really closed his eyes, she flicked his lips with her finger.

Luo Xiu's lips hurt. When he opened his eyes, he saw that Guan Shiyu had run away laughing.

"Where is the trust between people?" Luo Xiu quickly chased after him and shouted: "Don't let me catch you, I will spank you."

…
Chapter completed!