The choice of time like "September 5" is very unfavorable to the premiere of the TV series. It can be regarded as a typical failure in TV promotion and marketing.

First of all, the target audience of "Journey to the West" is the majority of students, and this period is the start of the school season. Not to mention the student group, even director Liu Jingting will return to school to register for reports.

Secondly, the Internet and the media are currently working to create a PK battle of "college students vs famous professors". Wu Qiguang's documentary was first broadcast and received a lot of praise. At the same time, it broke the ratings record of TV programs of the same type, which can be said to be both good and high-end. "Journey to the West" will be broadcast in such a public opinion environment, and it will inevitably bear some pressure.

Finally, even if other adverse factors do not exist, you can still refer to "first".

"I am a big-name professor, and I have such an accurate grasp of the timing."

After analyzing the pros and cons of schedule, Xu Qing became even more angry at Wu Qiguang's actions.

"Actually, it's not all useless. For example, our choice at this Friday is great. Whether it's a student party or an office worker, after a week of study and work, we happily welcome two days of weekends. Let's watch a TV series for a relaxing time, so we chose "Journey to the West".

After the analysis meeting, everyone seemed to be facing a big enemy and was worried, but Liu Jingting seemed to be still showing off and comforted Xu Qing with a smile.

"Also, the crew also made a day off, and our staff and actors would undoubtedly provide certain data support for the ratings. I will say in the editorial team that I will give you an hour of watching TV for a one-hour holiday."

Xu Qing gave Liu Jingting a blank look and said, "Yes, why didn't I expect there were such two powerful advantages."

Liu Jingting smiled and said, "Aunt Qing, don't forget our original intention of "Journey to the West". You won't really take Wu Qiguang seriously, right?"

Xu Qing was stunned when she heard this, looked at Liu Jingting's expression and suddenly burst into laughter. She smiled and said, "No, I've been in the secular world for too long."

Liu Jingting smiled and asked, "Aunt Qing is going to go far away?"

Xu Qing looked at him sideways and said, "You frogs in the well who don't even want to open a window cannot understand the mood of the geese flying in the sky."

Liu Jingting didn't explain, and nodded with a smile.

"Also, the editorial team gets off work at 6 o'clock. You don't need to follow the trend to approve your leave. I see Liu Jingting, you have developed some official addiction recently, and you always have to approve it." Xu Qing specifically criticized Liu Jingting and said.

"Please give us Aunt Qing's sense of humor."

"roll!"

...

When "Journey to the West" was playing the overture, the Internet began to enter the high-frequency flash rhythm.

"So is Gu Da trying to force obsessive-compulsive disorder to death? No! There are songs! Lyrics! Do you know how tired I am when I wait?"

"The opening song is very nice, especially the sound of Chang'e dancing. She is so intoxicated!"

"Zhang Xueyi performed well, and every move of the monkey was imitated very well, and it was lifelike. I heard that it was chosen by Gu Yongsheng, and it would probably be popular again. I admire him."

"There is nothing to say about performance, scene selection, and music, but the stunts are too playful? The budget is not enough? Xingyue cannot lack this little money, right?"

"One episode a week is a bit of a trick, but I can understand it."

Before the series was broadcast, Liu Jingting acted calmly. When she was actually sitting in the living room of the apartment and watching with her roommates, she was still a little nervous, especially when someone commented, she would subconsciously listen.

In just forty-five minutes, the plot includes the stone monkey diving into the water curtain cave, the stone monkey is recommended as the Monkey King, the stone monkey visits the immortal to meet the Bodhi ancestor, the stone monkey is named Sun Wukong, and the stone monkey learns art, etc.

"It's really a conscience drama that has been played in one episode."

After the TV ended, everyone praised.

"Yes, in order to make up the plot of the TV series, one line is repeated three times. It takes two minutes to have a long scene, and it is obviously a twenty-minute plot. It has been dragged for forty minutes."

"This is pretty good. The way to repeat the previous episode in the next episode is crazy. By the way, Lao Liu, won't you do this too, right?"

Liu Jingting shook his head and said, "If it takes a long time, I will make a simple summary of the plot. I shouldn't repeat the plot. But how can I say this?" After pausing, he continued, "I only have a little understanding after entering this industry. Generally speaking, those dramas that have been dismantled are TV series with guaranteed ratings and high popularity. Such TV series are not very expensive. After the TV station has invested a lot, of course, I want to make it back from advertisers."

"That's right, after all, we watch TV for free." Lin Xun said.

"We can't say that. To put it more vividly, there is a biological chain here. The TV producer shoots the series and sells it to the TV station. The TV station uses this drama to attract advertising sponsorship. When we watch TV, we see advertisements and then buy advertising products. After a walk around like this, we are still the final consumers."

"Then we can't buy the products in the advertisement."

"Yes, if everyone thinks this way, advertisers will probably not continue to advertise. This means that the cost of TV stations will be higher, and they will not be able to buy dramas at such a high price, and the number of people producing dramas will be reduced accordingly. We can only have a farce. The reason why there is a chain in the biological chain is that it is linked one by one. This balance requires positive support from each link. Even if the TV station is too much, it will step on the audience's patience limit, which is common to other literary and artistic forms."

"Are you talking about pirated copies?" The first young director Dai Anqiao answered with deep emotion.

Liu Jingting nodded and said, "It is also a similar biological chain."

"Han Shuo had encouraged his readers to buy pirated copies before."

"One is to shape a personal image, and it requires a unique and unique remark, and the other is also a kind of helplessness. It is better to go with the flow and make a topic, and for best-selling authors of his level, the authentic readership is enough to make him live a very relaxed life."

"This is also a balance, right?"

"Yes, after all, letting readers buy his genuine books is also a kind of ability. And as of now, although the pace of our domestic form development is slow, it is indeed improving. Hey, it seems that it is getting far off. Let's continue to talk about "Journey to the West"."

"Aunt God, go online and check it out, it's all chatting." Dai Anqiao reminded.

...

On the evening of September 5, after the first episode of "Journey to the West" was played, the Internet discussion craze continued. Anyway, tomorrow is the weekend, so everyone doesn't mind chatting a few more words, especially other topics derived from the TV series, which quickly formed a certain scale - mothers talk about parenting.

A very simple question is that the audience sitting in front of the TV at 7:30 is definitely a new force that cannot be ignored. A parent must sit next to these new force to watch, forming another new force, which is also the reason why animated movies can achieve high box office.

After watching TV and getting ready to sleep, young mothers will inevitably have to watch the news and gossip at night and make their sighs. The discussion will begin naturally.

In any country, as long as a product is unanimously recognized by children, the product will not only contain huge commercial value, but also have the important mission of educating the next generation.

Judging from the public opinion trend online, "Journey to the West" has such characteristics.

Brave, intelligence, naughty, adventure, fun, easy to understand, positive energy, etc. also make parents completely relieved. After all, there are still many contents in the novel that are not suitable for children to contact. As for the first episode, the adaptation was very successful.

But in terms of reputation, "Journey to the West" is not inferior to "The Charm of Ancient Myths". As for the scale of the discussion, it cannot be compared with that. Although "Audio Myths" consciously follows the confidence and consciously enhances the fun in production, it is still not the same magnitude as "Journey to the West".

"It's a program with different types, and it's impossible to compare."

Commentators supporting The Ancients began to promote this statement.

On September 6, with everyone's eager anticipation, the ratings of "Journey to the West" were announced - 42.6%.

Although this result did not reach the height of "My Fair Princess", it was already amazing enough. More importantly, after the promotion and warm-up of the first episode, I don’t know how many people will join the next drama-watching trend.

In short, the topics between the children the next day were Sun Wukong. They learned Sun Wukong's various actions of scratching his ears and foreheads, discussed the significance of the three rulers of Bodhi Patriarch, and recalled the various boasting and funny things that Sun Wukong learned after his seventy-two transformations.

In that atmosphere, children who have not watched Journey to the West will feel an inferiority complex that they are isolated and rejected. Therefore, after they go home, the first thing they do is to beg to their parents: "I want to see the monkeys too!"

This has also led to an explosive increase in the number of online clicks in "Journey to the West".

Then, everyone's enthusiasm for the second episode was like the first thing the kids did when they came home every day was to yell at "Journey to the West", even if their parents had told them that the next episode was about to be next Friday, it would be useless.

...

On September 8, Liu Jingting and Xu Qing took off from the filming of "Journey to the West" that had been restarted. They did not make any preparations, or they had already made sufficient preparations. This time they went to Beijing, they only brought that trailer.

The report meeting was set at 9:30, but because the acceptance team was half an hour late, the report meeting did not officially start until 10:00.

This time, Liu Jingting and Xu Qing did not say anything, and seemed to be watching the lectures one group after another. Only those sitting next to them could see them communicating with paper and pen.
Chapter completed!