Chapter 683 You have to remember a concept
Chapter 683: You must remember a concept
Li Tiangang was also watching the news. When he heard Chen Jianghai's answer, his face was full of sneer.
It is said that Chen Jianghai is so powerful, but now it seems that this is the case.
Chen Jianghai's attitude of admitting his mistakes as soon as he came up has made many people see sincerity.
After expressing his position, Chen Jianghai asked the reporters to start asking questions.
"Mr. Chen, I want to know what Qiu Hai will do about this matter next?"
A reporter stood up and asked.
Chen Jianghai smiled slightly: "This matter has been handled. The repair staff of the faulty refrigerator has been arranged to be repaired overnight. We will arrange for those that cannot be repaired and re-shipped as soon as possible to ensure that refrigeration equipment can be used in time in various places."
After hearing Chen Jianghai's answer, the reporters present didn't know what to say for a moment.
From yesterday to today, in less than a day, this matter was solved?
Seeing that no one asked, Chen Jianghai continued, "So this accident will not affect the implementation of the cold chain plan. Children who need special medicines can still get help in a timely manner."
Now, the entire venue became silent in an instant.
Many reporters couldn't help but think, Brother, you have done everything, why are you asking us to do it!
Seeing that no one asked, Chen Jianghai smiled and said, "My reporters who have questions can ask questions at any time."
When the reporters present heard Chen Jianghai's words, all Mu Ruo Daiji were present.
What else to ask?
What else is there to ask?
I would like to ask you why Qiu Hai can react so quickly?
Or ask why Qiu Hai has strong execution ability?
Originally, the reporters came to find a hot spot for the quality issues of Qiuhai. It would be best to make the headlines directly.
It is said that watching the fun is not a big deal.
Actually, this is not completely correct.
To be precise, the ones who really don’t mind watching the fun are actually these media workers.
Unexpectedly, Chen Jianghai didn't give them this opportunity at all.
Since the quality issues cannot be reported, let’s settle for the second best and change your mind to report on Qiuhai’s fast maintenance and after-sales service!
The following questions are basically based on this point.
When Chen Jianghai heard these questions, he also showed a faint smile on his face.
Things are progressing seem to be moving in a good direction.
The public relations of this crisis were finally half the victory.
I hope the next work will go smoothly, so this accident will become a positive publicity for Qiu Hai.
To some extent, it will put pressure on other refrigerator manufacturers.
Looking at the problems on TV, Li Tiangang's face turned pale and it was extremely difficult to see.
At this time, all departments of Xizimen were busy completing the tasks assigned by Li Tiangang.
However, looking at Chen Jianghai on TV, Li Tiangang suddenly felt very ironic.
If Chen Jianghai did this, it would be equivalent to everything Li Tiangang had arranged before, and now it seems like a joke.
When Li Tiangang's face turned even more ugly when he thought of this.
Soon, Li Tiangang, who was originally holding the fun, turned off the TV angrily.
He really doesn't want to see Chen Jianghai calmly on the screen now, and he always feels that his smile is just mocking him.
After turning off the TV, Li Tiangang immediately called the company secretary.
"Xiao Li, notify all the people in the department and stop everything they are doing."
Hearing this news, Secretary Xiao Li was very surprised and asked quickly: "Mr. Li, has everyone stopped their tasks?"
Li Tiangang said in a deep voice: "That's right, it's everyone! Now, notify them immediately."
After saying that, Li Tiangang hung up the phone directly.
It seems that Li Tiangang's mood today is probably not much better.
...
After the press conference, Chen Jianghai returned to the office.
At this time, Yue Hongsheng and Jin Zhijiang were already waiting for him.
The incident of refrigerator quality issues can be said to have come to an end, but if you want to completely solve this problem, you must further improve the quality of Qiuhai refrigerator.
Today I asked Yue Hongsheng and the others to come, and this is what Chen Jianghai wants to say.
Chen Jianghai’s point of view is very simple, that is, the quality of the refrigerator must be maximized, so that all refrigerators on the market can only be reached.
After hearing this request, Jin Zhijiang frowned.
If you want to make the quality good, the cost will definitely increase.
Qiu Hai is now carrying out this cold chain plan and pays for it himself. If the cost increases again, it means that he will lose more.
Another point is that Qiuhai’s current refrigerator is actually completely qualified.
In Jin Zhijiang's view, there is no need to continue to improve the quality.
A better way is to organize more maintenance teams.
The cost of doing this will be much lower than what Chen Jianghai said to improve the quality.
As a project leader, Jin Zhijiang must take into account the important factor of cost.
Jin Zhijiang did not hesitate and directly told Chen Jianghai all his thoughts.
Chen Jianghai rejected this suggestion on the spot.
In Chen Jianghai's view, Jin Zhijiang's view is simply a very wrong one.
The main purpose of the maintenance team and direct-sales stores is still after-sales service.
According to Jin Zhijiang's approach, these two departments will become firefighters.
This is inconsistent with Chen Jianghai's original intention of establishing these two departments.
More importantly, no matter when a company is, quality is always the first priority.
There will be problems with the refrigerator, which means it is not perfect enough. Qiuhai can continue to study this aspect, instead of just escaping because of cost.
This also goes against his philosophy of running a business.
Chen Jianghai frowned and said, "Isn't it just a little cost?"
Is Qiu Hai short of this money?"
"Also, you said that our products are completely in accordance with the quality standards on the market. If something goes wrong, it means that this standard is also wrong!"
"In the future, I only have one requirement for our Qiuhai products, that is, to become the quality benchmark for similar products. When everyone buys similar products, they must subconsciously compare our Qiuhai products."
"You must remember a concept: first-class companies make standards, second-class companies make brands, and third-class companies make products.
If we want to be a first-class enterprise, we must be the standard setter, not the follower.”
Chen Jianghai never stings with quality.
No matter how much manpower and material resources are invested, as long as you can do this standard well, all your efforts will be worth it.
On the third day, reports on the quality of sea refrigerators became headlines in all newspapers.
What surprised many people was that the focus of this report was not on the quality of Qiuhai refrigerators.
The focus of most newspapers is Qiu Hai’s speed of responding to this crisis.
It can be said that Qiu Hai conducted a perfect crisis public relations this time, which is almost impeccable in the eyes of these media reporters.
This can be seen from the titles of major newspapers.
"What can we do in one day?
What did Qiu Hai do?
》
"Twenty-four hours, Qiuhai delivered a shocking answer.
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"Autumn Sea Speed, China needs such speed!"
"Qiuhai, a caring, responsible and responsible enterprise"
"Who can surpass this kind of quality?
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In short, all newspapers are basically praising Qiuhai, and no one mentioned the issue of refrigerator quality again.
Even if some newspapers publish this incident, not many people read it.
On that day, many media directly organized personnel to go to remote mountainous areas to report on the progress of the Qiuhai Cold Chain Plan.
Chapter completed!