Sunday, November 5th, 2pm.

A teahouse on Renmin South Road.

Tan Zhicai and four beef bone soup owners gathered here.

There are only five companies in the county that run a beef bone soup business.

Among them, there are three beef bone soup shops (stalls) on Xinglong Road alone, one is on the other side of Park Road, and another is opened near Wuli Temple.

"Boss Tan, just say it if you have something to do. Let us all come together today. What's the matter?" The person who spoke was a middle-aged man in his forties. His name was He Huaicheng, and he was the owner of the Park Road Niu Bone Soup Shop.

Ma Yourong, the owner of the Wuli Temple beef bone soup, echoed: "Yes, Boss Tan, everyone is very busy. I will start making beef bone soup later. If you have any questions, just say it!"

The other two beef bone soup bosses who are on Xinglong Road with Tan Zhicai both have the same meaning.

Although they mainly focus on midnight snacks, they have to start preparing this time, because beef bone soup needs to be simmered on a few hours on low heat to make the soup.

Tan Zhicai nodded and said, "Okay, I'll just say a long story, but before I talk about it, I want to ask you a question first. Has your recent business been affected? Has the turnover decreased?"

The four bosses looked at each other when they heard this, and then Ma Yourong took the lead in answering: "My store's turnover has dropped by about 10% in the past ten days!"

He Huaicheng continued: "My store's turnover has dropped by about 10%!"

The two beef bone soup bosses on Xinglong Road, one named Lu Kaicheng and the other named Chi Yuhua, looked at each other.

Lu Kaicheng said: "My turnover has dropped by about 20%!"

Chi Yuhua continued, "My side has dropped by about 30%!"

Tan Zhicai sighed and said, "You are all good. My turnover has dropped by 50% during this period, and the profit has shrunk significantly. This is also the reason why I called you here to discuss today!"

After hearing Tan Zhicai say this, Lu Kaicheng and Chi Yuhua, who are doing business on Xinglong Road, guessed some of the reasons for their decline in turnover. Only He Huaicheng and Ma Yourong, who are far away, are still unclear.

So, He Huaicheng asked: "Boss Tan, what do you mean is, do you know what caused our turnover to drop?"

Ma Yourong also looked at Tan Zhicai. Although his and He Huaicheng's turnover has only dropped by 10%, not much, who doesn't want his business to get better and better?

Tan Zhicai didn't keep it a secret and said straight to the point: "What caused our turnover to decline is the spicy chicken pot next to me. Since the spicy chicken pot opened, the business in my store has been getting worse day by day, and now the turnover has dropped half. It's really scary!"

Ma Yourong couldn't help but wrinkle when she heard this and said, "No way? I have heard people mention the name of that spicy chicken pot, but the chicken pot business they do has nothing to do with our beef bone soup business. How could it be so much affected? Boss Tan, you are not mistaken, right?"

Chi Yuhua sighed and said, "Boss Tan should be right. Since the opening of the spicy chicken pot, my business has been greatly affected! Although they operate differently from us, there are only so many people eating midnight snacks. Now, there is such a prosperous midnight snack shop, and it is normal for us to collectively be affected!"

Tan Zhicai nodded and said, "Boss Chi is right. There are only so many people who eat midnight snacks. So why are the turnover of other types of midnight snacks not much affected, but almost all of us who make beef bone soup are affected?

I thought about it carefully during this period and felt that the problem should be due to the price.

Among the many midnight snacks, although our beef bone soup is not the most expensive, it ranks among the top in the price. The number of customers who are willing to pay so much money for midnight snacks is originally limited.

Now that this spicy chicken pot has emerged, it has pulled away our customers at once. This is the main reason for the decline in our turnover!”

After listening to Tan Zhicai's analysis, the other four bosses also felt that it made sense.

Ma Yourong asked, "Boss Tan, what are you going to do?"

Tan Zhicai said: "I plan to learn from the spicy chicken pot and also create a lucky turntable, and the discount is even larger than that of the spicy chicken pot. Let's see if it can restore its previous popularity!

I asked everyone out today to explain the situation in person so that you can avoid misunderstandings and eventually become a vicious competition from us. That would be bad!"

Lu Kaicheng said: "Boss Tan has a good idea. In fact, I have wanted to follow such a promotional event for a long time, but I was afraid that everyone would think too much, and the discount was not yet considered, so I didn't take action!"

Chi Yuhua said: "Since you have this idea, let's do it together and have a unified promotion to see if it can play a role!"

Although He Huaicheng and Ma Yourong's turnover have not dropped much and they are not very motivated to engage in preferential activities, they will definitely not be able to leave at this moment.

After all, they are competitors, and other companies are engaged in such discount activities. If their families don’t do it, customers may be taken away by their competitors. This is not what they want to see!

Therefore, He Huaicheng and Ma Yourong also agreed to hold a wave of discount activities.

After this general direction is determined, the next step is to discuss some activity details.

It was not until three o'clock in the afternoon that the five people had agreed on everything and dispersed.

...

While Tan Zhicai and his team were discussing the promotion, several fly restaurants led by Huang Shidong were also preparing to launch the spicy chicken pot that they had been studying for a while.

Although they can't copy the unique fragrance of the spicy chicken pot, Huang Shidong and others have tried their best. They can't make the taste of the other person.

Anyway, they believe that as long as their pricing is relatively cheap, customers will still pay for it!

...

With the strong rise of Laoliu roast duck, it became a popular roast duck stall in the entire county in just a few days. Those restaurants selling roast duck and the roast duck shop on the streets were instantly hit hard.

It is no exaggeration to say that since November 4th, a complete roast duck has never been sold in the hotel, including the Hyde Hotel and the roast duck shop on the street.

The entire county town market was completely dominated by the old willow roast duck!

In the catering industry where taste is king, it is so exaggerated!

Of course, only cooked foods with high technical content like roast duck will have such strange phenomena. Such situations will never happen if they are cut chicken and cut duck.

Because the technical content required for cutting chicken and white duck is not high. No matter how awesome your skills are, it is difficult to leave your peers far behind in terms of taste.
Chapter completed!