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Chapter 270 The wealth management artifact tailored for grassroots has been released

On June 1, 2012, the highly anticipated version was updated.

In this new version, many practical small functions have been added, and the most eye-catching one is the change pass.

With the update of WeChat and the launch of the financial product of Change Tong, the industry insiders were really stunned. They couldn't understand why a social software suddenly got involved in finance?

Financial management is very popular in developed countries in Europe and the United States, but in our country, it is basically exclusive to rich people. Ordinary people don’t even know what financial management is, and banks cannot waste their talk and recommend financial products to ordinary people.

Now that the change ticket has appeared, it has attracted the interest of countless WeChat users.

Because the change pass is attached with instructions, it is clearly written:

1. There is profit.

This income is not mysteriously calculated using data such as the annualized rate in the industry. To be honest, most people actually don’t understand it. Yu'ebao in his previous life was known as a treasure-management tool. Now the change is the route of Yu'ebao, which is also aimed at Guangxi.

Therefore, the explanation of the profits of the change ticket is simple and clear, which is that it is higher than the fixed interest rate stored in the bank.

2. Take it anytime.

This is easy to understand, it means literally. There is no limit on withdrawing money, and you can save it at any time.

Three, direct flower.

Just like WeChat change, it can be used to send red envelopes, transfer money, spend, etc. directly, which is very convenient.

These three explanations are summarized, which means that as long as the user deposits the money in the change pass, he can enjoy financial management benefits, and it does not affect the normal use of the money.

Therefore, as soon as the change was launched, it was warmly welcomed by grassroots users.

...

Nong Jianyong is 32 years old this year. He and his wife opened a small convenience store in a residential building in a small town in Shenzhen. He is a loyal user of WeChat Pay. Since WeChat Pay came out, he has a flexible mind and immediately opened the WeChat payment function in his convenience store.

At the beginning, there were few customers using the WeChat scan code payment function, but as WeChat payment became more and more famous and more users, many customers gradually began to use convenient and fast WeChat payment.

Now, the version has been updated and the financial management product of Change Tong has been launched. After reading its instructions, Nong Jianyong was very interested, so he saved 10,000 yuan to see how much profit it could generate.

The next day later, when he saw the prompt "Yesterday's earnings of 1.80 yuan", Nong Jianyong's eyes were almost glaring.

Damn, this income is OK, 1.8 yuan a day, and 18 yuan ten days, wouldn’t it be 54 yuan a month? It’s just 10,000 yuan. If you deposit 20,000 yuan, wouldn’t the monthly income be over 100?

This is really much more cost-effective than depositing in a bank. The most important thing is that the income is visible every day, all income and expenditure data are open and transparent, and the income and expenditure are obvious at a glance. It is really a wealth management tool!

After seeing the profit, Nong Jianyong spent all his money into the change pass without saying a word, totaling 53,645 yuan.

Anyway, WeChat has a big business and spent 500 million yuan to cooperate with the Spring Festival Gala. If he put this little money in, there is no need to worry about disappearing suddenly.

Moreover, this change pass also has an automatic deposit function. Just set it up and you can automatically deposit the change in the change pass. In this way, after the customer scans the code to pay, the money will enter the change, and then the change pass will be automatically deposited.

The next morning, the first thing Nong Jianyong did when he opened his eyes was to pick up his mobile phone placed at the head of the bed to open the WeChat change channel to see how much money he earned yesterday.

Then, when he saw that the income figure of yesterday became 9.63 yuan and the cumulative income became 13.23 yuan, Nong Jianyong suppressed his excitement and called his sister.

As soon as the phone was connected, my sister was still yawning and asked in a daze: "Brother, what happened? Why did you call me so early?"

Nong Jianyong said: "Nothing happened, it's the change channel that WeChat just launched a few days ago. Do you know?"

Nong Jianfang said, "I know, what's wrong?"

Nong Jianyong said: "You will know that you are useless by your tone. This is a good thing. If you have private money, you can save this change to make money!"

Nong Jianfang asked in confusion: "Brother, that's not a financial product. When did you play so high-end?"

Nong Jianyong said: "This change ticket is different from other financial products. Your brother doesn't understand the specific ones. Anyway, I saved money and tried it. Ten thousand yuan will earn about 1.8 yuan a day. If you have private money, put it in. Anyway, you can withdraw it at any time. There is no limit, and it is no different from being in a bank."

Nong Jianfang said in surprise: "So good? You can get about 1.8 yuan a day for 10,000 yuan?"

Nong Jianyong said: "Anyway, I have tried it for a few days, and now all my belongings have been saved. I made nearly ten yuan yesterday. It's really like I've picked it up for nothing. You can try it now!"

Nong Jianfang asked worriedly: "Brother, I don't understand this financial product either. Will you lose money if you put the money in?"

Nong Jianyong smiled and said, "Don't worry about this. I have found out in the past few days. The funds of this change pass are mainly invested in interbank deposits, large-denomination certificates of deposit, short-term treasury bonds, central bank bills and other currency markets with extremely low risks. There is almost no possibility of losses, it depends on the level of returns!"

"Then I'm relieved. I just happened to have more than 30,000 yuan in my hand. I'll save it to the change later!"

"Well, if you save more than 30,000 yuan, you will get more than 5 yuan and nearly 6 yuan every day. Isn't this breakfast money available?"

"That's the reason, then I'll deposit the money right away!"

"Okay, then you save it, I'll hang it first!"

...

Similar scenes are constantly being staged all over the country.

For Guang**Si, the profits of change are equivalent to free gains. Many people can’t wait to recommend them to their relatives and friends after verifying them personally and discovering that they are real and reliable.

After all, saving your entire household as a deposit, the income of a day will allow them to have a free breakfast, which is a good thing for most users to find even with a lantern.

However, this profit is a bit insufficient for those financial elites who are superior.

For example, Huaqing University, one of the top universities in China, the executive vice president of a financial college talked about the financial product of Cash Tong at a financial forum and said: "I let my students experience it. He bought 1,000 yuan, but the next day it turned out to be 1,000 yuan and 18 cents."

As soon as these words were said, a burst of laughter came from the audience, and the laughter was filled with disdain.

After all, this financial forum is very important, and the amount discussed is at least 100 million yuan. The shabby profit of change naturally cannot reach the eyes of participants.

Not only these financial elites who come to participate in the financial forum, but also many domestic financial institutions look down on the financial management product of Change Tong. The returns are too low, and there is no competitiveness among large customers.

In the current situation, the newly launched change link is like the newly established Beggars' Sect. It is looked down upon by the famous sects in the world and does not think that a group of beggars can make any achievements.

It was not until the Beggars' Gang became famous all over the world and became the largest gang in the world that the famous sects that looked down on the Beggars' Gang had to adjust their mindset again.

...

If anyone in China pays the most attention to the change channel that WeChat just launched, it is Alibaba’s Teacher Ma.

Even Mr. Ma of Tencent, although he had a big meeting and discussion when facing the financial products launched by WeChat, he actually did not pay much attention to change from top to bottom.

Only Teacher Ma, according to the development trajectory of Alipay in his previous life, will launch Yu'ebao, a treasure-management tool that created a miracle in the industry in June next year. Before that, Teacher Ma must have had this idea.

This does not mean that Teacher Ma’s vision is stronger than Mr. Ma, but the main reason is that the two sides have different main directions. Alipay naturally has the attributes of financial management. It is normal for Teacher Ma to develop in financial management.

Originally, Teacher Ma’s idea was not mature enough and it took some time to improve it. But after seeing the change channel launched by WeChat, Teacher Ma suddenly felt like he was seeing the sun.

So, just as Tencent was still waiting and watching, and a number of fund companies were disdainful of the change ticket launched by WeChat, Alipay took the lead in taking action and began to prepare for the "change ticket" belonging to Alipay.

This change pass was named Yu'ebao by Teacher Ma!

...

Before the version was updated, Liu Xiahui flew to the Shanghai Stock Exchange to invite his sister's future mother-in-law to have a meal.

This time, I was mostly satisfied with my sister, the prospective mother-in-law, and Liu Xiahui also revealed a meaning in the chat that after his sister married into the Tang family, as long as the Tang family could be good to his sister, he would definitely be inseparable from the Tang family's benefits.

Of course, Liu Xiahui did not say this directly, but a very obscure hint, but he believed that his sister's smart mother-in-law should be able to understand it.

With the use of interests, Liu Xiahui doesn't have to worry that his sister will be wronged at her in-laws' house. Regardless of whether she is sincere or not, the Tang family will work hard to please her in order to get the support of the Liu Group.

This is enough for Liu Xiahui!

Just like Uncle Liu during the Three Kingdoms, many people say that he is fake benevolence and righteousness, and he pretends to be fake. But what if he is fake? He can pretend to be good for a lifetime. Even if he is fake benevolence and righteousness, he will become true benevolence and righteousness after all!

...

United States.

As Lao Liu Fast Food's turnover gets better and better, Xie Hualian, the person in charge, can finally breathe a sigh of relief.

Since she implemented a promotion plan for dining lottery in more than a hundred stores across the United States for Apple 4S mobile phones more than a month ago, her business that has been lukewarm in the United States has finally improved.

What made Xie Hualian happy was that in addition to the higher frequency of visits from Chinese and overseas Chinese, it also attracted many foreign visitors, especially the increasing number of repeat customers, which allowed her to develop and grow Lao Liu fast food in the United States.

Of course, whether these repeat customers really like the taste of Lao Liu fast food, or came for a lottery, or both, Xie Hualian naturally had to identify it.

So, after more than a month of raffle draw, after entering June, Xie Hualian decisively canceled the raffle draw.

Then for several consecutive days, the total turnover dropped by about 20%. This result made Xie Hualian very satisfied. This proves that these customers are all coming for the taste of Lao Liu fast food, not for the lottery.

Next, Xie Hualian once again launched the expansion plan of chain stores, striving to push the number of Laoliu fast food chain stores to more than 200 by the end of this year.

...

Since the Laoliu Seafood Building chain was established a few years ago, the catering chain under the Liu Family Group has not added new members. Instead, it has been expanding the number of stores in various chain stores, such as the Laoliu roast duck chain, the Laoliu roast goose chain, etc., which are no longer limited to the Guangdong and Guangxi provinces, but are going to the whole country.

After several years of expansion, almost all catering chains under the Liu Family Group have spread across the country. Only the Laoliu Seafood Building Chain has been insisting on purchasing land and building buildings, and its development speed has been greatly restricted.

Of course, the so-called spreading across the country is just a rough statement. It will take at least a few years before it can be achieved if it truly spreads across every county and city in the country.

Even if it is just this, Laoliu Catering is a well-deserved catering overlord in China. Except for those multinational groups, no catering group in China can compare with it.

But then again, although Lao Liu Catering has long been the overlord of domestic catering, it does not mean that you can do whatever you want in the catering industry, and no one is its rival.

For example, the category of hot pot is not involved in Laoliu Catering.

The hot pot mentioned here is naturally a real hot pot, rather than a single hot pot like Laoliu Beef Bone Soup Hotpot and Laoliu Ace Pigeon Soup Hotpot.

A long time ago, when Liu Xiahui was still struggling in Baizhou County, he actually had the intention to enter the field of chain hot pot. The mutton hot pot he made at that time was a clear proof.

However, in the end, Liu Xiahui gave up the idea of ​​chaining hot pot, and first started the Laoliu roast duck chain and the Laoliu roast goose chain, and later started the Laoliu Baichu chain, Laoliu spicy crayfish chain, Laoliu midnight snack chain, etc.

As we did this, the stall was expanded all of a sudden. So in recent years, Liu Xiahui has not started a new chain, but has been developing a series of chains before digesting them, making them bigger and stronger.

Now after several years of digestion, Laoliu Catering has the time to continue to open up a new chain battlefield.

After several considerations, Liu Xiahui became interested in the hot pot chain that is becoming more and more popular.

However, this time, Liu Xiahui did not intend to work hard to start from scratch anymore, but instead planned to spend money directly to acquire the ready-made hot pot chain with very good operations.

So, without any choice, Liu Xiahui fell in love with the famous Haidilao Hotpot in his later generations at a glance.
Chapter completed!
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