In 2020, due to the increase in unemployment caused by the epidemic, the country opened temporary stalls to encourage vendors to set up street stalls.

In 2008, due to the global economic crisis, college students were unemployed after graduation and faced employment difficulties. Therefore, the state encouraged college students to start their own businesses and formulated corresponding preferential policies.

Luo Xiu briefly browsed the policies issued by Yangcheng and found that there were many advantages that could be taken advantage of.

1. To register a company, you can take the green fast track and be exempted from various fees.

Second, the local government provides financial support. After review, different amounts of funding from 2,000 to 10,000 will be given.

3. Rental subsidy, which provides a rental subsidy of up to one yuan per square meter per day. For an office space of 100 square meters, you can receive up to more than 30,000 yuan a year.

Fourth, tax incentives include a two-year tax exemption for small and medium-sized enterprises started by college students in their early stages of entrepreneurship.

In addition, there are various convenient supports, which makes Luo Xiu excited.

He had not originally planned to register the company so early, but he couldn't calm down after seeing such benefits.

However, there is no rush in this matter, at least we should wait until the store has stable income before considering registering a company.

Another piece of news is the college student entrepreneurship competition launched by the school.

This entrepreneurship competition is only for school students. The benefits are not that good, but it is still very good. The first place can directly receive 10,000 yuan in entrepreneurial support funds.

In addition to the bonus, you can also apply for the vacant activity room of the school as an office space, so that you do not need to occupy the space in the dormitory.

When Luo Xiu saw the registration time, it was about to close, so he quickly filled out the registration online.

The entrepreneurship instructor will select fifteen people to participate in the finals after the National Day based on the information filled in the registration.

In addition to entrepreneurship instructors, the final judges also include school leaders and outstanding entrepreneurs who graduated from Yangcheng University.

The finals require you to give a speech on stage to introduce your entrepreneurial ideas, products or services, similar to a road show.

Luo Xiu wasn't too worried about the final showdown. He was competing against a group of brats. If he couldn't win, then his many years of executive career would have been in vain.

What he is more worried about is the first round, fearing that he will be eliminated for no reason.

For this reason, Luo Xiu decided to stay up all night to prepare a plan and make the data more beautiful to ensure that he can enter the finals.

…

Li Shan hesitated for a long time, then came over anxiously and said, "Brother Xiu, I want to tell you something."

"What's the matter?"

Luo Xiu closed the web page and turned around to ask.

"Didn't you go out to buy goods in the morning? I saw that your Wangwang kept ringing, so I helped to reply."

Li Shan looked like he had done something wrong.

In the early days, Taobao was very concerned about the length of time merchants could receive Wangwang, so Luo Xiu kept using the computer to access Wangwang during the day.

It's a bit like hanging up the QQ level in the early days.

"Damn, you can't talk nonsense there."

After Luo Xiu finished speaking, he quickly checked the chat history.

If you say the wrong thing on Want Want, you may get points deducted for complaints, or in serious cases, you may lose your rights and close the store.

In the past, when a company recruited new customer service staff, the most important training task was to tell them what they should not say.

Luo Xiu opened Wangwang and took a look and found dozens of pages of chat records, involving multiple customers, and the chat content was...

Unbearable to be seen!

Li Shan silently explained beside him: "I thought to myself, all the people who come to your store to buy things are young girls. Let's see if I can seduce a few of them."

"And you ended up chatting with them about such passionate content?"

Luo Xiu said angrily.

Yi Qingfei, who was on the bed next to her, heard the passionate content and wanted to come over and have a look, but was embarrassed.

"I didn't pay attention for a moment and didn't stop the car."

"Stop explaining. Wait until I take a good look at it before I criticize you."

Damn it, my literary talent is quite good. It would be a pity not to write novels, but if I did, I would probably end up with a 404.

Fortunately, after the girls finished chatting with Li Shan, they all placed orders, and some even bought several items, resulting in a morning's sales that doubled from yesterday.

There is even a girl who asked the store if they sell some clothes with less fabric. She wants to wear them and show them to the store manager.

Yep, our store doesn’t make this kind of clothes.

How do you ask Yi Qingfei to wear this kind of clothes and take pictures?

Luo Xiu tried hard to suppress the evil thoughts in his heart.

The style of the store must remain unchanged in order to cultivate loyal customers and keep them coming back for more purchases.

In Luo Xiu's view, retaining one old customer is more important than attracting ten new customers.

The cost of attracting new customers will become higher and higher, but loyal customers will not only continue to make repeat purchases, but will also promote your products and become your regular customers.

In the future, many companies will be good at playing this trick.

"That...little plum."

"Brother Xiu, what are your orders?"

Li Shan listened honestly.

"Have you ever heard of picking up girls on orders?"

"I've watched the movie, Brother Xiu, what do you want me to do?"

Luo Xiu smiled slightly, sat upright on the chair, and said in a solemn voice: "Little Lizi, I order you to pick up girls from now on, and win over all the female customers in the store."

After hearing this, Li Shan patted his left and right sleeves, bent down and shouted: "I obey the order!"

"For all customers who have made transactions in the store, you can call or send them text messages, add them on QQ, and pull them into the group."

"Brother Xiu... No, Your Majesty, do you want me to build a harem for you?"

"Boys can be taught!" Luo Xiu patted him on the shoulder, "If you bring a customer into the group, I will reward you 50 cents. If you bring in a thousand customers, I will reward you 500 yuan. If a customer in the group buys a piece of clothing again,

I’ll give you ten more points.”

"Tch, you also said that picking up girls is just a business after all."

Li Shan was greatly disappointed.

"Then do you want to do it? If you don't want to do it, I'll find Xiao Feifei."

"Of course. Don't worry, Your Majesty. The ministers will work hard and take care of everything to run the harem well."

Li Shan patted his chest and assured.

It only cost 50 cents to bring a customer into the group, which seemed like a small amount, but Li Shan felt vaguely that it would not be wrong to follow Luo Xiu.

After all, it took a few days to open a store and purchase thousands of dollars of goods. Who would dare to do this as an average student?

"No kidding, let me talk to you about the importance of managing a customer base."

Luo Xiu called Li Shan over and told him how to attract people into the group, how to keep the group active, and how to get customers to repurchase.

Current merchants do not have the concept of "private traffic pool" and do not know the importance of encircling fans.

Even in 2020, most merchants still feel that the role of CRM and customer relationship management is only to make customers make repeat purchases.

In fact, when you have a group of loyal fans, it means that your starting line is much ahead of others.

Take clothing as an example. After you design a batch of new styles, you can immediately let your fans give their opinions and pick out the real hits for production.

After a new product is put on the shelves, fans can be mobilized to buy it, making the product a hit quickly.

When Luo Xiu first opened his store, his products had no sales volume and no traffic. He could only accumulate raw sales through brushing orders.

When you have accumulated tens of thousands of fans, you don’t need to place orders at all, just give old customers a discount to buy.

…
Chapter completed!