Chapter 827: When I finish speaking, you will give your opinion

Hearing this, Jin Zhijiang suddenly realized.

"Mr. Chen, I know what you mean!"

He nodded quickly, and had some thoughts in his mind.

For example, refrigerator, air conditioning, color TV combination, refrigerator, rice cooker, water heater combination, etc.

"Hongsheng, how about it? Tell me what you thought of."

When Chen Jianghai saw Yue Hongsheng looking thoughtful, he knew that the latter must have some idea, so he raised his hand and asked.

In fact, he also hopes that others can use their brains and brainstorm.

Instead of relying on him as the boss for everything.

Yue Hongsheng immediately reported some of his thoughts to Chen Jianghai.

After listening, Chen Jianghai nodded and said, "Hongsheng has a good idea, but he has not grasped the key points yet."

Now the people in the conference room stopped talking. They all raised their ears and waited for Chen Jianghai to say what he said next.

"I just said that your thinking should be diverted, and you should not be too conservative or too restrained."

Chen Jianghai looked around and said with a smile.

Afterwards, Chen Jianghai followed everyone to mention some of his reckless ideas.

For example, use games to expand the popularity of the product.

Take the game Crazy Birds as an example. Why not draw the protagonist and supporting characters of this game outside the refrigerator?

In this case, those who like this refrigerator may end up buying this game to play.

Players who like this game will definitely give priority to this refrigerator when buying it.

After listening to Chen Jianghai's words, the people in the conference room opened their mouths wide and were all shocked.

They only now know that advertisements can be promoted in this way.

Chen Jianghai's idea can be regarded as opening a brand new door for them.

How did Mr. Chen's head grow?

I always think of such refreshing ideas.

After discussing the refrigerator, what Chen Jianghai will say next is a policy that he will vigorously implement in the next step.

"Hongsheng, how is the distribution of direct-operated stores now?"

.

If you want to implement this policy, direct stores play an irreplaceable role.

Yue Hongsheng quickly replied: "Mr. Chen, the larger cities in the north and south have our direct stores, and we also have our direct stores in Xijiang Province as small as towns."

Chen Jianghai was very satisfied with this result.

The money spent on autumn sea in the past two years is not a small amount.

In fact, many people in Qiuhai don’t understand why Mr. Chen spent so much money on this.

In their opinion, using this money to expand production is the best decision.

However, since Chen Jianghai made a decision on this kind of thing, they had no chance to refute.

The decision made by Chen Jianghai in the whole of Qiuhai is the final decision. No one can change it and can only abide by and implement it.

When Chen Jianghai asked this question, it seems that the next thing to talk about will have something to do with the direct store.

"The layout of the direct-operated store is completed, so we have to start working hard on service."

Chen Jianghai said word by word.

Everyone then realized that Chen Jianghai had just said that he wanted to improve Qiu Hai's service.

"Mr. Chen, with our current after-sales service, there are few companies on the market that can compare with us."

Yue Hongsheng reminded.

Speaking of this, everyone in the conference room looked proud.

Speaking of service attitude and service level, there are indeed no electrical appliance companies in the domestic market that can compare with Qiuhai.

"No, not good enough."

Chen Jianghai shook his head: "We Qiuhai's service must be at its best, and this is our goal."

Hearing Chen Jianghai say this, the people in the conference room also understood that Mr. Chen made up his mind.

It seems that the quality of this service will be Qiuhai’s key task next.

What Chen Jianghai is going to implement is the star service system that Haier exclusively implemented in his previous life.

This is a high-standard and refined service management model, including three parts: pre-sales, in-sales and after-sales.

That’s right, most of the companies only have after-sales service, and Qiuhai has to incorporate the entire purchase process into its own service system.

In this way, Qiuhai's overall service quality can be greatly improved.

Chen Jianghai clearly knows that with the development of technology and the progress of enterprises, the technological gap between the same industry will become smaller and smaller, and the final focus is on service quality.

At this time, the quality of the company's service will determine the final pattern of the company.

As long as your service level exceeds other peers, the company will be more likely to be recognized by consumers in this industry.

In this way, sales will naturally rise.

If an enterprise's products have good technology and quality, but cannot keep up with the service, it will eventually be eliminated by the market.

Because when the technology is not very different, consumers will compare it in other aspects.

Service is the most important thing consumers value.

Consumers will not make such a choice by giving up high-quality and reliable services for a little technical content.

Regarding this star service system, it was actually first proposed by Haier.

The content is also very simple and crude. One of the things is that once there is a problem with the product, it will be replied within four hours and repaired within twenty-four hours.

Among them, the material fees, delivery fees and installation fees are exempted, all of which are borne by Qiuhai themselves.

Hearing this, Yue Hongsheng and the others' faces changed drastically.

This seems to be a loss!

"Mr. Chen, I think..."

Before Yue Hongsheng could finish his words, he was interrupted by Chen Jianghai.

"You will comment when I finish speaking."

Chen Jianghai said lightly.

When everyone heard Chen Jianghai say this, they didn't dare to say anything and waited quietly for Chen Jianghai to finish speaking.

This set of star-rated services basically summarizes a standard model.

The first is a result, and the service is successful.

The second is two concepts, which take away the user's worries and leave Qiu Hai's sincerity.

The third is the three controls, the service complaint rate, the service loss rate, and the service dissatisfaction rate, all of which are less than one in one hundred thousand.

Hearing this request made the people present gasp again.

To do this means that Qiu Hai must invest a lot of manpower, material resources and financial resources again.

The fourth is four non-missible: one without missed records of customer problems; one without missed handling of problems reported by customers; one without missed review and processing results; and one without missed reflects the results to the design, production and operation departments.

The reason why Chen Jianghai wanted to set up direct stores was to implement today's system.

Now most cities have direct stores, and the star service system can be fully implemented.

Chen Jianghai believes that as long as this system is implemented, Qiu Hai's competitiveness in the market will increase greatly.

Even when facing foreign-funded enterprises, Qiu Hai still has the power to fight.

"Mr. Chen, it's too expensive to do this."

Yue Hongsheng said in a deep voice.
Chapter completed!