Chapter 751 Is this still called a little money?
Chapter 751: Is this still a little money?
"Jianghai, how about it?"
Chen Shuyao asked expectantly.
The formula was given by Chen Jianghai, and he became an authoritative person in Chen Shuyao's eyes.
It seemed as if as long as he nodded, this matter would be done.
Chen Jianghai savored it carefully, then nodded: "Yes, it's this taste, it's this taste!"
After receiving Chen Jianghai's affirmation, Chen Shuyao was relieved.
In order to develop this new product, she has spent a lot of effort recently. She has basically lived in the factory these two days, watching the progress of the research and development.
She was not worried about this product, mainly because she was afraid of delaying Chen Jianghai's time.
"Then we can start mass production and launch?"
Chen Shuyao said with a happy face.
Chen Jianghai waved his hand and said slowly: "Don't worry, you are in a hurry to go on the market without even advertising this new product?
Besides, this packaging needs to be made with some thoughts, right?”
"Well, I will do whatever you say."
Chen Shuyao nodded and replied.
Afterwards, Chen Jianghai told Chen Shuyao some of the packaging characteristics of the beverage.
If you do it in this style, the effect will definitely not be bad.
After all, this style has been tested in previous life and has been recognized by consumers.
The two were talking about the ice black tea advertisement when Chen Jianghai's elder brother suddenly rang out.
"I'll take a call."
Chen Jianghai raised the phone in his hand.
Chen Shuyao smiled and nodded, making a gesture of asking for advice.
When he answered the phone, Gu Yanping's voice immediately came from inside.
"Mr. Chen, Chen Xiaohu has already ordered a lot of goods."
Upon hearing this news, Chen Jianghai couldn't help but frown: "Don't he still need to renovate?
Why are you going to purchase the goods so soon?”
"Mr. Chen, he just cleaned the storefront and did not have the overall decoration."
Gu Yanping followed.
My cousin is still too young.
You should know that the store environment will definitely affect consumers' attitudes and turnover.
Otherwise, Chen Jiangshan would not have spent so much money when he opened a supermarket.
"Okay, then please take care of me."
Chen Jianghai said casually.
"Don't worry, Mr. Chen, I will definitely stare at it."
Gu Yanping responded quickly.
After hanging up the phone, Chen Jianghai shook his head and continued to talk to Chen Shuyao about the beverage advertisement: "Shuyao, this time the advertisement must be prepared at least tens of millions of dollars."
"What! It costs so much?"
Chen Shuyao widened her eyes and said in astonishment.
Chen Jianghai waved his hand and said imposingly: "What's the point of spending this little money?
Just put the brand out and you can easily make it back in the future.”
When Chen Shuyao heard what Chen Jianghai said, Chen Shuyao was a little speechless.
Advertising fees start directly at tens of millions, is this still a little money?
You should know that Jiamei's sales in one year were only tens of millions.
Now that I have to spend tens of millions to advertise, Chen Shuyao really can't accept it.
You know, Jiamei is still fighting a price war with the unified government.
Tianfu is now starting to make money, but the money doesn’t mean it will be immediately available.
Jiamei can't get such a large amount of advertising fees.
Seeing Chen Shuyao's face, Chen Jianghai knew what she was thinking and asked lightly: "Isn't there much money on Jiamei's account?"
Chen Shuyao did not hide this, nodded and said, "It's true that there is not much money, there are about four or five million, and it doesn't meet your requirements at all."
Chen Jianghai waved his hand and said, "It doesn't matter. I'll ask Lao Liang to give you some money at that time. The cost of this advertisement will never be saved."
Chen Jianghai knows the role of advertising better than anyone else.
With the development of society, it is unrealistic to make a product popular by relying solely on quality.
It is necessary to induce consumers' consumption concepts and consumption directions through overwhelming advertising.
Now that advertising can be used to exchange sales and occupy as many markets as possible, Chen Jianghai is of course unlucky.
Because once you become the leader of the market and receive the recognition and support of consumers, everything will come naturally.
Since you have done it, you must have the right to speak in this market.
When Chen Shuyao heard that Chen Jianghai said this, Chen Shuyao naturally had no objection.
"Anyway, you are the big boss, you have the final say!"
Chen Jianghai shook his head: "Aren't you the boss?"
If you make money, you will have to share half of it."
"What kind of boss am I? Compared with you, my boss is really too pediatric."
Chen Shuyao waved her hands slightly self-deprecatingly.
Hearing Chen Shuyao say this, Chen Jianghai smiled and said nothing.
...
On the way back, Chen Jianghai remembered the CCTV bidding king.
Jin Zhijiang has been to the capital for several days, and I don’t know what the situation is now.
Thinking of this, he called Yue Hongsheng again and was about to ask how the progress of this matter was.
Chen Jianghai was afraid that Jin Zhijiang would not dare to let go, and if he lost King Biao, it would be a big loss.
As soon as the phone was connected, Chen Jianghai didn't talk much nonsense and directly asked about Jin Zhijiang's progress in the capital.
Yue Hongsheng quickly replied: "Mr. Chen, Manager Jin is in contact with CCTV people, and the King of Biao will be held tomorrow night."
Chen Jianghai nodded after hearing this and asked, "What is our budget for this bidding king?"
Yue Hongsheng had asked Jin Zhijiang a long time ago about this question, but he didn't delay answering it.
"Mr. Chen, Zhijiang expects that the price of the bid should be around 30 million, and we will report it at this price."
Hearing this price, Chen Jianghai frowned slightly, a little dissatisfied.
The price of the bidding king in the previous life has reached 35 million. Jin Zhijiang now quotes such a price, so he will definitely lose the election.
Another point is that Qiu Hai spent tens of millions of advertisements on CCTV this year.
According to this trend, the price of the bid now is definitely much higher than that of the previous life, so it is really not enough to prepare 30 million yuan.
After thinking about it, Chen Jianghai immediately explained: "This price is too low. You asked Zhijiang to raise the price to 50 million."
When Yue Hongsheng heard Chen Jianghai say this, he was so scared that he almost bit his tongue.
"Mr. Chen, is this too high?"
The reason why he reacted so much was because Qiu Hai spent a whole year on advertising, which was just this number.
Now, it costs so much money just for a king. Yue Hongsheng doesn’t think it’s worth it no matter how he thinks it.
Chen Jianghai did not explain too much, and said in a very serious tone: "Just do it as I want. You must not go on a business trip to the King of Biao. You can't take it away by other manufacturers, do you know?"
Hearing Chen Jianghai's tone so stern, Yue Hongsheng knew about this matter, and even if it was decided.
He immediately adjusted his attitude and said quickly: "Mr. Chen, I understand, I will notify Manager Jin now."
"Well, that's it!"
Chapter completed!