Chapter 988 This is also a matter of concept

Through the highlighting of the United States, it can be fully proved that Chen Jianghai did not sing high in tune, nor did he want to attract everyone's attention. He has truly practiced this bold statement.

After all, no matter how rich and powerful he is, no one will spend 100 million yuan to make a show.

But Chen Jianghai and his Qiuhai did it.

As a result, everyone's recognition of Qiu Hai will be even higher.

After learning the news, many people went directly to Qiuhai’s direct store and bought some electrical appliances.

Nothing else, it is to support Qiuhai with practical actions.

Everyone has a common idea. Only when Qiuhai makes more money can he have greater ability to support more national enterprises.

It is precisely driven by this psychology that more and more consumers have entered Qiuhai’s store, and the sales of Qiuhai’s products have increased a lot.

Chen Jianghai was also quite surprised by this.

His actions to help Mijialiang were originally a simple purpose.

It is just a national brand that does not want domestic entrepreneurs to work hard to create, because of the conspiracy of foreign-funded enterprises, they are buried in the torrent of the times.

Chen Jianghai didn't think about making money at all, nor did he think about any benefits or benefits he got from it.

Otherwise, if he borrowed Ge Wenming's money, he would not even mention the interest.

What Chen Jianghai has to do is to do his best to help this former national enterprise get out of the predicament.

This will also affect Qiuhai's sales, which can only be said to be an unexpected surprise.

For a moment, the title of the Light of National Enterprise was immediately crowned on Qiuhai's head.

At the same time, Jiamei and Fengganjiu officially entered a state of cooperation after two rounds of negotiations under the matchmaking of Chen Jianghai.

With Jiamei’s support, Fengganjiu not only solved the debt crisis, but also obtained the sales channel she had always dreamed of and reappeared in people’s vision.

As for their new products, Taibaijiuxian and Taoli Liuxia, Chen Shuyao was not in a hurry to go on the market according to Chen Jianghai's suggestion.

Before this, Chen Jianghai told her that these two models will enter the market of mid-to-high-end liquor in the future and cannot be rushed.

Before going public, you must make corresponding preparations and never blindly launch it.

In order to make these preparations in advance, Chen Jianghai specially returned to Linghai.

To release new wine, the packaging naturally needs new ones.

If a wine is to be sold at a high price, the packaging and brand are indispensable.

The previous packaging of these two wines was really ugly in Chen Jianghai's opinion.

If he was a consumer, even if he knew that the wine inside was of good quality, he would not have much desire to buy it.

In fact, Chen Jianghai actually doesn’t like the packaging of other liquors on the market now.

The design is too low.

It's rustic in the ground.

You said they are willing to spend money on advertising, so why are they unwilling to spend some money on packaging?

Of course, this is also a matter of concept.

Or these liquor manufacturers simply don’t realize this problem.

The packaging of alcohol products is nothing more than wine boxes and wine bottles.

The wine box is very simple. The box is a little more atmospheric and brighter in color. Don’t be too fancy.

It looks noble and elegant from the outside, which is enough.

The second is the wine bottle.

The bottles of these two wines were designed by Chen Jianghai himself.

Chen Shuyao was very surprised when she saw the designed wine bottle.

At that time, I couldn't help asking if Chen Jianghai had learned painting or design before.

Chen Jianghai smiled and did not answer this question.

There were so many wines in my previous life, but there were so many good-looking bottles.

Chen Jianghai made two pleasings and drew them.

The design of the wine bottle is very outstanding and feels like a work of art.

Chen Shuyao liked it the more she looked at it, and she couldn't put it down: "When the bottle is made, I will take a few back to grow flowers."

It can be seen that she really likes these two bottles from the bottom of her heart.

Chen Jianghai smiled slightly and said half-jokingly and half-seriously: "Okay, maybe someone else will collect this bottle in the future."

When Chen Shuyao heard Chen Jianghai say this, Chen Shuyao didn't believe it at all.

Just a bottle of wine, who would have enough to collect this thing?

Chen Jianghai just smiled but said nothing.

After getting all this out, there is one of the most important things, which is about the pricing of these two wines.

Chen Shuyao naturally did not dare to make a decision on this matter, so she could only ask Chen Jianghai for help.

For the liquor market, Chen Shuyao can be said to be a newbie.

There is no problem with asking her to produce and sell, but she is really powerless in terms of pricing.

Chen Jianghai had long had his own plans for this.

There are now three types of wines in Jiamei, namely Fenggan wine, Taibai wine fairy and Taoli Liuxia.

The sealed wine made with new craft liquor is aimed at the low-end liquor market in the market.

Taibaijiuxian and Taoli Liuxia are made of raw liquor, which are high-cost and good taste. These are facing the mid-to-high-end liquor market.

This is Chen Jianghai’s positioning for these three wines, and the price is about to come out.

For mid-to-low-end liquor, the price is just based on the market price.

As for the high-end Taibai Fairy Wine, Chen Jianghai’s positioning it is a high-end gift wine.

What Chen Jianghai has to do is that when consumers think of giving gifts, they will think of Taibai Xian Wine.

In this way, the pricing of Taibai Xianjiu can be directly compared with Moutai.

When Chen Shuyao heard this price, she was shocked.

As Jiamei wants to enter the liquor market, Chen Shuyao has learned a little about some of the situation in the liquor market.

Speaking of the liquor market, Moutai and Wuliangye naturally cannot be bypassed.

Among them, the price is Maotai, because the word "national wine" always weighs on Wuliangye.

There are often more Maotai wines at high-end banquets.

The current price of Moutai is about 140 yuan, which is equivalent to an ordinary person’s monthly salary.

If Taibaixian wine is sold so expensive, will anyone really buy it then?

"Jianghai, is this expensive?"

Chen Shuyao couldn't help but say.

Chen Jianghai smiled faintly and replied confidently: "Don't worry, we are launching a series, and only the most expensive ones will be sold at this price. Ordinary consumers have other prices to choose from."

When Chen Shuyao heard Chen Jianghai say this, he was still a little worried.

At the same time, he was also impressed by Chen Jianghai's work.

This man is indeed very stubborn and courageous in his work.

I invested in a liquor casually and directly benchmarked the most expensive Moutai on the market.

If it were her own, she wouldn't dare to think about it.

"It seems that I have a lot to do during this period."

Chen Shuyao quickly packed up her mindset and cheered up and said.

Chen Jianghai nodded and reminded him again: "Don't forget, there are advertising that must be kept up."

"You can help me with this advertisement!"

When he said this, Chen Shuyao's tone had a hint of coquettishness.
Chapter completed!