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Chapter 580

When Girls' Generation rages the music industry, almost the news in the Korean entertainment industry is paying attention to Girls' Generation, and the beginning of Girls' Generation in the Korean music industry, especially in KBS TV's "Music Bank" winning five consecutive championships, looking forward to Girls' Generation creating new miracles.

Countless people have discovered that the Korean entertainment industry is not really the only news about Girls' Generation. On the contrary, MC Company is not idle. Under the powerful and comprehensive publicity campaign, countless people know the movie "Sunny".

A film that is wholly owned by the MC company, with full responsibility and handling. All the actors of the film are from the MC company, including senior executives, employees, artists and even trainees of the MC company. They did not invite an outsider to a 100% mc lineage.

Park Jung-soo is not an ordinary person to be the director of the Propaganda Department of the MC Company. In the promotion and planning of the movie "Sunny", Park Jung-soo mainly focuses on the title of Kim Yu-fan.

That's right, "Sunny" is a movie that is fully involved and produced by MC. Countless artists under MC, or those who have just debuted, all have performances in the movies, which can attract countless fans to pay attention and enter the cinema.

, or the artists who have just debuted are still incomparable to Kim Yu-fan in terms of influence.

Especially in the special country of Korean entertainment, it is an indisputable fact that in the Korean entertainment industry, the identity of actors is always higher than that of singers.

Although the status of singers has also significantly improved over the years, and even in terms of influence, singers are stronger than actors. But in the eyes of Korean people, at least in the eyes of Koreans, the status of actors is stronger than singers.

No matter how good a Korean singer is, he will be able to achieve a world-class and truly international superstar level. Otherwise, a Korean singer with the Asian Emperor and Queen level level may have a similar status as a Korean local actor. If he has some qualifications, he will even be inferior to the Korean local actor and actress.

The difference in the status of actors and singers is mainly aimed at the treatment of Korean citizens for movies and songs. In South Korea, although movie fans are not as crazy as fans, they are better at low profile and strong support.

More importantly, many crazy fans are actually movie fans. Among the ten movie fans, or only seven or eight are also fans, who like to listen to music, and half of them do not blindly chase stars.

But among the fans, basically ten are movie fans. After all, fans are more concentrated in the third generation of middle-aged and young people. Among these three generations, basically few of them don’t like watching movies.

Because of this, Korean movies are more supported by Korean citizens in South Korea. On the contrary, music has no support for movies in South Korea, but its popularity abroad is far higher than that of local Korean movies.

But in general, movies are more popular than music in South Korea. Especially the support of Korean people for local movies is horrible.

Think about the population of South Korea, just 50 million, the number of movie viewing users can exceed 10 million, almost one-fifth of the population of the entire country. In this regard, there is absolutely no singer in the Korean music industry, and even that agency can attract so many fans at once, and there is no such condition as movies with cinemas.

Tens of millions of viewers in South Korea are definitely super popular movies, and they are also super profitable movies. Don’t underestimate these tens of millions of viewers, tens of millions of viewers are equivalent to one-fifth of South Korea’s population.

If this is placed in China, it would definitely be terrifying, with a total of 300 million people. Damn, 300 million people will watch the same movie, and this scene will be terrifying even if you think about it.

Even if the movie ticket is ten yuan, it will be a box office of 3 billion yuan. What's more, there are no movie tickets these days, basically starting from fifty, which can be counted as 15 billion yuan. Not to mention that the movie ticket price of some movies is eighty yuan, or even more than one hundred yuan, which is even more terrifying.

At least, this will never happen in China. Not to mention that one-fifth of the population watch a movie, even one-fifth of the population cannot be watched.

If you convert this way, you can know how terrifying and difficult it is to be able to break through the 10 million viewers in South Korea. This also proves from some aspects that the Korean people have very strong support for movies, which is much more than that in supporting singers and songs.

From this point of view, this may be one of the reasons why the status and income of South Korea's actors in the Korean entertainment industry are higher than those of singers.

Kim Yu-fan is not just the president of McC and his artist. At the same time, Kim Yu-fan's influence and honors in the music industry such as classic manufacturers, first producers, and Hand of Miracle are not very helpful to the promotion and promotion of the movie.

But for Kim Yu-fan, it doesn't matter whether the achievements in the music industry are of no help, because Kim Yu-fan's own achievements and honors in the film and television industry are actually not weak at all, and they are even stronger than those in the music industry.

In the film and television industry, Kim Yu-fan's status and honor, including his achievements, cannot be underestimated.

"Compared to, I Love You", "Full House" and "Paris Lovers" were enough to Kim Yu-fan's absolute talent in script creation.

However, these are all secondary. Kim Yu-fan's greatest achievements and honors in the film and television industry are the movie "Twilight Twilight", written, directed and acted by himself, with a global box office of 500 million US dollars. This completely confirms Kim Yu-fan's position in the film and television industry. At least in South Korea, Kim Yu-fan has a transcendent status and influence. At least for Korean fans, Kim Yu-fan has a very great influence.

Of course, Park Jung-soo knew this and would not miss this promotional opportunity. Park Jung-soo spent a lot of effort on the movie "Sunny". In short, he described the movie "Sunny" as Kim Yu-fan's first film in South Korea, and he also created the script himself.

This is just a simple statement. According to Park Jung-soo's originality, it is: in 2008, the world's movie fans were in a mess. The absolute superstar Kim Yu-fan, who was written, directed and acted by the carrier, and caused countless women to fall into the crazy "Twilight Twilight". He returned to South Korea with the honor of a global box office of 500 million US dollars, and personally created the script and filmed the first movie in South Korea.

Well, Park Jung-soo's promotion is very attractive. But it's also impeccable. At least it's true, not exaggerated or lie. But the whole literal meaning can make movie fans start to look forward to it, wanting to see what the movie "Sunny" that Kim Yu-hwan personally created the script and directed by himself, and is it exciting or not.

With the full promotion of MC, at least young people and those who like to watch movies know that the movie "Sunny" written and directed by Kim Yu-fan himself is a movie about to be released.

The strength and glory of Girls' Generation in the Korean music scene cannot go beyond the boundaries to affect the film industry. In an instant, countless fans appeared on the official website of McC and Kim Yu-fan, and began to ask about the specific release time of the movie, and left messages to express their expectations. After the movie was released, they would definitely go to the cinema to support Kim Yu-fan's new movie.

The promotional preheat before the release of "Sunny" has achieved good results. Now, there is still one of the most critical things left. It is about the release of "Sunny" and the cooperation with theaters.

When talking about movies, we must not mention theaters, especially in South Korea. When talking about movies, we must not mention the three major theaters.

The first is the cj group's theater chain, because the cgv theater chain in cj group. Cj Group is the top group and giant in South Korea. The theater chain, even in entertainment, is not the main development field of Cj Group, but as long as the cj group is involved, it will naturally form a huge scale.

With people and wealth, the cgv theater chain of CJ Group has gradually become one of the three major theater chains in South Korea today.

The second is Lotte Group, because Lotte Group has cinema theaters. Don’t really regard Lotte Group as a department store. Although Lotte Group sells department stores, the scale has increased and the level has increased, so the situation is different.

In fact, Lotte Group really has no intention of focusing on the entertainment industry, but on the theaters. After all, Lotte Group started by selling department stores, and the focus is also on this aspect, not theaters.

The reason why cinema theaters, a subsidiary of Lotte Group, can become one of the three major theaters in South Korea is not because Lotte Group attaches importance to theaters, but because Lotte Group's scale has increased, and many large shopping malls have entertainment venues. Since there are entertainment venues, cinemas naturally cannot escape.

Of course, compared with the two major theaters, Lotte Group does not rely on theaters to make money. For Lotte Group, theaters are just tools to attract popularity.

Therefore, the cinema theaters under Lotte Group basically follow the high-end route. Basically, the cinema theaters under Lotte Group are all luxury theaters.

But for this reason, compared with Volkswagen and ordinary cinemas, the number of moviegoers is indeed much weaker in accommodating fans and audiences. But there are many cinema theaters under Lotte Group.

Basically in South Korea, as long as there is a large department store or supermarket of Lotte Group in any city, there will definitely be a cinema.

Because of this, the cinhema theater chain under Lotte Group has also become one of the three largest theater chains in South Korea.

Finally, there is O-Micro-Mega Wave X Cinema, and O-Micro-Mega Wave X is also the largest theater in South Korea.

Unlike the cgv theaters of CJ Group and the cinema theaters of Lotte Group, whether it is CJ or Lotte, it actually does not survive and develop based on CGV and Cinema.

For the huge CJ Group and Lotte Group, CGV and Cinema Cinema are just products of their own group. At most, they are small subsidiaries and do not pay special attention to them.

But O-RD wave x is different, because O-RD wave x is a real theater company. For O-RD wave x, it is not like CGV and Cinema, and it has strong power and financial support behind it.

O-Ri Onmega Box relies entirely on playing alone, starting from a simple cinema, and slowly growing and growing with movie income. It is a pure theater.

For O-Richon, theaters are their own foundation. Movies are their own blood. Therefore, for cinemas, O-Richon is the most important among the three major theaters in South Korea.

It’s not okay to not pay attention to it. For O-Rich, if the cinema is not good, there is no movie willing to be released in O-Rich theaters offline. Then O-Rich will lose its biggest source of income, and the consequences will be fatal.

In fact, pure theaters like O-Ri Onmega Box, without the help and protection of powerful forces and funds, it would be fine if it was normal, but it would be difficult to resist if it encountered a malicious attack from a strong opponent.

In fact, in 2007, with the strong rise of CJ Group's CGV theaters and Lotte Group's Cinema theaters, it greatly compressed the living space of O-NMG waves.

In the past, when movies were released, the first choice was the cinema offline. Without the pressure of competition, O-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-Mi-

After all, the senior management of O-MetA wave X is not a fool, so naturally they know that it is necessary to develop in multiple aspects. It is too unsafe to develop in a single way. Once they cannot withstand the impact, it will be completely finished.

In fact, O-Richon Mega Box Cinema also did this. But in the end, because the CJ collective CGV Cinema Cinema and Lotte Group's Cinema Cinema Cinema with the support of giants like CJ and Lotte, O-Richon Mega Box Cinema was fatally compressed and hit.

In this case, although O-RD-O-Mega-X made a lot of money in the early days, she basically invested all the money she earned in other fields and had no money at all.

In fact, even if O-Daily Onmega wavex keeps the money you earn, it is useless to not put it in other fields. Colliding with giants like CJ and Lotte, it is only a matter of time to decline.

In the end, in 2007, under the strong squeeze of two major theaters, CGV and Cinema, they lost huge benefits. O-MetABX had no choice but to sell the theaters, and was eventually purchased by Australian bankers.

However, now, I don’t know if the influence of Kim Yu-fan’s appearance has far-reaching effects. O-Rich Onmega Box is still the first among the three major theaters in South Korea. (There is no way, compared to the Gundam upper-level routes taken by CGV and Chinema, O-Rich Onmega Box takes the civilian route, so theaters like the most, and it is indeed the largest theater in South Korea)

Like the original history, facing the strong rise of CVG and Chinema, O-Rich has also suffered a huge blow, and almost almost went on the old path of selling O-Rich cinemas, as before.

But in the end, I don’t know if it was because of the influence of Kim Yu-fan, O-Rich was not eventually acquired by Australian bankers, but the South Korean government came forward to preserve O-Rich.

The reason is very simple, that is, South Korea has strong support and protection for local movies. As South Korea's largest theater chain, if it is acquired by foreign capitalists, it also means that foreign movies will easily enter the Korean market after being released in the future. This is definitely a fatal blow to local movies that South Korea has no strength.

In the end, it was the South Korean government that came forward to save the shaky O-Rao-Metaby, which seemed to warn CJ and Lotte, slowing down the rise of CGV and Chinema, at least taking the cutting-edge route of Gundam and High-Entertainment, which also had a much smaller impact on O-Rao-Metaby, which specialized in the popular civilian route.

Therefore, at present, O-MetA wave X is still firm, and it is still a theater chain controlled by Koreans.

If "Sunny" wants to be released, it is naturally impossible to avoid the three major theaters. After the promotion and preheating are almost the same, Kim Yu-hwan and Hong Seung-sung separated and began to discuss with the three major theaters about the release of the movie, especially the distribution of the benefits of the movie release, which is the key point.

o Onmega Box is a pure theater chain. In terms of profit distribution, the film producers have always had their own set of fixed profit distribution income in accordance with the rules, so there is basically no need to worry about anything.

Anyway, for O-Richon, movies are their own blood. If there is a movie released in its own theaters, and it is also a new work of Kim Yu-hwan, the top Hollywood superstar, returning, which will definitely attract a lot of attention. At that time, countless fans will definitely go to the cinema to watch Kim Yu-hwan's movies. This will be a huge income for O-Richon. Of course, O-Richon will not refuse.

Compared to the simple O-Microscopic wave X, CJ's CGV theaters and Lotte's chinema are much more difficult to deal with. (To be continued...)
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