"The All-National Super God" was developed by Penguin Games' Light Speed ​​Studio. The game focuses on 5V5. PVP competitive gameplay, and is known as "the world's first mobile game that supports multiplayer online competition."

This is also the highlight of Penguin's 2015.

They invited a group of e-sports celebrities to put on the promotional slogan "Open the black phone, call it anytime, you are a player at this time", released the "Million Micro E-sports Plan" for game promotion, and invited BIGBANG, the popular Asian group at that time, to endorse the game.

Klester's Meowa Live was also cost 40 million yuan, and dozens of e-sports anchors were organized to broadcast the mobile game live.

E-sports players and live broadcasts have quickly spread the market.

BIGBANG should be considered the hottest Asian boy group.

The penguin money was also not spent in vain, and millions of female fans of BIGBANG flocked to him.

With a girl, you won’t have to worry about not having a otakus.

This game exploded directly.

Apple    Store Statistics show that its iOS version has been very popular after it was launched, and it topped the App Store in just a few hours.

Become a well-deserved number one in the mobile game MOBA category.

It has more than 25 million registered users on the iOS Android dual platform.

The number of registered users and activity of the industry has subverted the industry's awareness of MOBA category products and users.

The data performance even surpasses the casual and card mobile game products that Penguin has previously released.

In its press release to major media, Penguin once praised "The All-National Super God" as "the hope and sustenance of heavy games in the industry in 2015."

Then let's look back at the twins "Heroic Battle Trails" of "The All-Nation".

This is probably Penguin's usual practice - always let similar products from the same company compete with each other.

On August 18, 2015, the day when "The God of All" started testing, Penguin's similar mobile game "Heroic Battle Trails" also started testing without deletion.

Penguin Games is not favored by one or the other. "Heroic Trails" has also been highly promoted. Anyway, Tencent has enough money.

However, the heroic battles are still the only one who is overwhelmed by the whole nation.

The kind that is completely beaten.

Whether it is user feedback or game key data, such as retention, they are far behind compared to "The God of All".

Since Yu is born, why is Liang? If there is no "The God of the People", "Heroes' Battle" will at least be considered a qualified game.

"We can acquire "Hero Records" to do it. The quality of this game is OK, but many places don't consider the user experience very much. They don't know what we players want to play." Yang Baofu tried hard to convince Li Changwei and Pei Qianlong who could really make the decision.

"It's a bit ridiculous. Only penguins have always been buying things from others. Have you ever heard of anyone who can buy anything from penguins?" Li Changwei couldn't believe his childhood imagination.

Are you playing games and making your brain funny?

I really dare to think about it!

"Not that's not there," Pei Qianlong slowly blew the deep leaves floating in the teacup and said: "E-commerce, in March last year, Penguin acquired a stake in a certain Dong and became the largest shareholder, and the stake acquired Penguin's e-commerce business."

"Isn't that my Dong's surname also?" Yang Baofu, a rookie in the workplace, was stunned.

"Not that, a model adopted by Moudong is called 'AB shares'. The general idea is that the amount of the stock depends on whether it is A or B. The professional term is called 'same share and different rights'. One share is for twenty shares, and B is all in the hands of Liu. No matter how many shares Penguin gets, he is his younger brother." Pei Qianlong gave him some popular science.

In fact, Pei Qianlong’s popular science is not enough.

It’s not just the e-commerce business that has been sold by Penguin.

Penguin also sold search business.

First, we cooperated with Google, and then established our own search engine, which attracted many executives and technical talents from Google, and invested up to 3 billion R&D funds.

However, in 2013, Penguin finally gave up its search business and packaged it and sold it to Sogou.

Even the video business is currently reported to be sold, because this area has been losing about 3 billion yuan for four consecutive years since 2011.

The same loss is about 3 billion, and the market share of kiwi and oil barrels is much larger than that of Penguin.

Therefore, starting from mid-June of the year, there has been news that Penguin may package its video business for sale.

The groundlessness may not be without cause, at least it means that there are indeed voices within Penguin giving up its video business.

"In other words, we have the opportunity to acquire this game, right?" Yang Baofu felt like a cat was scratching his heart. "Heroic Battle Trails" was like white paper to him, and he could outline the game he thought on this white paper.

"The chance is not great, but you can try it." Pei Qianlong also felt a headache.

First of all, even if Penguin sells, it will only sell the business that is really not good, and it will be useless to spend more money to get in.

The game is Penguin’s most important business.

Secondly, "Heroic War" and "The God of the People" are the same type of games, which directly constitute a competitive relationship. Even if Penguin holds "Heroic War" in his hands and lets it die, there is no need to sell it to others to add a competitor to itself.

Finally, these two games belong to two studios.

For internal harmony, it is unlikely to sell one of them.

After explaining these points to the two, Li Changwei and Yang Baofu were also confused. The two brothers realized that they actually wanted to grab food from Lan Bowan in the game world.

Even if the one you grab is a defective product that is proven to be unqualified by the market.

"Okay, let Mr. Shi worry about this matter. She has a very good relationship with Penguin. If she can't even talk, then let's look for other targets." Pei Qianlong quickly left this matter behind.

Lin Dong received a call from Shi Shanshan while filming "New Shushan".

"What's up?"

"Mr. Lin, that's right. We're playing the Meow Meow game..."

"Why, there's not enough money?"

Lin Dong began to feel happy, so he had a reason to sell Miaoya Live.

"It's not a matter of money, it's Penguin that agreed to sell "Heroic Wars". In addition to the price of 300 million, it also wants to occupy 45% of our Meow Meow Game. In return for cooperation, they can give us Wolong Studio, which developed this game."

After Shi Shanshan's handling, the penguin finally let go.

After all, "The God of the People" is so popular, and the game is positioned as a heavy krypton gold, which is obviously more promising than the deformed brothers "Heroic Battle Trails".

Moreover, the next stage goal of Penguin Game is "Sky Knife", which is planned to be launched in mid-next year. The time is short and the task is heavy. Giving up "Heroic Trails" will help collect advantageous resources to develop in a concentrated manner.

As for the release of Wolong Studio to Kleist, which accounts for 35% of Meow Meow Games, there are senior executives' intentions here.

Penguin executives actually want the most is Miaoya Live. Currently, Lanbowan is the live broadcast industry, but they know that Klester cannot sell the most profitable business department to them without asking.

It is unlikely to even participate in a shareholding.

I heard that Prince Yida was rejected.

Therefore, several senior executives hope to penetrate through the game. As long as they tear a hole open and then discuss it later, they will cooperate more.

This is equivalent to sleeping with a quilt and not doing anything.

As for the Wolong Studio that was sent here, it was originally the bottom of Penguin Games, so it can’t do anything.

Before it was incorporated into Tianmei, Wolong Studio was nicknamed "Soy Sauce Studio".

"Three years of project establishment, three years of internal testing, and three years of modification and modification" is a true portrayal of their gameplay process. Until January 2014, the MOBA PC game "Ba Sanguo", which has been developed for nearly two years, is still undergoing innovative internal testing.

The above finally couldn't stand it anymore, so they asked them to put down "The Three Kingdoms" and simply develop the internal competitor "Heroic Battle Trails", a key project "The All-National Super God".

It can be understood as a whetstone on the road to growth of a martial arts novel.

It's just a record, not a miracle.

At the same time, the results after the public beta were defeated by "Heroes' Trails".

Even so, Penguin Games will transfer all the technical backbones to other studios before sending them out of Wolong Studio.

They have twenty studios, and they don’t feel sorry for sending them out.

"I'm a little busy now. Send me the information about this game to see first. Also, if you ask them to open another one, the share is absolutely not good, don't even think about it." Lin Dong planned to study this game first.

Why are these guys moving so fast?

Before the movie was finished, they actually started to acquire games.

And it is also a game to acquire Penguin Home.

He is so brave.

Boss Lin must study this game. If there is no future and just buy it back and practice it, that's OK. If you lose hundreds of millions of dollars, you will lose it.

But if it is a promising game, they must be stopped.

But then again, if the future is really bright, with the penguin's urinary nature, they will definitely not be able to sell it.

There is also the matter of equity participation. Lin Dong will not agree to it. He will not announce his company's financial details to anyone, and the system will not allow others to participate in equity participation.

The financial situations learned within the company are all reasonable and legal data packaged by the system.

But it’s different if others participate in the shares.

Of course, Lin Dong in principle agreed to sell some of the "low-quality" assets, such as Miaoya Live. As long as the other party does not pay too high a price, it is absolutely happy to sell this confidant.

Only then did Shi Shanshan realize that the Meow Meow Game had started with "Heroic Battle Trails" without discussing with Mr. Lin.

She couldn't question Pei Qianlong's unrestrained work style, just as Pei Qianlong never accuses her, the executive president, of being too cautious.

However, she still felt that the game department was too much.

Are you trying to underestimate the boss's rhythm? Or are you planning to surprise the boss after the matter is settled.
Chapter completed!