196. Li Shan's worth
The promotion of variety shows such as If You Are the One, as well as the promotion of various online forums, were all concentrated in this 618 event, and more than 7,000 juicers were sold.
After the event discount, each unit costs 2,700 yuan, and the transaction volume is nearly 20 million.
Dozens of other electrical appliances combined only sold for more than 10 million.
Juicers are just a niche product, and their market capacity is far less than that of other electrical products, but the reality is so magical.
Normally I would be reluctant to buy this kind of high-priced product, but during the big sale, I placed an order on impulse.
JD.com's operations staff immediately called to congratulate Pinru Electric Appliances for exceeding 30 million in sales during this event.
Luo Xiu was not polite to him and asked him directly when he would return the platform promotion fee.
Although I earned more than 10 million yuan from just one juicer product in this activity, I still have to cry for poverty in front of the platform.
Otherwise, they will definitely try their best to squeeze more profits from merchants.
JD.com’s 618th anniversary celebration was able to sell more than 30 million of Pinru Electrical Appliances in one event, which is definitely worth bragging about.
It's just that in terms of publicity and publicity, Brother Dong is still far behind, and he didn't even know how to build momentum afterwards.
After this event, even e-commerce insiders mostly didn’t know how the sales were going.
No wonder Double 11 later became so much more famous than 618.
For Luo Xiu, making so much money at one time, it is still necessary to hold a celebration party.
By the way, I also called the people from Fantuan to inform everyone about the post-financing plan.
In order to accommodate employees from the three companies, Luo Xiu even borrowed an auditorium from the school.
By the afternoon, employees were already arriving one after another.
Among them, all the e-commerce department attended, while representatives from Fantuan.com and the electrical appliance factory attended.
There are less than 300 employees in total, but the auditorium that can accommodate 2,000 people is full.
It turned out that many students and teachers in the university town heard the news and sneaked in to observe.
The meeting begins.
Luo Xiu confidently walked onto the stage with a microphone in hand.
"Good afternoon, dear friends! I am Luo Xiu."
There was a round of applause.
After the applause, the whispers in the venue never quieted down.
This phenomenon will naturally occur when there are too many students coming to observe and there are no teachers to maintain discipline.
"Today's meeting is mainly to draw a pie for everyone...not...it is mainly to hold a commendation meeting."
Luo Xiu's deliberate slip of the tongue caused laughter at the scene and focused everyone's attention on him.
"In the past six months, both Pinru and Fantuan have achieved very good results. The main purpose of today's meeting is to show off these achievements and brag about them."
At this point, the audience had basically quieted down and wanted to hear what he had to say.
"First of all, I want to talk about our Pinru Electrical Appliances. At the beginning of the year, we acquired Yucheng Electrical Appliances Factory and changed its name to Fengcheng Pinru Electrical Appliances Co., Ltd. Currently, half of Pinru Electrical Appliances' products are self-produced and sold.
We have increased our efforts in independent research and development, and the new juicer has been a great success. In the just past JD.com 618th anniversary event, 7,420 juicers were sold, with a total transaction value of more than 20 million."
As soon as this number was finished, the whole place was in an uproar.
More than 20 million may be just a house in the city center in the future, but in the minds of these students now, it is an endless amount of money.
Luo Xiu then introduced categories such as men's and women's clothing, shoes, bags, etc., which shocked everyone's nerves again and again.
As for big brands such as Nike and Procter & Gamble, they did not spend much time introducing them.
For Luo Xiu, these brands are just tools to make money and do not give him a high sense of accomplishment.
"Everyone has seen that our Pinru e-commerce business has made so much money, but don't forget that we also have another loss-making product, and that is Fantuan.com."
The words "losing money" made everyone laugh out loud.
Fantuan.com started its business in a university town, and most students order takeout or buy daily necessities through it.
Students know this site all too well.
Everyone also knows that Fantuan.com often distributes large coupons, which is simply a charity.
"This money-losing product is currently valued at US$200 million."
As soon as Luo Xiu finished speaking, the students below suddenly exploded and whispered to each other:
"Are you kidding me? Just build a website for over a billion dollars?"
"Who gave this valuation? Is there any authoritative proof?"
"Isn't Fantuan always losing money through subsidies? Why is the valuation so high?"
…
After Luo Xiu calmed down, he continued: "We have just sold 10% of the shares and received 20 million US dollars in financing. Now the total valuation is 200 million US dollars, and at the same time, our founding team has gained a net worth of tens of millions."
At this time a chart appears on the screen.
Fantuan’s original shareholder structure:
Luo Xiu: 90,000,000 common shares, accounting for 90%
Li Shan: 5,000,000 common shares, accounting for 7%
Zhao Jianye: 3,000,000 common shares, accounting for 3%
There are only three original shareholders, not even Guan Shiyu.
Li Shan and Zhao Jianye both joined from scratch. In the early stage, they were mainly working on the project, with one responsible for business and the other responsible for technology.
Especially Li Shan, who jumped from Pinru to Rice Tuan in the early stage and was responsible for the size of rice balls.
During this period, he watched the original e-commerce team distribute bonuses again and again, while he did the most tiring work and received the least money.
It can be said that without him, there would be no existence of Fantuan.com.
If the rice ball fails in the end, then he has nothing.
Fortunately, he is half successful at this stage.
“The Series A investors required that 5% options be issued to the management team before financing, so our equity structure has changed a lot after financing.”
Luo Xiu turned to the next page of PPT.
Luo Xiu: 90,000,000 common shares, accounting for 76.95%, valuation: US$159.3 million
Li Shan: 5,000,000 common shares, accounting for 5.985%, valuation: US$11.97 million
Zhao Jianye: 3,000,000 common shares, accounting for 2.565%, valuation: US$5.13 million
Employee shareholding: 5,263,158 common shares, accounting for 4.5%, valuation: US$9 million
Xiaoyu Capital: 11,695,906 common shares, accounting for 10%, valuation: US$20 million
The place was quiet because everyone was counting the zeros on the table.
Yang Tianqi and other ordinary employees of Fantuan.com are eyeing the 4.5% equity that belongs to employee stock ownership.
They are not the original shareholders and can only receive part of the 4.5% equity after working for two years.
Yang Tianqi now earns an annual salary of hundreds of thousands, while Zhao Jianye earns a monthly salary of several thousand yuan, but Zhao Jianye also owns the original shares of the company.
The world is so wonderful.
Luo Xiu said with a smile: "You read that right, Li Shan is now a multi-millionaire, and Zhao Jianye is also worth millions."
The audience in the audience once again exclaimed.
They are numb to how much money Luo Xiu, a monster, earns. They just don’t understand why Li Shan, a part-time worker, suddenly became a multi-millionaire. Although this multi-millionaire is only a valuation, and until the moment of actual realization, it is just
exists in theory.
Luo Xiu was very satisfied with everyone's reaction and continued: "I've finished bragging. What I really want to tell you today is that you have joined a very great company. As long as you work hard, the company will not treat you badly.
Our corporate mission has always been only one, and that is..."
“Let every employee have a house to live in!”
Chapter completed!